Pokémon "Train On" Ad Was The Most Popular Super Bowl Commercial, According To YouTube

I still preferred the Ant-Man vs. Hulk Coke ad.

The T-Mobile and Doritos baby ads were pretty great imo

This is awesome! I'm so happy things are going good for TPC!

This is a great news. Also what about PuppyMonkeyBaby?

I could give two waluigi's for football so this was pretty much the only ad I saw other than some movie trailers on youtube. Still impressive.

@NintendoFan990 I just looked that one up on youtube, it's pretty nice as well.

@Yorumi Exactly! Like, you don't have to look very far on transit to see people playing G1 Pokemon on their phones and even people I know who wouldn't identify as "gamers" have some kind of emulator specifically to play G1 - G3. Like you said, the demand is apparently there. Nintendo just seems to not know what to do with it.

(Although I think this ad goes some distance in going after that demographic; just weird that it wasn't attached to any particular product)

i am so glad to be wrong about this ad. i just didn't get it, but so many others really did. that last guy at the end who tells his kid 'you can do that'; was that a fully grown ash, passing down the torch?

Well, there weren't very many good Super Bowl commercials this year, so I'm not too surprised.

Looks like Pokemon could be one big once again, the figures speak for themselves, too bad no movies will be released in theatres/cinemas as I think that would've been another great way to see how the audience for these games has changed

It was a good commercial but to be fair there was not much competition this year.

No wonder it was popular, it's friggin' epic.

@Yorumi Yeah, that's a good point. Most people know who Mario is, and continue to emulate the NES games and buy Nintendo merchandise but are then also like "what's a Wii U?" The brand recognition is so obviously still there, but they either don't know how to sell to that market, or just plain won't for some reason?
Imagine if the NX launched with a trailer like this, featuring various Nintendo characters though. Like, I'm sure it'd be just the same people buying, but I can dream!

I've been saying this for years now. Nintendo needs to use events like the Super Bowl, NBA finals, World Series, ect to promote their games and systems. Also they should get some sports celebrities or celebrities in general to help promote the games.

It helps

I just hope this means that Nintendo and Pokemon Company can use that interest to their advantage with their next main Pokemon release. Release that sucker on NX and advertise like this again and profit!

I got a kick out of it because it was Pokémon, but overall it wasn't my favorite.

The Doritos "Baby" ad was probably the funniest, and seems to be the most popular amongst my circle. Overall it wasn't a great year for Super Bowl ads though, as most of them were mediocre.

@Zombo, the Mountain Dew Kickstart "PuppyMonkeyBaby" ad seems to have been panned by nearly everyone I know (including myself). Don't know how well it did in this YouTube thing, though.

There is some flaw to these statistics, there has to be.

@Yorumi Game Freak and the Pokemon company operate independently from Nintendo, especially in marketing. Nintendo couldn't market to save their own lives.

@Mr_Diabolical They can market. They just chose not to except for certain games for some unknown reason.

The only serious game marketing they've done is for Smash Bros, Mario Kart 8, and Splatoon.

Other then that they've been cheap

Tens times better than that freakish "PuppyMonkeyBaby" commercial. That commercial is nightmare fuel.

All the other ads sucked, so I'm not too surprised. There were only a couple watchable ones besides the Pokemon one. I wonder if their $5 Million they put into the spot was worth it.

It's not that great of a commercial (although there wasn't much competition). Personally, my favorite is the Prius one.

It's like an Adidas commercial but for Pokemon

Yeah I didn't really like the commercial the music put me right off! I love Pokémon but nope this commercial and I do not get on I presume the whole "I can do that" means to catch them all? Well if you plan on doing that better make sure you get all those legendary Pokémon

I can do that.

@Jamotello I think you are taking it way to literally. It's a positive universal message layered over pokemon. It's meant to get people motivated in all sorts of ways to try and attain something challenging, but also associates that positive idea with Pokemon.

"20 years of Pokemon gaming inspiring people to go above and beyond. Oh, did you know it's a big year for Pokemon? Keep an eye out."

The dad passing the message to the child is another positive universal moment. Pikachu is there to remind you that you should be getting your kids to play Pokemon like you did.

It all works on a level of association that isn't super logical, but emotional.

@DoctorOverbuild It's not so much about catching 'em all, it's about being the very best. Y'know, like no one ever was.

@liljmoore The irony being, of course, that there aren't any new sports games releasing on the Wii U, making some of that approach a bit disingenuous. They definitely need to advertise more, and when/where people are watching, but ironically, for the systems themselves, their relevance to a core sports fan is about as low as it gets. I say this as someone who's almost thankful I don't feel compelled to buy a new Madden game every year since EA refuses to release them on the system, and won't put the franchise on PC.

@liljmoore I suppose the demographic they're marketing to simply doesn't care for them, kids don't like being treated like kids, so kids who have a choice won't choose Nintendo.