Disney Infinity

Several years ago, Disney launched the Disney Infinity initiative, a long-term project that aimed to incorporate all kinds of different Disney characters and IP under one video game property. Later on, this also saw the inclusion of characters from the Marvel universe and the Star Wars universe, expanding the scope even further. Unfortunately, the toys-to-life concept began seeing diminishing returns late last year, and the writing was on the wall when it was announced that there would be no Disney Infinity 4.0 this year.

It's finally been confirmed that, effective immediately, Disney Infinity is no more. John Blackburn – the GM of Disney Infinity – wrote a farewell letter about the project, reiterating that after the content from Alice Through the Looking Glass and Finding Dory is released, Disney Infinity will be over. Evidently, this also means that the Rogue One Play Sets that were in the works will never see release. Moreover, it seems that this signals the end of Disney's direct involvement in video games. Though the company will still be licensing out IP, it will no longer be publishing games, and Avalanche Software – the developer of Disney Infinity – is being closed down, putting roughly 300 employees out of work.

What do you think? Will you miss Disney Infinity? Is the toys-to-life market finally nearing its end? Drop us a comment in the section below.

[source disneyinteractive.com, via gamesindustry.biz]