News Article

3DS, It's Your First Birthday in North America Today

Posted by James Newton

Celebrate good times

3DS hit its first anniversary in Europe on Sunday, and today marks the machine's first steps onto North American soil one year ago.

27th March 2011 saw the 3DS launch across North America for $249.99 and got off to a flying start, securing the best first day sales of any Nintendo handheld.

We all know how it went from there: sales fell after a strong start due to a lack of killer software, with June's The Legend of Zelda: Ocarina of Time 3D the biggest highlight. The eShop also launched in June, but without much in the way of killer 3D software it didn't have quite the impact we'd hoped.

In April, May and June, Nintendo sold just 110,000 3DS consoles across the Americas, a paltry sum compared to the 1.32 million machines shifted in March alone. As a reaction to weak sales, in August Nintendo dropped the price of 3DS to $169.99 to maintain momentum, giving hardware sales a much-needed shot in the arm — the machine moved 960,000 units in July, August and September, the majority after the price drop.

Since its launch one year ago, Nintendo has sold over 4.5 million 3DS consoles in North America, outselling Wii and DS in their own launch periods.

We recently recapped our 12 favourite 3DS games so far.

Happy birthday 3DS. After a rough year, let's hope the road ahead is a little smoother.

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User Comments (61)

Undead_terror

#1

Undead_terror said:

happy bday 3ds the best handheld i love most, well now time to go to street pass to get my rare mii
edit:not there yet

WolfRamHeart

#2

WolfRamHeart said:

Happy Birthday 3DS! You may have had a rough start but you really turned things around. I wish you continued success and many more awesome games for us all. :)

mattatron

#3

mattatron said:

happy birthday 3DS i got you a downloadable code for kid icarus and ill make sure to get you a game focused mainly on cakes

Jono97

#8

Jono97 said:

Well for the birthday for my 3DS I'm making a stand for it. But I'm probably buying kid icarus. : Il stick with my on stand.

Drewroxsox

#9

Drewroxsox said:

Nooooooooooo!!!!!!! It's sweaty Reggie :( I was expecting Mr.Iwata I guess I'll just have to wait til next year :( anyways, HAPPY BIRTHDAY 3DS!!!! Even though I only had you for 3 weeks, we have already had some good times :)

XCWarrior

#10

XCWarrior said:

Been a strange year for the 3DS, but a fun one. Glad I got it with both the price drop but in time for the ambassador games. Gotten a lot of mileage out of those. Here's to hoping year 2 has some Monster Hunter in it.

Gustoff

#14

Gustoff said:

I haven't gotten anyone yet. :( Oh well, maybe by this afternoon. I got my 3DS day one and only paid $60 for it since i traded in my old PSP, 6 PSP games and like 2 DS games. :) I don't regret trading in my PSP and would do it again if i had the PSP Vita. HA! 3DS has been awesome in my opinion, far exceeding the DS and DSi. It's going to be a great 2nd year for 3DS with titles such as Heroes of Ruin, Luigis Mansion 2, Animal Crossing and hopefully a Call of Duty game in the fall. GAME ON 3DSers!!! :)

TwilightV

#15

TwilightV said:

Here's to another great year! :)

Also, Reggie's serious face in Find Mii is made of WIN! :D

DestinyMan

#16

DestinyMan said:

Now that the 3DS is having its first anniversary in North America, I can say that I'm extremely content with the system. Ocarina of Time 3D, Star Fox 64 3D, Super Mario 3D Land, Mario Kart 7, and Kid Icarus Uprising are all a joy to play, especially that last one. Kid Icarus's arrival finally brought the 3DS to its full potential, and it's by far the most polished and best game for the 3DS. The Ambassador Program is creamy icing on an already delicious cake.

Here's hoping that the 3DS goes on to achieve more success!

Supereor

#17

Supereor said:

Dang, I pre-ordered my Nintendo 3DS, I became a Nintendo 3DS Ambassador, got all my 20 games, but even if I didn't get those, I had a healthy supply of 3D and 2D games, both digitally and physically, to back up the fun, and I previously owned a Nintendo DS Lite, and then a Nintendo DSi XL. I've been a Nintendo guy from the start, and when I sold my Nintendo 3DS, I abandoned tons of wonderful, popular games from legendary franchises, with DSiWare and eShop games, all on my Nintendo 3DS. Now, on my Vita, I have two real games, and three areas on my LiveArea. I miss my Nintendo 3DS, and I miss it even more now...

Whopper744

#18

Whopper744 said:

Decided to get a piece for a new puzzle in street plaza (I've already got Zelda OOT and Kid Icarus Uprising started....couldn't get much more epic than that in my opinion...already finished my Metroid puzzle). Ended up picking a piece out for what seems to be a Rythem Heaven puzzle....I really wish I could get the pink pieces in the OOT and Kid Icarus puzzle. I have no idea how I am going to get them!!
Oh...and when I used the really cool level 5 Reggie in Find Mii, for some reason I thought he was red and jumped to use his magic to burn the guy I was fighting. I clicked on Magic waiting to see Reggie bring it, and then......he slowly walks away and the Easter Bunny takes his place......:(

nick_gc

#19

nick_gc said:

It makes sense that you get Reggie, he's a well known Nintendo spokeperson and the head of NoA. The head of NoE isn't really a "personality" and isn't well known among most people so we got Iwata. Which is fine by me. I like his shiny Mii,

Dreadjaws

#21

Dreadjaws said:

I got Reggie too, he's cool! Although he did came to me showing off how he'd been playing Kid Icarus: Uprising, which I won't be able to do for like a month.

He could have let me borrow his, just saying...

Spoony_Tech

#22

Spoony_Tech said:

Reggie gave me soooo many puzzles pieces to choose from about 4 of them were new puzzles! So happy right now. Now I'm off with Reggie to do some monster slaying! :-)

Unca_LzStaff

#23

Unca_Lz said:

There is nothing funnier than Reggie in golden pants...and missing the monster in Find Mii II. NoA is a bunch of slackers :D

Shugo

#24

Shugo said:

Ah DAMMIT. I didn't realize that sending a Mii from Mii Plaza to Mii Maker DELETED that Mii from the Plaza - I'd never done it before. So as soon as I received Reggie, I figured I'd COPY him over to the Maker before using him for puzzles/adventuring...and then he was gone.

And apparently he was level 5 if used in Find Mii? FFFFFFFF-

Knuckles

#25

Knuckles said:

Hey Reggie in streetpass, find mii 1 why could you only deal 15 Damage to the final boss?

Spoony_Tech

#27

Spoony_Tech said:

@Shugo I did the same stupid thing. I can no longer hire him in the future! At least he helped do some major damage for me before I sent him to his retirement home.:-(

SanFrisco9er

#28

SanFrisco9er said:

this time last year: I had dsi(broken L & R buttons & screen cancer)
NOW:I got a 3DS Major upgrade to think my dsi was on life support

Alienfish

#29

Alienfish said:

@XCWarrior
Lol, you too? I found out about that on IGN last August and rushed out to get one. Cheap system + 20 free games = WIN!!!

SBOY

#30

SBOY said:

How does is get there ? I mean I'm not at home now and most of the english swapnote stuff didn't goes on my 3DS since it's set up in french (Canada). Is he a spotpass things only ? A notification ? Both ?

warioswoods

#33

warioswoods said:

@SanFrisco9er

My DSi also has broken shoulder buttons on both sides :( but I still kept it for the time being.

I'm gonna be mad if my 3DS follows all my past DS systems and has its shoulder buttons break as well. Surely they fixed it this time.

Tasuki

#34

Tasuki said:

Happy NA Birthday 3DS. It started out slow in sales but after the price drop it is doing really well. I hope Nintendo learned their lesson.

RR529

#35

RR529 said:

Happy Birthday 3DS! Going to be getting Kid Icarus: Uprising and Tales of the Abyss soon!

wiz0_0

#36

wiz0_0 said:

Happy birthday 3DS! It's been a crazy year for 3DS and Nintendo fans in general. Here's hoping that the 2nd year will be much much better.

L-ouie

#37

L-ouie said:

Reggie did a one-hit kill move on 2 super defensive knights. I'm so happy that I can finally finish the first Find Mii and it's all thanks to...

Oh no! Reggie enters in a pitch black room and left. No come back Reggie :(

WingedSnagret

#39

WingedSnagret said:

Happy B-day 3DS! Oh all those days bouncing you in my pant's pocket while playing Mario Kart Wii and Brawl to earn ever more Play Coins... Oh wait, (especially now that I've got Idols in Kid Icarus: Uprising to unlock) I still do that.

kdognumba1

#41

kdognumba1 said:

Happy Birthday 3DS! Glad sales have picked up and games have been hitting the platform left and right! Can't wait to see what the future has in store!

JLSniper

#42

JLSniper said:

happy birthday 3ds...lol i love my 3ds, i use it for everything..even to get on the internet,lol i can't believe iv had it for almost a year now... got mine april 1st...i wonder what the next year for the 3ds will look like

Victoria

#43

Victoria said:

@Shugo - Go into the Mii Maker, click on Reggie, then press the Y button. That'll send him back to the Mii Plaza.

Kagamine

#44

Kagamine said:

I got Reggie, I was suprised that he only had 1 panel that i didn't...
Does anybody know if he had all the pieces or was he missing some panels?

Anyway, HAPPY BIRTHDAY 3DS!

Aqueous

#45

Aqueous said:

It's been a wonderful year with my launch 3DS. Streetpass groups, ambassador program, swapnote, Mario Kart 7 communities and now Kid Icarus Uprising. So much stuff just built into it. I think my Gameboy Colour is no longer my favourite, memories don't top this system. Now, just waiting for my 3DS to blow out the candle, so I can start eating the cake.... any minute now.....

ArcanaXVI

#46

ArcanaXVI said:

I was a day-one 3DS owner, and was all the more thrilled to be one when the Ambassador Program came along. The system had a rough start, but Nintendo pulled through, and I've never looked back. I look forward to many years of great games to come! Happy Birthday, 3DS!

kyuubikid213

#47

kyuubikid213 said:

Happy Birthday 3DS! Thank you for the best handheld experience since I got my DS Lite years ago!

grumblegrumble

#48

grumblegrumble said:

The only way to a smoother year is for Nintendo to keep releasing top quality titles like Kid Icarus: Uprising and Super Mario 3-D Land. I sure hope they've got more tricks up their sleeves this year. If they don't, as a Nintendo-fan, I will be happy with much of Nintendo's catalog, but I'm not so sure the rest of the world will feel that way.

Oh, and Happy Birthday, 3DS! I have enjoyed my 3DS since June 2011 and ever since the e-shop came into the picture, it's been a great ride.

Knuckles

#53

Knuckles said:

@espinozac You will recieve the mii over spotpass, Reggie for the US and Itawa for the U.K and Japan I believe
For everyone complaining about the 3DS shoulder buttons dont. Just blow into them and then you may need to push A LITTLE harder to use them. Just Youtube it if you dont understand

VincentV

#56

VincentV said:

Yes, the birthday of the system I woke up at 5:30 am for. I waited in the cold for the doors to open as well. Yeah, it was worth it! No sarcasm intended, besides the slight lack of promised features, I loved it. I picked up a few of the better launch titles, and Asphalt 3D, which wasn't so good.

Sh00kst3r

#59

Sh00kst3r said:

Wow, I'm an idiot. I transferred gold Reggie to Mii Maker. I totally forgot it deletes him from the plaza... No more sparkling Reggie to show off. D:

Kitsune_Rei

#60

Kitsune_Rei said:

@Sh00kst3r I did that too ;_; Ah well I guess he would have fallen off eventually if I get a bunch more streetpasses. I was going to re-hire him tho.

I was hoping for Iwata. Oh well glad I got somebody. Yay I finally got a pink piece for the Kid Icarus puzzle from Reggie! And he's lvl 5.

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