Random: Hyperkin And Kraft Heinz Team Up For "Monumental" Collaboration

RIP to gamers I guess. About the same nutrients as dust. Repping these on accessories is like promoting cigarettes, except less tasty.

Okay, Kool-Aid is gamer friendly drinks ?? 🤣

I don't get this "gamer food", just eat normal stuff?

Hoo boy. A Hyperkin kool-aid? So half of the juiceboxes will be half full due to faulty seams, and the other half will come with straws with no holes in the tip. Also, what food isn't "gamer friendly"? We're mostly food dumpsters that consume whatever is in reach to keep from dying while playing.

I think I threw up in my mouth a little.

Not just at the thought of eating this trash but also at the sheer cringe of the PR.

But when is Hyperkin going to partner with Jobbie Pong? How am I supposed to eat my gamer nut butter without the proper snack-related gaming accessories?

A bit over a decade ago, friend of mine drank a "mana potion" energy drink. They spent a good chunk of that day at the toilet in case they vomited. I haven't touched any food marketed to gamers ever since.

What is all this nonsense about "gamer friendly food" or "gamer snacks"? We're just people we eat the same food as everyone else. All this stuff does is further the notion of gamers being unhealthy, obsessive people that can't look after themselves properly. Stop it, it's embarrassing and insulting.

I mean I like a good bottle of Heinz ketchup as much as the next person, but this sets the gaming community back bad. Guess we are all just fat slobs who only eat whatever quick food Mom could fix for us when we were children.

However, if they make a case or controller that says “Pizza in the morning, pizza in the evening, pizza at supper time! When pizza’s on a bagel, you can eat pizza anytime!”… I don’t know that I’ll be able to resist purchasing it.

I had no idea Kraft and Heinz had merged. Talk about a match made in hell. Mac and Cheese and Ketchup is one of the most revolting combinations in human history.

I want a controller with a roast dinner on it. I don't want a controller advertising foods that lead to greasy controllers.

Mostly junk food brands. I'm not their market.

Gamer food

Oh well whatever sells, I don't eat while gaming or near my desk but regular food without a fancy name should be the same.

Reminds me of a friend of my sister, he drinks some fancy gamer energy drink to "enchance his performance" while gaming (I guess it was G-Fuel)

Yet I still kick his arse with my 1 can of Monster Energy (which I don't consider "gamer food") and a bunch of tea in games like Borderlands and other PvP games.

That includes Mario Kart 8.

One thing is for sure, I know it exists but in my country you can buy such stuff online only, when you go any other food store out there, they don't even sell such stuff to begin with.

Each to their own I guess, I rather have a good mouse and train my skills, rather than buy G-Fuel (JEEEZ I just checked that price, it's insane) and hope I get better.

life itself is becoming a capitalist parody 🥲

@Enigk I would go full madness mode if my desk and stuff I use was dirty from food.

I remember having a friend in the past that ate at desk, I am not easily disgusted but holy f*** that was beyond disgusting.

Even his smartphone had food grease on it, yuck.

@Enigk "Hey gamers! Check out our new hands free controller mounted feed troughs!! Stuff you faces with food like the human pigs you are, without loosing precious gaming time, and avoid those pesky cheeto dusted buttons you fat slobs!!"

An advert in a few years probably.

I thought we were almost through with this back in the Halo Edition Mtn Dew and WoW doritos days.

Can't they think of another way to make a buck? haven't they heard of NFTs?

ps - message to hyperkin:

if you make money by hurting people, you are the devil.

its too late for kraft/heinz, but you can just go back to making cheap controllers or whatever! c'mon its what youre good(?) at!

“Gamer Chow! Now with more amphetamines to keep you going all night long!”

So from what I could gather, we’ll be getting controllers with food company logos on them?

I think that’s all this is, not “gaming branded food products” as the title suggests.

The parade of processed cheese products I can certainly resist. Now if they send in a gaming Jamie Oliver cooking up a pasta peperonata, that I might not be able to look away from, lol

If they're gonna make gamer-friendly foods, why wouldn't you invent a new food with the 'gamer' branding? (like crackers or something, I dunno-) Makes more sense than marketing existing foods to us like we're a sub-class of society.

Wonka Everlasting Hotdog Joycon Sticks, guaranteed not to drift!

joke 2:
Gotta poo fast! - Sonic Hedghog

@OldManHermit With marketing speak like that you'll be snapped up by one of these silly companies shortly.

@OldManHermit The entire packaged foods industry is a few mega-corporations these days.

This is about on the same nutrients as the Pepsi/Doritos marketing of years ago, but with more child-marketed brands.

@-wc- Well, Hyperkin made the Retron which violated emulator licenses.
Actually, maybe we don't want to see what Hyperkin could do with food.

Is this going to lead to the American version of that "Gamer Nut Butter" from a few days ago?

Well said @Ogbert. I'm glad I'm not alone in finding this patronising and cringeworthy.

Heinz should collaborate with someone who can teach them how to make stackable tins.

I already hated the "better" gamer foods like "Gamer Fuel" bc it's still just all-in-one shakes - but more expensive because now it says "gamer" on it. But if they're now promoting actual junk food, that's even worse. They didn't really get the memo that you're supposed to be >actually< sorta nutritious now, did they?

I have gone hungry all my life due to the lack of gamer-friendly foods that I, a gamer, can safely consume.

Looking forward to eating something other than Sonic the Hedgehog Natto Blue Curry which I’ve subsisted on for the last 13 years.

Finally, Ketchup for GAMERS

I still enjoy a pizza Lunchable every now and then for nostalgia sake in my way past eating them prime. My friend of almost 20 years does as well and actually won a switch OLED from a contest they had a few months back. Damn him.

@UglyCasanova

pizza lunchables give me intense nostalgia, glad im not the only one!

i havent had one in years and i can still remember exactly the way they taste.

I'm sorry but I have never heard of any of these snacks. I feel ignorant. Ha.

Get your hypertension, diabetes and heart bypass right here folks! Right this way!

@Maxz is his mouth Natto?! Ugh gonna be sick….

@Z-Core Ketchup is for babies. REAL gamers drink MUSTARD.

If by “gamer friendly” they mean abundantly-sized couch potatoes likely to have a mid-life cardiac arrest, then sure.

But I’ll pass on these gross brands and their gross excuses for “food”.

I'd like to see some kind of beer-hat only it's made for cheetos that you can drink through a straw, so your fingers don't get all gross while you're holding the controller. Or better yet a combo beer/cheeto hat with two straws.

@Ryu_Niiyama But fermented soybeans are the secret to Sonic’s speed! #nattogofast

@Maxz Oh god, if the blue curry wasn’t already horrifying, the natto for his mouth is vomit city. I can picture the smell

As a gamer, I have never been able to eat food before. Thank you, Kraft, for allowing me to eat.

@OldManHermit Would not put it past them.

I imagine these novelty food themed gamer accessories will be flipped online in short order.

@nessisonett The sad thing is, ‘hedgehog-themed ultramarine curry and natto’ is probably tastier and almost definitely more nutritious than any of the ‘gamer-friendly foods‘ these companies are likely to put out.

Maybe I’m biased though, as I actually have a soft spot for natto. It certainly has more flavour than Kraft Mac’n’Cheese, which I found myself eating every night for several weeks after the previous occupant of my apartment left me a massive stash. Give me fermented soybeans any day.

Still, I acknowledge that it’s natto everyone’s taste.

Gaming and eating are two separate activities and they should never mix. There is absolutely nothing on this earth more foul than a greasy controller.