You might recall a story from earlier this week about Facebook rejecting a launch trailer advertisement for the critically-acclaimed indie title, GRIS. According to the game's publisher Devolver Digital, Facebook said the clip contained "sexually suggestive" imagery. This followed with a representative from the video game company admitting how "stupid" the decision was during a chat with Polygon. To read more about this, take a look at our existing article.
A Facebook spokesperson has now followed up this matter with Polygon and the reasoning as to why the ad was rejected has nothing to do with the image publicised in Devolver Digital's tweet. It's actually because a link going from the video advertisement to Devolver Digital's Instagram did not comply with the advertising policies of Facebook.
If you actually head over to this Instagram page, you'll quickly notice there's a bare bottom from the open-world survival game SCUM on display. As Polygon notes, this might not necessarily go against community standards, but it does violate Facebook's ad policies. It's also worth noting Instagram is owned by Facebook.
The lesson to take from this - don't try to flash your bum on Facebook or Instagram and think you can get away with it. A Super Meat Boy advertisement was also caught out last month.
[source polygon.com]
Comments 32
People are such butts. 🙄
This fear of butts is getting absurd.
That makes a lot more sense then. Devolver Digital didn't seem to be aware that that was the reason based on their Tweet so perhaps they could work on their messaging to avoid mass confusion next time.
Hindsight is 20/20.
@Blitzenexx Or behindsight in this case.
@klingki facebook wants behindsight to be 20/1000.
'Sexually suggestive'.
This truly is the age of Absurdity.
If Nintendo did this at least half of you would be defending it vehemently.
Wow, look at all that hype. I guess now Gris will sell even better.
@saintayu People are defending them though? Lol are you okay or do you just come trash talk in the comment section by default?
Ohh my come on its 2019
@DenDen your comment contains at least 80% tits.
This is the problem with Facebook’s notification system. I’ve had strikes against me for adverts I post for the company I work for where something gets rejected and you have no clue why.
Developer Digital are right to call them out on this. If a company put in a big advert and put down a large sum of money for it, they shouldn’t just be given an auto reply with a vague reason. Facebook should detail the issue or make it easier to contact customer service.
On top of all of that; their reason to ban in this case is stupid.
@Varkster people are acting as though it's censorship. A private company has the right to be to remove whatever it wants.
Also, if you read and not White Knight, you'd see most people are acting offended that Facebook practiced what it always does.
Then why aren't users being banned or something?
Probably doesn’t help that from what I see when following that link, the ‘S’ in SCUM is cut off from the picture!! ðŸ¤
The SCUM image makes more sense than the shape of a statue. Still dumb it made the news instead of adapting the video quietly. Not sure if this is Facebook's communication that sucks or Devolver who wanted some free advertising
@saintayu I don’t think you understand what censorship means, then.
This is the definition of censorship. It’s pathetically absurd.
But yeah, defend Facebook. Like they need you, or care about your rights.
Delusional kids these days 🙄
Oh the humanity!
BUMS!
@saintayu U are ritgh! But here u will only get rejection.
Buttocks are just a lump of meat acting as cushion for your body, why are they banned?
😂😂😂🤔 Mmmm, facebook hates the behinds
So yeah, Devolver didn't said the correct reason, now the thing is why?
Was it that Facebook was not clear? Devolver just jumped to a conclusion? Or was this a PR move?
@saintayu I think the issue here is Facebook’s lack of consistency on this matter. Your right, a company has every right to enforce its policies. But as was shared by many when the Super Meat Boy story happened, there have been times when people have reported stuff clearly and without any doubt, violating their standards and you get a message back saying it doesn’t. But a cartoon ass from a video game is over the line? It doesn’t make sense.
Say what you want about Nintendo and their ways. Whether you think they’re right or wrong when they take an action is a whole other debate. At least they tend to be consistent taking action
Why u hate butts so much Zuck?
@klingki: Well played!
I came here to make a crack about this but I guess they beat me to it.
There should have been better communication from Facebook to Devolver as to why the advertisement was rejected.
Facebook was certainly within its rights. But it should also not have double-standards (its ok for a post but not an advertisement) that can be confusing — if it is not going to explain its stance.
As @Retupmocnin alluded to, it's really just a muscle, but more and more is becoming classed as sexual (and therefore "bad") nowadays. It's all part of the current puritanism.
@UmbreonsPapa I can understand that point of view but at the end of the day they can do what they want and if we don't like I we have to use or create a different and better service. Most people here will likely do neither and consider complaining about censorship in the comments activism that will change the world.
@HappyMaskedGuy no cooperation cares about anything other than your use of their service or product in order to make money.
It's not defending to state the obvious.
Because it links to a bare cartoon butt!!! Double standards, I see guys and girls in next to nothing on Facebook all the time!
Tap here to load 32 comments
Leave A Comment
Hold on there, you need to login to post a comment...