Reggie Fils-Amie was at SXSW this weekend to talk about the current disruption in the entertainment industry market, and during his talk at the show, he was asked about his thoughts on a number of things, inclusing Facebook's metaverse.
Naturally, at that same talk, Nintendo of America's former President was also questioned about GameStop. Reggie served on the retailer's Board of Directors from April 2020 to June 2021. GameStop was another of the many companies hit hard by the pandemic and the increase in digital sales. Reggie joined the board hoping that he could help the company out. "The gaming industry needs a healthy and vibrant GameStop," he said about his appointment on Twitter back in 2020. "I look forward to being a part of GameStop’s corporate board and helping to make this happen."
At SXSW, Reggie backed this up and reiterated his belief that GameStop could be successful if it adapted and branched out into e-commerce — Chewy CEO Ryan Cohen was brought onto the board to make this happen — but although Reggie wanted to be a part of that effort, he says he was "rebuffed".
When Bloomberg's Emily Chang asked what Reggie has to say about the company's strategy now, he was less than complimentary about its direction:
"There has not been an articulated strategy. Leadership says we don’t want to articulate our strategy because they don’t want it to be stolen. To me that was not acceptable.”
You'll remember that the announcement of Reggie's departure happened just a few months after the short squeeze and subsequent inflation of GameStop stock prices. While Reggie talked about this period briefly, he did not state his reason for leaving GameStop directly, nor did he disclose how much he sold his shares for. At the least, it seems like a difference of opinions is what led him and a number of other prominent board members to leave.
You can see the whole discussion about GameStop from SXSW on Bloomberg.
What do you think of Reggie's comments on GameStop? Let us know in the comments.
Further reading:
[source bloomberg.com, via tweaktown.com]
Comments (36)
Just Reggie being Reggie.
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GameStop's business has been a mess for years, pandemic or not. It's a real pity as there's definitely an audience for a physical game's retailer but their focus on "loot", ripoff prices and, more recently, NFTs, means they're not somewhere I ever want to shop.
LMAO with the administration’s logic
“It can’t be stolen if it doesn’t exist”
How do these clowns get their jobs?
I get the feeling gamestop's company culture/philosophy is their weakness. Every time I go to a gamestop, if I interact with an employee, something almost always sullies the experience.
I asked to buy a Switch Pro Controller(they're behind the counter). Employee behind the desk responds, "Do you want something nicer, more high end?". Tried to upsell me on more expensive third party controller that I already knew I didn't want, because of its paddles, missing feature. They always treat me like a rube. And that's why they're always my last choice.
Gamestop Management: "What if we... you know..." gestures vaguely
GameStop is quite honestly a terrible "game stop". every time I pass by there's always something, whether it be the employee's attitude and overall unfriendliness or the store being a complete mess and never having anything. just avoid them if you can I'd say
@fighting_game_player Yeah whenever I have ever gone to a Gamestop, I've just been disappointed. I've hardly ever found anything interesting there that I couldn't just buy somewhere else for the same or lower price.
I never had issues with GameStop, so I dunno. But recently I just prefer to buy games online even when they're physical, which is rare now.
I'll go to a Gamestop if they're running a decent sale on a game on my wishlist (Dekudeals!), but otherwise I don't really have much of a desire to go to one. I think I've just aged out of it - the idea of browsing games on a shelf doesn't appeal to me that much anymore, and their retail-y stuff (shirts, toys, etc.) doesn't really appeal to me much either.
Say what you will about Reggie, but he is a shrewd businessman. He took the Nintendo corporate image in North America and turned it into this fun family vibe we have now. He always delivered a clear message and said the right things (i.e. we are not competing with Sony and Microsoft). He had a clear business direction he wanted to take the North American Nintendo branch and went for it! I can totally understand how annoyed he'd be with GameStop if they cannot properly define what their strategy is. You can also see that in their store where it feels like a Hot Topic that sells games. You have to decide at some point are you a game store or are you a nerd clothing and merch store that sells cheap crap? And Gamestop has done none of that.
I have a local video game store called McVans that has fair trade in value and a much calmer atmosphere where people don't hound you to buy things. Gamestop is the opposite. Support your local video game store if at all possible
The main issues with GameStop are A: The staff are trained to never shut up about pre-orders, the membership card, and games you don’t want. This isn’t an isolated issue, I’ve been in GameStops from Indiana, to LA, to Palm Springs. Every single store has this. B: Their stock is confusing and inconsistent. Some stores sell Wii and DS games, others seemingly only sell PS4 and Switch games. Not the mention all the stupid anime T-shirts and pop figures they fill their stores with. Trash that, use the space for a better selection of games.
@Gravitron Hey, a fellow Indianan!
@Wexter
I wish Sony would hire him to replace Jim Ryan.
I get that Ryan is a good businessman, but he’s been by far the worst face of Sony we PlayStation fans have ever had.
Reggie reminds me a lot of an American version of Kaz Hirai. Passionate about gaming, but also a smart businessman.
Ryan is clearly a smart businessman, but he doesn’t have the gaming passion I want out of PlayStation CEOs. I really think Reggie would be a great addition to the PlayStation family.
@Goat_FromBOTW You got it. Didn't expect anyone to know what McVans is on a UK website.
@Kainbrightside Sure, that was then and he backed it with action. Right now he’s just trash talking with nothing to show for it.
I feel like that will make companies a little wary about hiring Reggie for directorial positions moving forward, since they wouldn't want him to talk badly about their business and publicly reveal what was discussed in their private meetings after quitting. I think it's respectable though, and I commend him for having the courage to say it. Not that Reggie would be at a loss if he can't find another executive role--the guy is probably set for life. But still, it's the principal of the matter, and he's holding on to his integrity, which is great to see.
Ain't been good since Funcoland, so I really try to avoid them as much as I'm able to.
Pretty much sums up why GameStop continues to barely function. When the people up top are narrow-minded and always afraid of change, there would be no way Reggie could've improved GameStop even if he wanted to.
I haven't spent money nor traded in to a Game Stop in over 10 years and I don't intend to. Even if I can score a PS5 from them, I will pass.
I have been screwed over countless times by them with online shipping and receiving horrible quality goods (discs not playable, scratched to the point of not booting).
No more, I hope they get investigated for their stock split when they knew for years they had more shares shorted than available.
@Goat_FromBOTW I'm a Hoosier too. I usually shop at The Exchange in Indy or Castleton. I sometimes go to Disc Replay as well but their selection has waned over the past couple of years.
GameStop could succeed if they could just figure out their whole identity thing. They're almost as mixed up as all the takes on Joker's origin story (See "The Killing Joke").
@Half-ShellHero, @Gravitron, @Goat_FromBOTW I'm in a neighboring state (IL) and have never even heard of McVans. I have heard of The Exchange however.
I used to go to Mcvan's when I lived on the NE side of Indianapolis. They closed that store only a few years after it opened unfortunately.
@Wexter You know what I appreciate about Reggie?
When the Wii U came out and Nintendo was doing badly, that was a great time for Reggie to leave. He didn't have to deal with getting Nintendo back to where it was. But he didn't leave. He stayed with Nintendo for a while and left when the Switch was dominating handheld gaming. He could have stayed for many more years and made a ton of money, but he didn't.
Also, I dislike GameStop. Years ago, it was a place of wonder for me, where I was surrounded by video games and consoles. Now, there are no DS/Wii games and the section for Fortnite plushies takes up more space than the 3DS section.
I know GameStop is not the mom and pop shop, but I prefer to support GameStop over the Walmart and Amazon giants.
I just picked up 3D Mario World from GameStop in a Mario Day sale ($40 new).
@Half-ShellHero Wow, Disk Replay was my main store. I loved that place. There are a surprising amount of Hoosiers here, which is weird because it’s a a UK site.
“Leadership says we don’t want to articulate our strategy because they don’t want it to be stolen.”
Ah yes, the drunken boxing business strategy.
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@Tandy255 I will ALWAYS Prefer Amazon and Walmart Over gamestop Anyday!
@Goat_FromBOTW I think it's just people in Indiana are home bodies. Especially during Winter so we naturally play alot of video games. Indiana was also one of the better places to grow up in the 80's and 90's and the legacy of Nintendo emerges out of that. We know how to slow down, not get caught up in all the hype and live the good life. Vacations to Florida, trips to King's Island every year and are happy to let people think it's nothing but corn fields so they don't bring their drama here.
@NintendoEternity Yeah, let's hope all those people lose their jobs. That's certainly a good thing to wish for. What is wrong with you?
@Lem1697 I've lost jobs already due to companies and facilities closing. It's not the end of the world. You just go out and find a Better Job! I've found a Better Job.
@NintendoEternity That is extremely naive of you. You are not the center of the world. You experiences and opinions do not apply to everyone. Get help
@Lem1697 I've tried getting help, the psychiatrist jumped 😆 🤣
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