The announcement of Pokémon Scarlet & Violet yesterday almost didn't happen, The Pokémon Company has revealed.
A statement has been released by the company which says that it wished to be "sensitive" to real-world events taking place right now – presumably a reference to Russia's ongoing invasion of its neighbour, Ukraine – but was unable to postpone the pre-scheduled event.
As a result, the choice was made to not heavily promote the announcement.
Here's the full statement:
We wish to be sensitive to major world events happening at this time and those impacted. A pre-scheduled Pokémon Presents was unable to be postponed. Out of respect to our global audiences, we decided to significantly reduce the promotion of the event while giving fans the option to tune if they chose to do so.
Finally, at least they have the courtesy to be a little more transparent this time around. They certainly did not speak up about their absence back in the Tokyo Olympics.
My prayers go to the people in Ukraine. I wish for a peaceful resolve and a way for them to go back to their normal lives.
That's understandable and being transparent about it should be a good thing
Makes sense. It's hard to suddenly shift something like this around, especially when it doesn't directly impact local offices. Outright canceling is an whole other can of worms.
Tis a stressful time right now. Kinda puts things in perspective, I guess. In the end, it is a form of entertainment, not anything essential…
A lot of companies around the world have been kinda shaken by the whole thing, or at least giving the appearance of it anyway. Even the “not totally corrupt at all” sporting organisations are pulling out because of it.
@Alpha008 : And yet the same countries weren't dissuaded from participating in a certain nation's winter Olympics recently.
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Maybe It was Covid, or Russia, or both.
Yeah that was really noticeable. Only the english and japanese channels premiered the event, and there wasn't a big build up on twitter or anything, especially considering it's a new gen.
But other than that, the official websites are really basic, there's still no new article on the Switch feed, no eShop page.
It feels like a lot of stuff was going against this reveal.
@Clyde_Radcliffe It's very important to inform yourself right now, so it is respectful if companies ease on the promotions, and let the things that really matter right now get the attention on social media.
@Clyde_Radcliffe it can (most likely will)be viewed as insensitive/dismissive to promote that you have a product to sell during a crisis. Especially a crisis that involves loss of life. Games are a global product so they have to keep other regions in mind. No different than all the cancellations that happened during the Fukushima incident even though offices in Tokyo/other countries weren’t really/directly impacted. Not only that it’s one less distracting voice when people are trying to inform themselves about said crisis. Distractions promote apathy which means that people say nothing while bad things happen. Which allows those things to flourish further. Only so much companies can do without losing money as a lot of the marketing/scheduling was set up months ago, but they can try.
Those poor Ukranians. I have no doubt that they'll push Russia out in the end, but it's still a horrid situation for such a wonderful country. Hope everyone is ok.
@Clyde_Radcliffe your opinion is really childish and insensitive.
@Fizza yeah I can't believe there are still people defending Putin, that absolutely disgusts me.
A lot of companies did similarly during the Black Lives Matter protests in 2020. Definitely the right call.
@Clyde_Radcliffe Nothing. But this is an independent company that decided they didn't want to run in your face ads right now. There is nothing wrong with that either.
What the hell has pokemon got to do with the other news. Did we learn nothing from Covid, too much doom and gloom has negative effect too.
@Clyde_Radcliffe labeling such things "ridiculous" doesn't exactly promote the comparative notion of "sensible". And we fans are in no position to ridicule things anyway.
Absolutely the right move. Surprisingly decent of them actually.
@Clyde_Radcliffe it's considered highly insensitive to promote something big during a crisis. CNN got some major (and deserving) flack for putting an applebees ad right in the middle of the invasion.
I actually get really confused by this behaviour. I've never understood why companies choose to reduce promotion during times of crisis. I think it's because if you know terrible stuff is constantly going on, every second of every day, it feels weirdly inconsistent for a company to say "well, we'll reduce promotion until this thing blows over, but we don't have to worry about this other thing."
I wouldn't expect or even want a company to reduce promotion every time something hideous is happening, so it feels weirdly arbitrary when they do so I guess. My two cents anyway.
Should probably also add, this is not to take away from the significance of what's going on in Ukraine, I wish them every success in protecting their citizenry and sovereign territory.
I think it's not the right time to promote video games in a place when there is a big crisis or war over there. By postponed until the right time it shown a respect due to that circumstance.
I was wondering why it felt like the reveal had a ton less pomp and circumstance than a gen reveal usually does. It sorta felt like it came with a whimper instead of a bang, especially for the reveal of an open world Pokémon game.
Good on them.
Fair enough, to be honest I prefer a surprise reveal anyway.
Gives us that E3 feeling year-round.
Reminds me of that Nintendo Direct in 2018 (the one that showed Isabelle in Smash and announced Animal Crossing: New Horizons) that was ready to broadcast but was postponed due to the aftermath of the Hokkaido earthquake.
In that regard, I think it's ok they reduced the promotion of the new games.
It was cool how unexpected this was, and I applaud them for being sensitive to the horrific events going on in Europe. The Ukrainians really seem unified and courageous in defending their country. My prayers and support are with them.
I feel a little bad for the Russian soldiers too, most of whom probably aren’t enthusiastic about this campaign as service is mandatory I believe.
@HenHiro you think thats bad some of right wing politicians here are backing putin in some cases even worship him like a certain orange clown just cant believe some people would support such a vile man for wat he doing to another country.
It makes a lot of sense, actually. It felt very weird to feel the (short-lived, given the once again limited Pokédex) hype in the middle of everything that was happening. I also thought Pokémon Legends: Arceus would get full-blown DLC with a Hisuian equivalent for the Battle Area, but given what the Battle Area is inspired by... yikes.
@X-Slayer I think that became obvious the second Zuckerberg bought that app. Use Telegram or Signal.
@RiasGremory you should really look into Biden if you think Trumo was bad.
I get it. It was nice having something else to think about, though.
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@RiasGremory there will always be crazy people, the thing I hate about the Internet is, that it makes it looks like they're the majority sometimes.
@Henmii you don't understand, this conflict is the by far more relevant and dangerous since WWII.
It's not Russia against Ukraine, it's dictatorship against democracy, that's why what happens there affects the whole world, we need to show that our system works.
The first thing I thought of was Russia and Ukraine having a pokemon battle...my mind is horrible
Companies, since when to "major world events" need to have any impact on your activities? Hint: They shouldn't. Never. Ever. Neither. Happen. In the first place.
I don't remember all this crap being a nuisance for ORAS' reveal in 2014
@AlexSora89 Not related, but is the Pokedex limited? I mean, there's like 700 in gen 8 now. Just include the other 250 in 9 and you're done. Like most can be gotten now and the ones that can't I guess I'm not a big enough pokemone fan to care. It's literally almost 700 different things. That's a lot of things. Shame that 300 are paywalled though. I guess you could trade, but no one does.
I guess it's the thought that counts. Ultimately it's a completely meaningless gesture, but I guess, cool? I mean, whether there's Pokemon ads or not doesn't affect a occuring and potentially growing conflict at all. Guess, it could be in poor taste, but I mean, I don't really get it
@HenHiro and this is how the ideology behind WWIII starts. Rather Russia have Ukraine than a war between nuclear powers. There's a reason there hasn't been one since WW2. Nobody wants that smoke. There's no universe where Ukraine remains independent without aid and foreign aid could and probably would lead to escalation and escalation could lead to the fall out universe. Just let em have Ukraine. ***** let em have Alaska. That's Russia's idea too. They know Ukraine can't stop them and nobody else would risk a war with a peer country over Ukraine. Either this passes soon or WW3 happens. My bet is it's over in a week.
Surprised comments aren’t locked on this one
Funny, I don't remember them being so sensitive to the Iraq or Afghanistan wars. Or the crisis in Darfur. They kind of leaned into the pandemic. What's so special about THIS humanitarian conflict?
@Hck I think it's because of the pandemic, people are a lot more on edge these days. And responses to things happening are more extreme. And yeah, I see this happening almost everywhere. Not just with the war in Ukraine.
I’m kind of curious if Nintendo of Russia is affected, in terms of releases. Given the ruble’s crash I wonder if upcoming games are suspended.
@blindsquarel “Surprised comments aren’t locked on this one”
Give it time.
@sanderev I think it may be more social media. There are a lot more people actively involved in social justice issues and companies are not wanting to end up on the "wrong side" of an issue lest the pole the hornet's nest.
Ukrainians fight for whole Europe because Putin will not stop only there. He wants "back" all other countries that used to be part of the Soviet Russia (against their will) but some of those are now part of EU. Glory to Ukraine!
Sure and then let them have Finland, then Sweden, Estonia, how about Turkey, later Canada?
Just let them have Poland after that, maybe Germany as well.
I mean, we don't want a war between nuclear powers, right? Who knew that world conquest was so easy? The other nuclear powers should try it too.
@Kirgo I mean, I was being sarcastic. The line is somewhere. That isn't Ukraine though. No one is going to fight over Ukraine. And Putin knows that.
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Tell this to the Africans where they go from war to war everyday, always. Generations who know nothing but war. Leaders who pretent to bring democracy, only to turn into dictators themselves. Its terrible!
The best way to show that we are free is to continue the fun in our lives, playing games, watching movies etc. If we shake in fear watching the terrible news all day, the evil guys have won.
@SpaceboyScreams unless you have proof about that its just another right wing propaganda by pointing the finger at one side not themselves.
"Companies, since when to "major world events" need to have any impact on your activities? Hint: They shouldn't. Never. Ever. Neither. Happen. In the first place."
Nintendo. Damned if they do. Damned if they don't.
@RiasGremory I don't make any claims if I can't back them up. What would you like evidence for exactly?
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