UK Video Games Market Fell By 17.4% in 2012

Big challenges for the industry

The Entertainment Retailers Association has reported that in 2012 the UK video games market fell by 17.4%, including both physical and digital sales. In 2011 the whole video games market in the UK was worth £1.934 billion, in comparison to £1.598 billion in 2012.

While digital sales did increase by 7.7% in 2012, physical sales still made up the majority of sales in the video games market at 65.4%. However, the sales of physical copies of games has decreased overall, as MCV has reported that those sales are now down to £1.05 billion. Despite this video game downloads are now the "most valuable digital entertainment" division in the UK; this is most likely due to the increased number of entertainment formats which can now access digital services, giving heightened accessibility to products.

When compared to other entertainment markets in the UK, the music industry was down by 5.5% in 2012, and the video industry fell by 10%.

What do you think the future holds for the video games industry in 2013? Let's hope this year brings greater prosperity for the whole entertainment industry.


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