Oh, Nintendo fans. Look what you've gone and done.
As we all know, yesterday saw the termination of Super Mario Bros. 35, the end of sales for Super Mario 3D All-Stars and the Super Mario Game & Watch, and the end of Mario's anniversary celebrations. Over the past few months, Nintendo's anti-consumer decision to artificially limit sales of major Mario products has caused fans to dub the day 'Mario doomsday'.
Thanks to this, a running joke that Mario was going to 'die' on that day was born. Even we couldn't resist having a bit of fun with it, with our YouTube team putting out a cheeky little video.
It looks like things might have gone a little bit too far, though. CNN, one of America's biggest news outlets and broadcasters, reported that Nintendo fans were "freaking out" that their hero gaming character was about to die – as in, for real. Talking of the product takedowns, the piece reads, "Many have speculated that it may mean Mario's life will be ending, too."
The article, titled 'Super Mario Bros fans are panicking over rumors that Mario is going to die', goes on to share tweets from these "panicking" fans before promising those who might be worried that "there is reason to hope Mario will live on". Other outlets reported on the "panic" too, with more headlines like 'Is Mario Dying?' and 'Super Mario Fans In A Panic Over Rumours About His Death' appearing shortly afterwards.
Here are the tweets cited in the article, which we're sure were written in a lighthearted manner:
Now, it's worth noting that gaming memes like this can be seriously hard to wrap your head around if you aren't always involved with the community. Perhaps it was simply an innocent mistake, or perhaps CNN completely understands what it's doing and the joke's on us?
Either way, for anyone worried, Mario isn't going anywhere.
Thanks to Max for the tip!
[source edition.cnn.com]
Comments 69
US? We aren't the ones with about 10 different articles and soap boxes on the matter hahah!
I see Deadmau5 is doing anything to keep himself relevant and trending now.
This is a certified US of A moment
It must be true, it's on CNN.
Bowser can finally live happily ever after with Peach, without that pesky plumber kidnapping her every 5 minutes.
What’s a deadmau5 and why should I care?
I have to admit, I did sigh a little sigh as I deleted Super Mario 35 from my Switch Library yesterday.
I played it one last time before it ended & then deleted it. Ah well, it was fun while it lasted.
I then placed my Switch in it’s dock, poured one out for the Plumber, turned off my TV, then went to bed dejected knowing April 1st would be a dark day.
I woke up this morning feeling like a part of me was missing.
Well, I didn’t really. I logged into Animal Crossing New Horizons to get my Daily Nook Miles & chuckled at Captain Toad saying “Ready for Adventure!” before every level I played in Treasure Tracker. It still gets me that does.
So CNN continues to be a joke
I mean, in all honesty I thought you guys were going to post Mario's obituary today.
Ah, more fuel for NLife to drag this topic out.
@locky-mavo
It's literally the aftermath of the countdown, what did you expect?
"perhaps CNN completely understands what it's doing and the joke's on us?"
Yeah no. News outlets like CNN have no clue what gaming is given how they only talk about it when it becomes super trendy and clearly don't have a clue about it outside of the trendy ones.
CNN Oh Boy, they just keep on giving my reasons, But hey "it must be true its CNN!"
@GrailUK Ya NL sure did milk it.
This is genuinely hilarious
A "good" news outlet must know to capitalize on every little bit of panic and malcontent (that doesn't matter in the grand scheme of things) to make clicks or money. We all know this site is really good at seizing the moment, right?
Jokes aside — actually hilarious that non-gamers are unable to spot gamer humor. It's basically a massive circlejerk.
@CactusMan do you need a 24/7 reminder for that?
Mario is literally dead today.
Makes sense, heard someone say CNN stands for Clown News Network
Really? All CNN does is air any crap to get a story. Most likely because their ratings have been sucking for so long. Fox News has been the top dog for 19 years but I just read that in Feb, Fox finally got dethroned.
@Bass_X0 i feel like you probably have an idea, since you didn’t also ask what’s a NathanielBandy1
Bloody hell NLife, change the record already! 🤣
I just really hope we never lose the BBC.
In this meme, sephieoth didn't like odyssey and took mario's life
Cable News channels are not news channels but entertainment channels (something they will regularly state). That is how they can have talking heads that make all sorts of stupid claims and not have to face consequences, they claim they are just commentators and entertainers. In essence, they generally have all the journalistic integrity of The National Inquirer and honestly should be regarded in the same way.
CNN back at it again
@CactusMan perhaps. No other news channel is any better though. Clicks and views are what pays the bill.
"Over the past few months, Nintendo's anti-consumer decision ..." When commentary crosses into reporting. So appropriate in an article about a CNN story.
We’ve crossed some invisible line where it’s now impossible to know if a person is being genuinely pathetic, or pretending to be pathetic for social media... and it’s pathetic.
CNN gonna CNN. 🤷♂️
I’m convinced Nintendo fans are bunch of man children
It may be "anti-consumer" as you say, but artifically limiting the time this game has been on sale for has made Nintendolife give this decision a lot of PR and coverage. It it forces people to buy this game out of scarcity - then that's more shrewd business than anything else.
Not saying I agree with it by any means - but there is a business logic behind it you should acknowedge.
Dang, people hating on CNN in this comment section.
@ARhollow hey no need to act like that! We are all just passionate fans that love the company we grew up with. I don't see any manchilds, I see people who love Nintendo and genuinely want them to succeed.
@NikHogan I was talking about the ones making memes and thinking Nintendo is literally killing off Mario.
Personally, I just think it’s people being overly-sensitive to something a company completely has the right to do.
@ARhollow AH gotcha. Yea and NLife milked this dry too. They contributed to his public execution
I'm over this topic
Clearly Not News strikes again!
And this is why I don’t card for CNN
Sounds like a big story. Better get Fredo on it.
CNN exaggerates the story of a "panic," and now you guys exaggerate CNN "taking it way too seriously." Sigh.
@VoidofLight "And this is why I don’t card for CNN" Huh. Usually I'd be able to tell if that was a typo or not.
@Aerona it was. I just woke up when I was typing it, and my phone keyboard is terrible. Sorry about that.
The mario I knew from my childhood is dead tho
Reminds me of the time a news station accused animal crossing city folk OFFLINE NPC TALK to be child predators talking to the player real time
CNN is trash and always has been. How long are we going to keep discussing this?
@VoidofLight I liked your yugioh freudian slip 😛
I mean- I've personally watched Mario die like a million times. It doesn't even phase me anymore.
I remember to have read the word "Doomsday" first in a Nintendo Life article.
Maybe I'm wrong. But I definitely remember 10+ posts every single day since February from Nintendo Life.
Hope the people here dragging CNN don't get their news instead from facebook or something like that
yea lets stomp on cnn you know like fox , newsmax and oann are any bettter.
@Xylnox That's not very surprising, Fox is the only choice for Republicans (or at least it has been in recent years), while Democrats can get their news from CNN, MSNBC, ABC News, CBS News, PBS, etc. so they have to split the audience.
@Nintendo_Thumb Ya, that's true. I barely check the news anymore because of all the stupid crap they show. So much negative stuff.
@CactusMan Can you please not post this here. The rest of media is saturated with this, evidenced by the fact that you are talking about it. FYI, there are other atrocities occurring in the world, but this is site for video games.
This reminds me of the time an American politician mistook a parody Nintendo Twitter account as the real one and was disgusted by a picture of the Mario Bros. kissing each other for pride month.
Please consider the option of not employing terms like "anti-consumer".
It's complete nonsense and you know it.
Yet another reason to ignore mainstream media in America. They're all sensationalized idiots.
I know its bad...but I'm kinda enjoying seeing all the backlash Nintendo is getting for this. It's only a flesh wound, but their brand has been temporarily damaged and I hope it discourages them from doing this kinda thing in the future.
@Pod It isn't.
@johnvboy good one there
@Mr_Persona,
In the U.K the BBC is pretty much our CNN, from a News perspective anyway, years ago they were very neutral, but now their political and moral bias is cringe worthy, and they do not even try to hide it anymore.
Has anyone made the joke yet that Mario is suspiciously dead not too long after a 'Bowser' joined Nintendo's ranks? no?
I guess I'll let myself out then...
@johnvboy true. l never put on that station because of that and also because of another reason.
@Mr_Persona,
Same here.
@AndreaF96
It is.
It works on the notion that if your audience are willing to pay for something, not making it available to them means you are somehow acting unfairly towards them.
This line of thinking has severe ramifications, particularly in an era of overconsumption.
@Clyde_Radcliffe I knew someone was going to go there
Does that mean we get to finally have a first look at 'Dry Mario'? Ya know, how there is a Dry Bowser, meaning Bowser's dead, but not actually dead, just his corpse?
No? Just me?
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