A classic '90s commercial for Nintendo has surfaced online, giving us an insight into how the company won the hearts, minds and wallets of an entire generation of players.

The commercial was issued by Roses Discount Stores for its "World of Nintendo" range, which not only included video games but a whole host of merchandise, including toys and clothing.

Not only is this a cool little throwback to the past, but it's also notable for showcasing the considerable talents of animator Dale Baer, who worked on Disney movies such as Robin Hood, The Lion King and Tarzan, as well as other animated classics, such as Who Framed Roger Rabbit.

Mario and his pals are no strangers to the world of hand-drawn animation, of course – Mario and Luigi starred in their own cartoon series, as did Link; the latter was recently fused with Beavis and Butt-Head, with hilarious results.

[source gonintendo.com]