Topic: I think Nintendo is starting to improve on their marketing

Examples since late October
Commercials
Sonic Lost World
Mario and Sonic
Mario 3D World

Bundles
New Super Mario U
Wind Waker HD
Skylanders

Other
Partnership with Snowboarder Jamie Anderson for Mario and Sonic
Reggie going on tour
PBteen game lounge strange I agree but any publicity is good

Note that Iwata said part of the reason for lack of Marketing was because they were focusing mainly on Pokemon

They are getting better but too slow. Is a good path, but they need to make it even better.

I'd remember this...

I haven't seen a single Wii-U ad on Canadian television since probably January. I don't even remember the last time I've seen a 3DS ad either.

I've probably seen 8 PS4/Xbox/COD ads on television in the past 24hrs.

Great, a thread about marketing and the doom-mongers are out already. Seriously. Personally I've seen ads in the last week or so for:

• Skylanders: Swap Force (with Wii U emphasis)
• Assassin's Creed IV (with PS4/PS3 emphasis)
• Battlefield 4 (or at least I think it was, didn't sink in either way)
• Animal Crossing: New Leaf
• Pokemon X/Y
• Candy Crush..........

I draw a blank on anything else

I'd say the internet ads are more important now adays. The only channels that matter for Nintendo games for the most part are pretty much: Nickelodeon, Cartoon Network, and Disney Channel.

3rd parties have their games on all systems most of the time, so any system with the game is relevant in the commercial. 3rd parties don't mention a specific console unless they're getting paid by said company.

I don't really pay attention to ads anyway. They never tell me anything I don't already know, besides maybe how much something costs or promos.

What channels were you watching? Most of their commercials usually are on places like Cartoon Network and Nickelodeon

I've seen Skylanders, Just Dance 2014, and Mario & Sonic ads on Nickeolodeon. Cartoon Network ran X&Y ads constantly up until it's release, heck I saw the first one air just minutes after it was release online . 3DS/2DS ads that mention Luigi's Mansion, Pokemon, and Animal Crossing run pretty frequently on both channels (just saw one last night now that I think about it).

All the PSONE/COD/AC commercials are usually on primetime network and sports channels.

If Super Mario 3D World and Wii Fit U gets ads on channels with a big daytime TV audience like CBS, I'd be pretty satisfied with Ninty's TV marketing.

So... I'm the only one that saw 3D world in the daytimes, huh?

^It appears so. x-D Admittedly, I don't watch much daytime TV but if you've seen some that's great. Which channel?

@PrincessSugoi
I think Cartoon Network.

I don't watch a lot of tv, but I have seen quite some 2ds commercials with older games like mario kart and luigi's mansion. Ah I have seen a just dance commercial, but the wii u boxart was hiding behind the wii boxart like, DON'T LOOK AT ME!!! lol

Wait, what? Batigol Plays Wii U?

I just found out Reggie will be appearing on GTTV Friday 15th this month http://mynintendonews.com/2013/11/05/reggie-to-appear-on-gttv...

The only video game commercial I see on Swedish television right now is Battlefield 4.

Nothing for Call of Duty:Ghosts
Nothing for Batman: Arkham Origins (although I've seen ads for it in theaters)
Nothing for AC4
Nothing for Pokemon X/Y
Nothing for Wii U (since last year)
Nothing for 2DS/3DS
Nothing for PS4/Xbox One

Maybe I just watch the wrong channels? :/

Here in the Netherlands i've seen a lot of Pokemon X/Y, Luigi Mansion and Mario Kart 7 ads on the cartoon/disney channels and Discovery. These ads are also pushing the 2DS. And i've also seen a few Wind Waker ads but much less.

I'm a grown man, so I don't watch kids tv channels. Mainly sports and channels that appeal to 18-49 year old men.

Nintendo needs to start advertising to adults as well, if they don't want to be viewed as a 'kiddy' company

And basically...where is the problem with that? I'd watch sports channels but also a lot of other options. Your vision is a little bit...little.

Nintendo is not a kiddy company, or a grown up company (buajaja I sound like a bad man....c'mon)....is a video game company...that's all, it's not rocket science or a mimic like been a "grown man".

Back in May I saw MH3 Ultimate and Luigi's Mansion 2 ads in theaters, that was the last time I saw ads on anything WiiU and 3DS related.

I saw 2 3D Worlds ads on tv the other day.

ugh

What makes you think that 18-49 year old men who would be into Zelda, Mario and Pikmin aren't already aware of them? The whole point of advertising is to change behavior, if you're watching the footy and are interested in first party Wii U content an ad isn't going to do much. With a kid? Hells yes. With the usual multi-platform AAAs? Quite probably, it's a different sort of mass market product. Wii Fit U, Zelda, Mario, Pikmin etc? Wrong demographic.