A statistic that probably got little attention when Nintendo was dishing out financial results and sales figures recently was that, between 12th October 2013 and 31st March 2014, 2.2 million 2DS systems were sold in Western territories. The budget 2D-only iteration of the portable, which comes with a slab / tablet design, has always quite clearly been targeted at the youngest Nintendo gamers that are out there.
Though cheaper than 3DS models, it seems suited to a price-point a smidge under $100, simply because a two-figure cost can feel like a great deal to a consumer — considering the fact that all it lacks is auto-stereoscopic 3D, that is a good deal. Nintendo of America, with that in mind and the Summer holidays approaching, has teamed up with its retail BFF — or so it seems — Target to promote the latest promotion on the hardware.
Though not available online, Target stores are selling the systems for $99 until 17th May. The promotion even has its own trailer, below:
Are you tempted by a $99 2DS, or know anyone that might be? Let us know in the comments, as always.