Reggie 610

As some of you may have been aware, Reggie Fils-Aime celebrated his 54th birthday today on 25th March, so let's take a moment to remember his best theatrics. Who could forget Reggie’s historical E3 2003 debut? When the then unknown President got up on stage for the first time, he introduced himself to the world with the line “My name is Reggie. I’m about kickin’ ass, I’m about takin’ names and we’re about making games!” This set the precedent for what would be a long history of antics that would propel him to fame among gamers everywhere.

The real moment that secured his status as a legend occurred during the E3 2007 presentation, when Reggie demonstrated the Wii Fit Balance Board and spoke the immortal words, “My body is ready”. Interestingly enough, this phrase really didn’t go viral until a few years ago, though now one can hardly find any corner of the internet where it isn’t quoted or referenced. Truly, this man and his popularity among gamers has achieved a marketing and viral effect that many big-shot entrepreneurs chase in vain for their entire lives. To celebrate this much beloved figure in Nintendo’s history, we compiled a few videos and pictures that captured some of the man’s best moments:

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Reggie Shrug

Here’s to many more for good ol’ Reggie. What are your favorite memories of the President of Nintendo of America? Share your thoughts in the comments below.