Nintendo Co., Ltd has unveiled a brand new Twitter account today which will update fans on the company's business and financial news.
You can find and follow the account at @NintendoCoLtd if you're interested; it appears to be primarily set up for a Japanese audience, although a welcome tweet has been translated into English:
"We’ve opened this Twitter account to deliver Nintendo Co., Ltd. corporate and Investor Relations news. Financial announcements and other corporate-focused information will be shared on this account. Please note that we will not respond to messages or inquiries."
Nintendo's next major financial earnings release is due to be with us at the beginning of February; at that time each year, the company shares its nine-months earnings and provides updates on its business strategy and results for the period included. This information isn't usually shared to any form of social media, but perhaps Nintendo plans to change this going forward?
Either way, we'll continue to share any relevant corporate-focused news with you right here on Nintendo Life, too, including the upcoming earnings release. Make sure to stay tuned for that to see if Animal Crossing: New Horizons can take the title of best-selling Switch game.
Comments 29
The only FTSE I like to play is under the dinner table!
Some people should follow that account just to teach them the lesson that Nintendo is a corporation that behaves like a corporation.
Seems to be the perfect Nintendo Twitter account for all Nintendo fans to follow. I am most definitely going to follow that account because next month we will have the latest hardware and software numbers for the quarter. Obviously most of us want to know these numbers each quarter so following this account is essential for us
Nothing gives me a raging stiffy more than seeing some arbitrary sales figures that absolutely won’t translate into any tangible benefit for consumers.
"Financial announcements and other corporate-focused information will be shared on this account. Please note that we will not respond to messages or inquiries"
Top reply is a complaint about Paper Mario Origami King lacking RPG elements, lol...
People still use twitter?
@jump It's both. They tweeted their message in English too.
Now we’re officially all analysts! Nintendoomed!
Hi Nintendolife, please can you follow that for me as I don't have twitter. No need to let me know about the boring stuff but if you see anything worthwhile can you let me know on here.
Thanks
"By the way, don't reply to any of our posts." 🙄
Yet another move that shows Nintendo has dropped the ball when it comes to building rapport with fans. It's all about the sales figures for our big 2020 year. And don't call us, we'll call you.
Why don't you go harvest a few more copyright strikes, Nintendo 🙄
Sure is a stark difference from the Iwata / Reggie years.
@Prizm
These are businesses. They aren't our friends.
@Gaming365247 for all of Twitter's woes as a platform, we live in a timeline where people still use 4chan.
Any why does NintenDoomed Trolls always seem to have nothing better to say. People tweets as though they own Nintendo just makes them look more and more needing Straight Jackets with a White Room.
Lol, this isn’t really for fans now, is it.
@GrailUK Corporate and Investor Relations, sounds like it's catering towards people wanting to do business with them and shareholders. Not people crying because there hasn't been a full Direct or where's F-Zero. It's for the suits.
@WiltonRoots Exactly. I'll just ignore this I reckon.
@nhSnork Every website serves to its own niche.
There is a reason why 4chan have lasted so long.
@Prizm ...that's the official corporate account, of course you shouldn't reply to it. You wanna talk to Nintendo, reach out to @NintendoUK or @NintendoAmerica. I don't see what's wrong with having an account that's only for announcements, not communications.
“It prints money”
So this will be the New Nintendo Direct form? 😂
This one is a goog to follow.
Its pretty cool.....To know that nintendo still wont listen to us and taunts us with its big sale numbers.
@Donnerkebab @link3710 @Vsaxo27 -
As a corporation, it's actually good business sense for Nintendo to maintain a positive rapport with customers.
If your only interaction with fans/customers is negative or indifferent (don't do this, don't do that, C&D here, copyright strike there), you are not building a healthy brand image.
It's not about whether Nintendo is right to do those things, it's about maintaining a much higher ratio of positive vs negative interactions. Otherwise, you're breeding more resentment among customers than you might normally get.
Sometimes all it takes is rephrasing a sentence. The line "Please note that we will not respond to messages or inquiries." is terrible from a PR perspective. It's negatively structured and does not say where enquiries can be directed. Hence it gives off that "don't call us, we'll call you" vibe.
Following them immediately, the business and corporate side of Nintendo is utterly fascinating to me. I get so giddy when the quarterly earnings reports come out!
@Prizm i agree. Nintendo has a soft spot in most of our hearts because we grew up with their fun and charming games. but they are decidedly two-faced.
only view the product? fantastic!
view the company practices and how they treat fans? pretty negative.
@Prizm You do realize that was translated from Japanese right? The intonation was probably different there.
Yet another place where the company's mindless fanatics will pointlessly harass an account manager for a Direct, as if it made any sense.
@Grot Completely. It's an account for non-consumer business communication, yet suddenly now it's Nintendo spitting in the face of the loyal dedicated gamer, who make up about 0.01% of its customers.
@Xenomorth obviously. But the niche and the reason in question are hardly anything to celebrate about human nature either.
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