The Japanese launch of the New 3DS is just around the corner, and Nintendo is running commercials in its homeland to promote the customisable nature of the system.
The standard New 3DS — not the New 3DS XL — features interchangeable "Kisekae Plate" covers which are sold separately and come in a wide range of eye-catching designs. This bright and breezy commercial showcases some of those designs, along with cameos from plenty of famous Nintendo characters.
The New 3DS hits Japanese retail on October 11th, with the Australian launch coming in November. A wider western release isn't expected until 2015.