Part of the promotional activity for Pokémon Sun and Moon includes a mini-series of featurettes which focus on a Japanese boy making friends in a new country. The first episode showed how the power of Pokémon can build bridges, and now we've got a sequel which focuses on the game's ability to mend battered friendships.
It's very slickly done and perhaps a little too sickly-sweet for some, but few can deny that it's an effective piece of promotion, and another reminder that the Pokémon series has incredibly widespread appeal.
Give it a watch and let us know what you think of it - and the 'Train On' series in general - by posting a comment.
Comments 25
all i heard was im sorry , what is he sorry for
I'm sorry you don't the basics of pokémon typing.
I knew there were almost definitely going to be haircuts, but I'm really glad to finally see a player character with a hair cut.
I loved the first of the "Train On" series, but I'm not so hot on this one. Coming from a children's entertainment place of work myself, even the notion of showing a child being verbally taunted, or expressing disappointment and being distraught over losing just isn't the way to go. It's a potential deterrent to kids wanting to play this game.
Perhaps I'm overthinking it, but it displays the idea of competitiveness in a negative light - which we're obviously aware exists in real-life - but there isn't a need to show it here, especially when children are concerned.
Perhaps I'm missing the point, but I'm not a fan with the overall direction they've taken here. Maybe they should've done something more along the lines of Boy A catching a rare Pokémon with Boy B just missing out due to it fleeing or something of the sort, with Boy A consoling Boy B and motivating him to keep his head up and catch the Pokémon in his second attempt. I'm no scriptwriter, but I think that would've been a better approach due to showing an element of camaraderie and friendship.
Just my two cents...
Probably sorry for being a sore loser of sorts at the beginning of the video i think. Losing happens. But he brushed off his friends for a while because of his losses (and his friend's gloating I believe). Basically I figure they are both apologizing to each other because one was gloating and the other avoided his friends. The trading of this 'shooting star' helped them make amends.
@SM4SHshorts They might do something like that in the next one? This is basically to show that even if kids get upset with one another over the smallest things (they're kids. It's gonna happen) that they can always mend those friendships by putting it in the past. Besides, these are clips based in real life. They are taking a realistic approach for all the kids out there who are in the exact same position with their friends right now - showing them that one argument doesn't mean the end. Also, take a look at the clip again. Immediately after the japanese kid got enraged and went to grab his bag, the hawaiian kid went to try and console him with a hand to the shoulder. At no point do they jeer at him for being a sore loser. Heck, when he left the house, I think the other kids tried calling him back.
The whole thing was the japanese kid blowing the whole situation out of proportion (it happens), and not being able to speak/understand english was really the only big hurdle they needed to cross. Note how towards the end, he's taught a little more english/hawaiian and vice-versa teaches the hawaiian boy some japanese. Bridging that language barrier as well as their friendship. This was a really good approach to the video when you think about it like that.
@Rhydas I get that, but I can't help but feel that associating any sort of negativity and emotional distress when marketing a kids' game can be a good thing for publicity. Personally, there's no need for all that malarky, especially when your core audience are kids at the end of the day.
Sure, we're all aware of what really goes on in the real world, but I felt this was a poor choice of direction to try to convey the element of strengthening a bond. As mentioned, that could've been done via teamwork and supporting one another, or come to think of it something like a 2v2 battle.
Just expressing my personal opinion!
@SM4SHshorts I agree
I like these shorts and this one definitely gave me the same "aww" kind of feeling just like the first so I think it was effective. I understand the criticism but I think it was done well personally.
@SM4SHshorts
I'm not sure I understand. You're
Saying it was a poor direction choice to show a kid getting upset and then showing them work through it? And you'd rather they pretend that kind of stuff doesn't happen? Because it might deter kids from wanting Pokemon? Come on. That's insane. You're nitpicking a cutesie Nintendo ad, and promoting safe space attitudes.
@Classic603 Like I said, it's just my two cents. Perhaps the industry I'm in leads me to think a certain way, but I can't help it if these are my immediate thoughts when watching a video AND with the article's tagline reading "Try not to fall out...". It just seems unnecessary to me - there are more positive ways to convey the end message without the need of two children falling out.
The kids could work through a shared problem via camaraderie and support (such as catching a rare Pokémon or in a 2v2 battle) and the video would still achieve the same result. They still have a problem to overcome - but not with each other or other people, but within the game itself. Anyway enough said on the matter!
@Ninten-san @kamikazilucas I think the bigger kid said something like "You're never gonna be a good trainer." or something after he beat him. Pretty messed up.
@SM4SHshorts
I guess we just have differing views on it. I felt it did a wonderful job showing a real life situation, and working through it, while still promoting a highly anticipated game. To each his own though, lol
@sunrisensoul sick burn
I got a bit confused,, so the kid remembered the shooting star trip they went on and realized he should make amends? I think the Japanese kid blew this way out of proportion. Can't believe how in depth I'm looking at a trailer hahaha.
@sunrisensoul I think he said " You' re so bad at Pokemon you tried to go through Lavender Town using tackle."
@Classic603 Fair! We agree to disagree
This one laid the "awww" factor on a bit thick, but it was still enjoyable.
EPIC trailer!
Nintendo can learn a thing or two from the Pokemon Company when it comes to advertisement!
It's a good trailer, it shows the power of friendship, showcases the game nicely and has some great glimpses of local Hawaiian life.
I think those worries about "emotional distress" caused by a friendly pokemon battle need to be a little less sensitive. You snowflake millennials could probably benefit by not getting so upset and offended by everything.
@SM4SHshorts It was definitely a surprisingly bitter moment when Shouhei stormed out, but I think some amount of 'falling out' was necessary to set up the the narrative of 'making up' (which was what the trailer was really about). They then got back into hammering home the themes of building bridges/strengthening bonds between people - especially of different backgrounds - by growing through shared experience; business as usual as far as these films are concerned.
The trading of HOKULELE and RYUSEI was a nice way of using a core game mechanic to illustrate the motif of there being 'more that binds us than divides us', and allowed both parties to share something of themselves that they fundamentally both shared (an appreciation of shooting stars). The heavy use of nature in the trailers not only makes them look lush and brings the game into reality, but provides another point of contact for the narrative outside the game itself: "You call them this, I call them that, but really, they're THAT (points up at sky full of shooting stars), and here we are together, basking in their glory etc."
Anyway I'm rambling. My point is I don't think much of that narrative development would be possible had the main characters not fallen out in the first place. They could have made Shouhei's actions a bit more innocently petulant rather than downright aggressive (seriously, he's like "GTFO me bro!") - it's probably not great to sell the message that Pokemon makes you hate your friends - but I think he needed to screw up in some way (and consequently mature/realise the error of his ways) to get the trailer's message across. The only bit of added text in the film is "ジブンを超えよう", which basically means "exceed yourself", or could be more liberally translated as "break your boundaries"/"overcome your limits". I think the main character needed to act childishly at some point to set in order to "outgrow himself" for the conclusion, and that's what the trailer is largely about.
So yeah, I think it's a solid narrative, excellently shot, and... cheesy as hell. And maybe Shouhei could do with some anger management.
Or maybe the point is that he doesn't need now that Pokemon has taught him to be a mature, tolerant, and wise man of the world. Who knows.
But more importantly than all of that: HAIRCUTS!!!
☆:.。. o(≧▽≦)o .。.:☆
@CosmoXY We'd all be a lot better off if the baby boomers and older would just hurry up and die off already. Study after study finds we're the hardest working(despite stagnant wages), the most educated, the most charitable, the most socially conscious yet despite all that we're seen as special snowflakes by people who have literally sucked the government dry in free handouts and still whine about how hard things were for them.
@Arcamenel Thank you for illustrating my point perfectly! Sorry if my comment offended you.
@SM4SHshorts Don't worry - I wasn't having a go at you. If it came off that way, I'm sorry. I know that sometimes I can come off a little aggressive at times - but I really wasn't trying to make you feel that was the case with my response.
I was just trying to say that I disagree with your point because in my opinion, the video was wholly sound. But I can appreciate you having a different view perspective. I just wanted to put my thoughts across at the time.
@Rhydas S'all good brother, I didn't feel that it came off that way at all
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