The UK recently went Happy Meal crazy when Super Mario Happy Meal toys graced McDonald's. Well, that's a slight exaggeration, but we suspect Happy Meal sales to thirty-somethings spiked, at least near the Nintendo Life offices.
In any case, the next Nintendo-themed madness is coming to North America, with Pokémon X & Y toys on the way once the current batch of The Amazing Spider-Man 2 plastic throwaways is finished. You can seen them below.

These appear to come with cards, while you can scan the toys — or cards, one of the two — to play a game on your phone; at least that's what we believe this "McPlay Power" business is all about.
Will you be rushing to McDonald's soon once these toys arrive? Will you be as excited as we were in our deadly-serious-not-at-all-a-parody unboxing of the Mario toys? Let us know.
[source happymeal.com, via gonintendo.com]
Comments 39
Uhhh... those look kinda bland. Also, audience misguidance.
Now it's Bah-bah-bah-bah-bah it's Pokemon
I remember when Burgerking made all those gold-plated pokemon "cards". Now we get cheap cardboard cut-outs.
@Azikira I never got the Pokémon cards, but I do remember getting a Marill and Lugia toy from Burger King a long time ago. I think it was a part of a promotion for Pokémon The Movie 2000 or something.
I will collect them if there is a 3DSware that can use these cards. Only mobile app? Not for me.
Why can't we get the cool lookin' Super Mario Bros. happy meals that EU got?
I remember when Happy Meal (and the BK equivalent) toys were actual quality toys. These look cheap.
For some reason my friend ate a Happy Meal today (it might've been because of a smaller chicken wrap, I don't know), so if it happens again, I'll be sure to take his toy.
I wish they were actual figures instead of these paper-thin Pokèmon on a stand. ;~;
@User1988: Happy Meal toys are quality ... over in Japan. But they have a sponsorship partner in BANDAI Namco there.
Not sure who they have making the toys in North America or Europe, but they need to either step up their game or find a partner in a more professional toy maker. -_-;
...and I thought the cheap plastic Snivy I got a few years ago that didn't do anything but barely nod it's head was cheap... I really miss the days when you could get LCD games in your kid's meals.
Well my kids haven't had a Happy meal in awhile so I guess they're due. It's hard to tell from the photo what they are though.
My daughter will enjoy this....and me too. If the restaurant could have arranged to have a limited exclusive EX card then there would be really awesome.
I am going to gain so much weight... so much more weight
I'm happy that Charizard is given the cold shoulder here.
Awesome! Can't wait to get some.
Not a pokemon fan. This is crappy to me. I would have gone to McDonalds if they had the UK Toys.
If it were the Mario toys the UK had maybe, but these look cheap and also I'm not a big Pokémon fan.
Missed opportunity to take advantage of the NFC on the GamePad. I know it's a cheap McDonald's toy, but that would still be pretty cool.
Those do not look like standard issue Pokeballs. I don't think this promotion is affiliated with the Pokemon League, guys.
Well, I have a coupon for a free happy meal that I'll never use, so I might as well take the chance if I'm ever near a Mickey D's. Will definitely be hoping for that Froakie or one of the Legendaries if I do
Wow, that is legit! My son will be happy!
How much more is the happy meal than just the toy? Trying to figure out if it's worth the drink, I'll just give the food to someone on the street but if it's within a buck difference, looks like I'm gonna get some happy meals.
@2Sang I'm just gonna buy the toy.
@Lobster If it's within a buck difference, though, it might be worth getting the milk or juice or whatever. I don't eat fast food, but if it's really cheap of a difference, I'll give the food to others.
@Azikira Ouch, you hurt me in the nostalgia.
@NavySpheal
I really wish these worked with Pokemon Rumble U, that would be awesome (plus I can't find any Rumble U figures for less than $30 each)
What the heck are they? Flat cutouts on a stand? I'll bet those are some kind of "disc launcher" thingamabobs.
Now you're McPlaying with Power?
@Baum897 Burgerking always did right by pokemon! It was always something cool and different. Now kids will scramble to get a little shrinky-dink looking pokemon. WHY UK HAS GOOD TOYS?!
Ok...you guys got pokemon and Mario happy meals...
I live in the wrong country.
Pokémon X & Y Happy Meal Toys Heading to North America
I'd rather the Mario ones (that the UK got) come to NA rather than the Pokemon ones.
Although I'm a diehard pkmncollector, these don't look very enticing. "Toy" seems like a generous descriptor. It's nice to see a new Pokemon campaign, I suppose, and I do like seeing the standard Poke Ball in a variety of colors--I'd like to see custom colors become a feature in the game.
I gotta catch them all!
Awwwww, why couldn't they be actual figurines? D': I remember Japan Happy Meals gave out actual Pokemon Plushies a loooong time ago... I think they had to be bought separate... I think... But they where amazing!! They talked! D:
Maybe you refer to USA not NorthAmerica, I don´t heard such offer in Mexico.
Happy Meal Pokemon X and y toys? Yikes...Bad Idea Nintendo...
Are those... flat cut-outs? Lame.
The Mario ones are rocking, I'm jealous of those!
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