Sony: PS4 Is "Welcoming Back" Wii Owners Who Skipped PS3 And 360 Last Gen
Posted by Damien McFerran
Remastered PS3 classics are tempting Wii owners, says Sony's Andrew House
Wii owners who decided against buying a PS3 or 360 are flocking to the PS4 in droves, according to Sony Computer Entertainment boss Andrew House.
Speaking to Eurogamer at the recent Develop conference in the UK, House echoed recent statements made by Sony Worldwide Studios senior VP of product development Scott Rohde. He says that data — as well as anecdotal evidence — points to a mass migration of Wii owners to the shiny new PS4 console:
Our big opportunity is to welcome back an audience much earlier in the lifecycle that possibly bought into the Wii previously. Whether it's based on this is a really good all-round entertainment device for a family in addition to having great games, our consumer data suggests some of those people are already coming in now and that's what's contributing to the really great sales we've had.
To back up his claim, House cites data which suggests that 40 percent of PS4 owners didn't have a PlayStation Plus account previously, which could mean they were upgrading from the Wii:
That me was a good indication of whether they were new to this world. And anecdotally I've had people who were the Wii generation and who are back in the consideration set. It's certainly something I hear about.
House says that titles like The Last of Us Remastered are designed with such consumers in mind; people who missed out on the PS3 version of the game will be able to pick up the definitive version on their PS4 system:
I hesitate to say this because I know committed gamers may roll their eyes about it, but there's an opportunity with some of the remastering or re-imagining from PS3 franchises that will potentially find an audience that hasn't played them in the previous generation because they skipped that generation. We're starting to see signs of that.
The PS4 is the fastest-selling console in the history of the UK games industry and has now shifted seven million units worldwide.
Are you one of the gamers of which House speaks? Did you upgrade from a Wii to a PS4? Is he missing the fact that Xbox fans may also be switching sides? Share your thoughts below.