Being a SEGA fan is a strange experience, as it encompasses undying love and commitment to the company along with angst, suffering and fear. The at-times-disastrous Sonic the Hedgehog anniversary party was almost glorious in its shoddiness (with a couple of tasty game reveals to make us feel better), and the company continues to poke fun at itself. Also, quietly, it publishes quite a few really good PC games, which barely anyone notices have the SEGA logo on them.
On the weird and dodgy side of the SEGA coin we have its approach to Sonic and, to an extent, European releases. The SEGA Europe YouTube channel did an infamous tease of a 'reveal' during E3, culminating in a wonky live stream where the reveal was a competition for anniversary party tickets. In May it also confirmed that the long awaiting SEGA 3D Classics Collection would come to Europe, before ignoring it for the last three months.
Now, in the coup de grâce to end this weird approach to marketing - which has worked because the likes of us are writing about it in baffled tones - it's put the release date announcement for that title front and centre of a live stream for its SEGA Central show. That live stream that is three days away, and we'll finally have details on when this 3DS title will hit the EU.
In a way we admire the winking and nudging approach to marketing here, and with a release as good as SEGA 3D Classics Collection we're happy to play ball - even though European gamers have had to wait a while as gamers in North America get stuck into the collection.
Comments (32)
Well, this is good. Another retail game for the holiday season, I guess!
Sega's been doing this a lot, huh?
Sega never fails to surprise me. An annoucement of the announcement of the announcement....
This is a great little release. My only gripe is they could have gone the extra mile and added some achievements.
Didn't they also announce the announcement of the announcement for the new sonic games? Just tell us, is it that hard to do?
Square did it first.
Thankfully Nintendo doesn't do this. "Announcement of an Announcement Party for NX coming soon. Stay tuned!".
I wonder if Sonic makes a further announcement in the game?
Worth it for the boxart alone
I hope this turns out to be true, day one purchase for sure (even though I own five of the nine games already).
This thing costs 30 bucks. 30 bucks for like 10 games and none of them are from Treasure. Completely not worth it.
Oh no, not again!
Nice to hear, it's a neat collection of fun games.
I decided to import a copy around a month back after watching its price fall over a week to sub $20, so with shipping it came to £20. Very much worth it after playing (& constantly coming back to) Power Drift & Puyo Puyo.
@Jingo_Unchained Sega: "Sonic 3? If that the game the elemental shields are from?"
Now all that is left is Sonic Mania 3D. Come on, Renegade Kid, keep pestering SEGA!
I don't know what monkeys Sega hired to do the marketing/PR stuff, but they need to send them back to the crazy scientist's laboratory they came from.
@Kirk
@mjharper lol
More unfriendly headlines towards Sonic on Nintendo Life!
I love the work that M2 put into these titles. Old-school Sega arcade games that are even better than the originals! A must buy for retro gamers.
@ThomasBW84 Off-topic-ish, but out of curiosity, what are the PC games you refer to in the article?
Price will be important for me. I don't have any of the Vol.1 games, but Power Drift, Sonic and Thunder Blade are the only ones familiar to me.
I am still waiting for sega to release shining force 1 & 2 as 3d classics.
@KoopaTheGamer even an announcement of an announcement about the NX would be more than we currently have!! :-/
@brandon9271 Nah, it would be better if the announcement was quick and painless. I can't stand waiting if I know something is indeed coming.
"even though European gamers have had to wait a while as gamers in North America get" This fragment of the paragraph alone brings up all the sad memories I have as a gamer in Europe
I wouldn't say this is Sega-exclusive necessarily. I'm still waiting to figure out why the heck Nintendo UK trolled us with an MK8 tweet.
Sega love to announce announcements lately. I want this but I still think the Sega MegaDrive Ultimate Collection is better. Sega should do a Nintendo and release a MD mini.
Been waiting for this one
@Jingo_Unchained They always seem to miss out Sonic 3 & Knuckles together with these collections and it really disappoints me
5 and a 1/2 hours to go... c'mon!
@masterLEON agreed, they're amazing games and M2 do such a good job.
@gcunit Although not exclusive for PC I imagine he's half referring to Valkyria Chronicles which had a new lease of life thanks to a PC release. Football Manager, Total War, Tembo, Alien Isolation maybe? Again, none of these are exclusive to PC though.
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