Who's watching who?

Earlier this week, news app Watchup appeared on the Wii U eShop without warning or fanfare, and has strangely been missed off this week's download update. Even so, Watchup CEO and Founder Adriano Farano is keen to make some noise about the Nintendo version of the download, which - in its Android incarnation - was named one of Google's Best Apps of 2014.

Watchup is a newscasting app which has partnered with Bloomberg News, Fusion, Financial Times, The Verge, Vox, and AJ+, and offers a unique dual video-reading experience. On Wii U, the videos play on the main TV while you can browse through associated text and locate other clips using the GamePad.

According to Farano, the Wii U's GamePad offers the perfect platform for Watchup:

Philosophically, the partnership was a natural fit because Watchup's core mission is to bring the consumption of broadcast news into the modern digital age. Younger audiences, particularly the cord-cutting set, are demanding that their news is personalized and available to them when they want, where they want it. This is exactly what Watchup provides.

The ability to leverage a second screen led Watchup to come up with the idea of a "watch and read" interface that takes advantage of both screens in a fully functional way. As it turns out, the Wii U platform is probably the best realization of the "second screen" experience because it doesn't require downloading a second app on your phone or using a separate device. Because it's the same integrated hardware, it is completely synchronized and seamless. News articles related to the video being watched are automatically populated on the handheld device and can be browsed for added context with the swipe of a finger.

Have you downloaded Watchup yet? What are your thoughts? Would you like to see more apps of this kind on Wii U, turning the GamePad controller into something more akin to a traditional tablet device? Let us know by posting a comment.

[source thedrum.com]