News Article

Miyamoto Not Phased By Sony

Posted by Anthony Dickens

The expected dual launch between Sony and Nintendo doesn't worry the grandfather of games.

With Miyamoto's recent trip to Europe, he seemed to stop off at pretty much every press opportunity he had, what a 54-year-old legend. When in London, he stopped briefly in talk exclusively to The Observer, the over-sized newspaper of England.

Seeing as the news about the PlayStation delay, the reporter tried to dig for some quotes about the rivalry between the systems as this latest news put a PS3 launch in the same window as Revolution.

"For Nintendo we don't care because what we're trying to do is different from Sony. For the consumer it might be some issue if Nintendo Revolution and Sony are launched at the same time. They might have to think about the money they can spend. But the announcement was not surprising because everyone in this industry knew for a very long time that Sony was never going to be able to do a spring launch for PS3. If there was a surprise, it's that Sony waited so long to make the announcement."

The reporter couldn't wait long before mentioning the other big gun in the arsenal of video games, Microsoft. The firm that has frequently tried to buy Nintendo. Shiggys soon sorted this out.

"Nintendo is always thinking of the customer. What is the interesting, unique entertainment we can create for the mass audience. I don't think that concept is shared by Microsoft when they're trying to create their online (game) business."

They then went on to talk about Miyamotos vision of the new gamer; everyone. Sony has quite a specific target audience and only briefly steps over this boundary, where-as Nintendo's strategy is to appeal to everyone with new and creative games, expanding not just the games, but the way we play them.

"The whole way of how to approach television sets by utilising games is going to drastically change. Regardless of whatever contents, we provide, the way you react will be different."

Critics will call this new angle a fad or even a survival tactic from Nintendo, what gamers have to ask themselves, when have Nintendo ever gotten things wrong?

Oh okay, ignore the Virtual Boy... oh and the 64DD. Shh now.

[via observer.guardian.co.uk]

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User Comments (2)

antdickensAdmin

#2

antdickens said:

It seems he had a lots of funny poses with his Knighthood, I prefer the one on the "Zelda Confirmed To Use Revolution Controller" article though :P Viva la Miyamoto.

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