THQ Shows Its Support by Bringing Multiple Titles to the 3DS
Posted by Trevor Chan
One of which will be a new brand
It's not only the gamers that are excited by the 3DS, it's the developers and publishers too. THQ has expressed its eagerness to supply titles for the handheld system by revealing various projects it has in store back at the E3 expo. Some were surprised to see franchises like Saints Row as one of the upcoming titles making it to the 3DS but Danny Bilson, Executive Vice President of Core Games at THQ, is confident in Nintendo's attempt at reaching out to the core gamers.
Speaking to Industry Gamers, Bilson states that no games have been officially announced yet, but revealed that three, maybe four THQ titles will make it to the 3DS. He goes on to explain that the important thing to do was not to bring franchises over to Nintendo's handheld simply because it's what might appeal to mature gamers, but what would look and play good on the machine:
We have about three games we’re preparing for 3DS. They’re games that we just felt would lend themselves best to that platform in 3D. We haven’t announced any of them yet. De Blob will be there but not until next Christmas, a year from Christmas. We have a new brand that we’re going to put on 3DS that’s really exciting and we’ll probably announce one of our other core brands, but we really looked at the platform and thought, “What activities do we have that would look and play the best on that and in 3D?” and that’s how we made our decisions. It wasn’t really about forcing mature in there or not, but we do have three titles that we’re preparing for 3DS, maybe four. We might have a fourth that we’re looking at from within our portfolio. It wasn’t about trying to get an M-rated game on there; it turned out that we looked at it as what would play the best and be the most fun in 3D and that’s how we made our choices.
With new hardware, Nintendo once again seems to be trying to persuade a "new" demographic that the 3DS will provide games that they want to play, similar to the Wii's hope of reaching out to its relatively "new" market when it first launched back in 2006. With the 3DS, THQ isn't sitting back and playing it safe as the company is taking a no-nonsense approach with its software support:
Well, I’m a big believer in it; I think it’s fantastic hardware. Like I said, we’ve greenlit three, maybe four games; that’s a lot. We are supporting it; we’re absolutely supporting it. I think it’s pretty exciting hardware and has a fresh look to it, obviously. You’ve seen it. The 3DS is really kind of amazing. We are supporting it, for sure. We’re not doing a “sit back and wait” thing. We’re actually betting with Nintendo that it’s going to be successful by developing three or four titles for it.