Animal rights group PETA is no stranger to jumping on bandwagons to promote its cause, and it has already targeted Animal Crossing: New Horizons in the past. Now, the organisation is rising up against Blathers, the humble (and easily spooked) custodian of the game's sprawling museum.

The group staged a TikTok-based invasion of the museum to rally against sea life being held in captivity; as you can see from the footage, Blathers is rather shocked by the incursion, and the fact that he is – to quote the text – "cancelled".

Poor Blathers.