Yo-Kai Watch has been getting a notable marketing push from Nintendo of America, with the company going so far as to utilise its most recognisable figureheads - notably Reggie Fils-Aime and Bill Trinen - in 'very important meeting' videos. We've seen Bill stuff his face with donuts and both men be rather grumpy, but the third part is easily the most memorable.
Reggie dances, badly, to a cheesy Yo-Kai song. He does it with a straight face and, well, it's brilliant.
We're not sure what else to say, so just watch it.