http://www.industrygamers.com/news/nintendos-reggie-on-wii-co... The part I found the most intriguing was this: "The fact of the matter is we know we create great content for younger consumers, we know we've got great content for more casual players, and we want fantastic content for that more active player who loves Metroid or Zelda but maybe also wants something like a BioShock 2 to play as well. And we also recognize that we don't create that type of content ourselves. We're not good at it and it's not a key focus area. So we want that content on our platform, so we have to court third-party developers and encourage them to make [those games], but it also has to be financially viable for them as well."
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Topic: Reggie Interview posted March 16, 2010
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