Dragalia Lost might have experienced a limited worldwide launch, but that hasn't stopped it from becoming a mobile powerhouse. At least within the realm of Nintendo smartphone games.
Since its September 2018 launch, Nintendo's fourth mobile release has now surpassed $100 million in player spending, with the help of three million downloads. According to Sensor Tower Store Intelligence data estimates, the brand new IP has now outperformed Animal Crossing: Pocket Camp, grossing $1 million more than the lifestyle game, which makes it Nintendo's second-highest earning mobile release right after Fire Emblem Heroes.
Unsurprisingly, Fire Emblem reigns supreme – with close to $600 million in terms of in-game player spending.
In terms of all-time revenue per download, Dragalia Lost has an average of $33 per install. In contrast, Fire Emblem Heroes is $38 and Pocket Camp is $3.30.
As for its market appeal, it's made the most revenue in Japan so far – with players spending more than $58 million on it. Players from the US are in second place, spending $21 million on the game and Hong Kong is out in front in terms of revenue per download: $63, compared to Japan's $47 and America's $17. All up, Dragalia Lost generated close to a quarter of Nintendo's mobile net income ($20 million).
Have you downloaded Dragalia Lost and made an in-game transaction since it was released? Leave a comment below.
[source sensortower.com]
Comments 33
I tried the game but didn't feel pulled in by it. It's not a BAD game but nothing about it stood out either.
I find it crazier that FE is at nearly 600 million dollars... that is nuts!
That chart is honestly hilarious! There's Fire Emblem Heroes and then there is everything else and everything else added together is still not even close to FE Heroes.
Oh the power of anime waifus and hubandos.
@Heavyarms55 That's part of the reason I've felt a bit burned out with FE lately. The fanservice just keeps getting harder to notice.
I wanted to play that game, but holy crap does it take up WAAAAY too much memory. It looks like a real fun mobile game, but they should try making a Lite data option for it, like what Fire Emblem Heroes has.
How about they release it in my country?
Even while living in Europe (Netherlands) I still have to mess around with apk downloads for my phone because they made it available just in certain European countries and called it a day.
I hope they don't mess up Pokémon Masters release in the same way.
@Kalmaro I don't really have an issue with fanservice. I generally like it unless it crosses a vague, hard to define line where it stops feeling like fanservice in a game/show and starts feeling like the entire point.
Like I shamelessly enjoy when we get the occasional booby humor in anime or a panty shot but it still kinda needs to be naturally worked into whatever is going on. When it becomes the focus is when it loses me - but I find it hard to describe exactly where that line is.
Also I have deliberately not played FE recently so I wouldn't be burned out when Three Houses drops this weekend.
What about Pokemon Go?
@Rayquaza2510 From what I have heard, that's an issue with inconsistent EU rules - but that's just second, maybe even third hand hearsay.
@Ovedo Niantic published that one, not Nintendo.
@Ovedo Not owned by Nintendo, that game was developed by Niantic, who got the licensing from the Pokemon Company, in which Nintendo only owns 33.3%.
So basically Nintendo only got 1/3 of whatever licensing royalties that came from Niantic’s income from the game. I’d be surprised if Nintendo got anything more than 10% of Pokemon Go’s total income.
@Ovedo Looking at this from a different perspective, it’s crazy that the Mario IP is getting left in the dust on mobile. Mario is an absolute juggernaut on console, but it’s not a stretch to say both of his IP on mobile are colossal financial failures.
These numbers hopefully paint a clear picture for Nintendo. Half pint Mario experiences don’t resonate, and Japanese style IP stacks cash. A mobile spin on Splatoon, Bayonetta and Kid Icarus would fit perfectly on mobile
It's the bewbs.
Cant download it sadly in the Netherlands
@Heavyarms55 Whenever I see fanservice, I get annoyed. I'm ALREADY a fan, you don't need to try to pull me in with boobs. I've been playing the games for years
@ItsOKToBeOK I think it's more that FE has more pretty pictures and Gacha mechanics, and it's F2P.
Mario was behind a paywall. I prefer being charged upfront myself but I'm obviously in the minority.
Ah ha Dr Mario World. Can we just say it? It's not as good as Tetris.
@Kalmaro To be crude about it - Yeah I am already a fan and have been playing this game for years too, but I like the boobs. lol
I just don't want to see the fanservice replace the substance. Fanservice in addition to the substance? A-okay by me!
And before anyone wants to call me a sexist pig or whatever - I fully support that there should be fanserive for everyone. Get those hunky guys for the people who are into that stuff too.
And still not available in Norway
still waiting for it to come to europe
Personally one of the reasons that I really enjoy and continue to play this game is because of how little fan service it has - even the two summer outfits we’ve seen so far haven’t been remotely fan servicey. Not the game is totally clean, which it doesn’t need to be, but not pandering to the lowest common denominator is something I can support.
this chart represents how one time buy model is dead on mobile. Not even Mario could escape from it
Its The Waifus
@Dayton311
600 millions and they don't care to fix/repair the joycons drift problem, they totally don't deserve the money
One major plus point for me is that this game is in portrait mode. I can play the game in one hand in a super crowded train ride.
That moment when Mario is the least successful of the pack...
I still need to download this at some point. Granted, I still haven't even properly touched Dr. Mario World either.
As much people hate microtransactions, Mario Run is just more proof those do way better on mobile than premium games, which is why premium mobile games are so rare to begin with. (Which makes people expect F2P games - it's probably a vicious cycle.) And Dr. Mario World just isn't evil enough to really rake in money.
Good for Dragalia Lost, glad they can make money with the route they take to curb player spending . Out of those 5, it's my favorite mobile game.
I enjoy the story and gameplay, they listen to players feedbacks (ex. removing wyrmprints from summoning pool), and biggest of all its f2p friendly. They are generous with summon vouchers & wyrmite and with no pvp there is no pay to win with other players.
This is great. At this point, Dragalia Lost must be pulling in over $10 million per month. And there is lots of room for future growth as it has only launched in a limited number of countries so far.
Nintendo is doing ok with their mobile revenue. Mario Kart is still to launch, and I think that a new Pokemon mobile game is being developed with Tencent, and I am probably leaving something out.
I play Dragalia still almost every day, but I've never dropped a dime on it.
Now that the IP is doing well, please develop a proper title on the Switch!
Its sad that Dr Mario World hasn't broken a million yet
Been playing Dragalia Lost since day 1 and love it alot. It's definitely my favorite mobile game at the moment.
Curious on how Pokemon Masters will do versus FEH.
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