It's not uncommon nowadays to hear about a domestic sports competition starting up its own eSports league. Plenty of famous clubs and teams worldwide have also jumped on the bandwagon of acquiring well-known cyber teams in the hope they can broaden their reach and earn some extra revenue on the side.
In Japan, it's no different. Nippon Professional Baseball - Japan's pro baseball league - has now partnered with Nintendo to create a new Splatoon 2 eSports league. Each of the 12 clubs will be represented in the digital league, with the start date scheduled for Spring 2019.
This isn't NPB's first venture into eSports. In 2017, it partnered with Konami to host championships for its official baseball title, Jikkyō Powerful Pro Yakyū (known as Power Pros in the west), and last week announced the launch of an official league. The Splatoon 2 league formation is somewhat different to a number of clubs and tournaments around the world that choose to focus on video games based on their respective sport.
For Nintendo, a partnership with a sport team or club isn't exactly new - with the company known throughout its history for having ties with baseball teams and sponsoring both domestic and international football clubs. This latest deal should be fantastic exposure for Nintendo, given the fact baseball is the national pastime in Japan.