News Article

West Coast Customs Creates Real Life Mario Karts

Posted by James Newton

If only they were street legal

Just as we guessed when Nintendo announced its presence at the LA Auto Show, the company's team-up with West Coast Customs is all in aid of Mario Kart 7.

West Coast Customs — best known for its appearances on Pimp My Ride of course — created two life-size Mario Karts to promote the upcoming 3DS racer, out in early December. You can see some footage of the cars — not driving around, sadly — as well as hear Nintendo of America president Reggie Fils-Aime's best Mario impression in the video below.

The highlight, though, is this line from the press release:

Note that while the gliders and propellers on the in-game go-karts let players soar through the air or drive underwater, these real-life karts do not. Trust us on this one.

Good to know.

GameStop PowerUp Reward members also have the chance to win one of these electric karts by making a purchase or trade at participating stores across the country in December.

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Nintendo Drives Home Fun at the LA Auto Show with Life-Size Mario Karts

West Coast Customs Builds Karts Based on Classic Video Game Franchise

LOS ANGELES--(BUSINESS WIRE)-- Ever wanted to see a real-life kart from Nintendo’s hit Mario Kart™ series outside of the Mushroom Kingdom? Nintendo has teamed up with West Coast Customs to create life-size models of two karts – one for Mario™ and one for Luigi™ – from the upcoming Mario Kart 7 video game for the portable Nintendo 3DS™ system. These unique electric vehicles were unveiled today at the LA Auto Show, where they will be on display Nov. 18-27 in the lobby of the West Hall of the Los Angeles Convention Center. Visitors attending the show will be able to take photos of the karts, sample the Mario Kart 7 game before its Dec. 4 launch and participate in multiplayer game play.

Additionally, members of the GameStop® PowerUp Rewards™ program will have the opportunity to claim the Mario Kart as his or her own as part of the monthly Epic Reward Giveaway™ program. To be eligible for an Epic Reward Giveaway entry, members must make a purchase or trade at their local GameStop or on during the month of December. PowerUp Rewards Pro™ Members automatically get two entries with purchase. The lucky winner will be announced in February; for more information, visit

West Coast Customs is known for TV shows such as the classic Pimp My Ride on MTV and the current show Inside West Coast Customs on the Velocity Network. The company has re-created two vehicles from Mario Kart 7: the classic Mario Standard kart, complete with glider attachment for soaring through the air, and the Luigi Bumble V kart, which resembles a bumblebee and features a rear propeller for underwater navigation.*

“Mario karts offer more fun per mile than any other vehicle,” said Nintendo of America President Reggie Fils-Aime. “Mario Kart 7 is a perfect example of the many great games Nintendo has lined up for the holidays.”

“We’ve played Mario Kart games for years, so it’s a dream come true to bring these karts to life,” said West Coast Customs CEO Ryan Friedlinghaus. “We think people will be blown away by seeing these cool video game vehicles in person.”

In early 2012, an episode of Inside West Coast Customs will show how West Coast Customs and Nintendo worked together to make these video game vehicles a reality.

For more information about Mario Kart 7, visit For more information about West Coast Customs, visit

Remember that Nintendo 3DS features parental controls that let adults manage the content their children can access. For more information about this and other features, visit

*Note that while the gliders and propellers on the in-game go-karts let players soar through the air or drive underwater, these real-life karts do not. Trust us on this one.

From the web

Game Screenshots

User Comments (29)



Haywired said:

Oh my God, they look awesome!

By the way, notice the convenient little shot of someone turning up the 3D slider at 0:07 in the video. Nice try Nintendo... Real subtle...



misswliu81 said:

imagine driving down the streets or road with one of these- sounds brill! shame i can't drive though.



NintyMan said:

I can imagine that bee kart buzzing like a bee as it's going around a race track. Too bad underwater driving and gliding aren't possible, though. I thought gliding could but then the glider would have to hold a lot of weight. That's a very neat exhibit!



FonistofCruxis said:

Those look awesome! I can't drive but it would be so funny to see someone driving down the street in one of those.



StarDust4Ever said:

Oh well. The next bext thing for us commoners is to get a go kart frame and some spray paint and homemade stencils... The Bumblebee definately looks cooler on the showroom floor, but I'd bet the Standard M probably has better drivability and handling.



Punny said:

Woah! Mario Kart 7's 3D is so impressive that the karts pop out of the screen! Literally!



Slapshot said:

Wow... This is a unexpected move for Nintendo and one that I definitely like!



TheN64Dude said:

If I had that in my room I woul sit in it and play the first person view in Mario Kart 7 all the time!



Henmii said:

Cool stuff man! Can you really drive around in those? Anyway, I guess many fans (with much money and much room) will try to obtain those karts one way or the other. They look awesome!



Linkuini said:

Huh. What kind of messed up bee is that, anyway? The stinger coming out of its... face? With antennae on its posterior? Uhhh...?

Oh cool, a there's a red kart too.



alLabouTandroiD said:

While this is most likely only wishful thinking on my end ... it would be amazing if they let people drive these things when they are doing promotional tours.

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