So, there's a cool new advert for Paper Mario: Sticker Star running in North America, which some of you may have already seen. It works with the idea of representing gameplay with stop-motion animation, using paper and card for an authentic look that, to the game's credit, isn't actually a million miles away from in-game footage.

It's a neat trailer, but there are also two minute-long behind the scenes videos showing how it came together, detailing the mix of clever technology and old-fashioned handicraft that went into the 30 second video. We think these videos are quite snazzy, so encourage you to spare a few minutes to check them out below.

[source destructoid.com]