Just recently I noticed that, despite playing some Mario & Luigi: Paper Jam earlier in the week, a gap of a few days had seen my 3DS battery go flat. This wouldn't do, and for one simple reason - I was nipping out and knew I'd be passing a StreetPass hotspot; I couldn't put it on charge fast enough. StreetPass alone brought my system back onto my cluttered radar and, wouldn't you know it, I found a bit of time to continue Paper Jam that night.
I suspect I'm not the only one that has this happen, as our lives are busier, noisier and more crowded than ever before. Many of us own multiple gaming systems, each with their own unique spin or range of games, and our daily lives get swallowed up by work or school and then an entertainment overload in spare time. This is the age of box set binging through streaming services, cheap games easily found and downloaded and the constant buzz of the internet, with social media and the broader web rarely quietening down. For many of us our lives are stacked, and time becomes a precious commodity as we figure out how to best spend hours left aside for fun and relaxation.
It's in this world where Nintendo has perhaps struggled a little, though it has had some wins. For a combination of reasons, for example, the big N dropped out of Interbrand's Top 100 Global Brands list last year, for the first time since the Wii glory days. Interbrand put an emphasis on 'mecosystems', emphasizing the need for companies to "create customized experiences around a single individual, where every brand in consideration slots in seamlessly". My interpretation, in basic terms, is that companies need to make their services (and overall brand) fast, intuitive and easily used on any device. If you don't have a smart device app or equivalent online resource for your service or product, then you're doing it wrong.
Nintendo is getting there, of course. Slowly but surely some regions have been able to buy eShop downloads online and have them download automatically to their hardware, while neat online portals for games such as Super Mario Maker and Mario Kart 8 are positives. My Nintendo / Nintendo Account is also due this March and could be a real game changer in this area, not only rewarding diverse activities with perks but also, as part of the network, rolling out eShop online purchases across all territories. This was all part of Tatsumi Kimishima's most recent major presentation to investors, portraying the new account service as a major experience that'll stretch across dedicated gaming systems and smart devices. There are even plans for rewards and activities related to visiting locations, such as the touted Universal Studios / Nintendo theme park tie-in; it's evident that our smartphone will soon be joining the 3DS as a vital Nintendo experience on the go.
It'll be important that this all works in practice, and with the likes of Miitomo as a communication app, in addition to on-the-go AR gaming with Pokémon Go, there's certainly plenty of scope to dig into our day-to-day lives. With partners like DeNA and The Pokémon Company, Nintendo is evidently planning with these ideas in mind.
Hopefully StreetPass will be part of this future, too, as I think it's become an important feature not just for the 3DS, but with Nintendo's identity with current fans. We've seen various 'StreetPass Weekend' promotions, and expo events often incorporate the feature to attract gamers to the big N's booth. It's also a key aspect of bringing fans together in a typically 'Nintendo' way, with StreetPass groups around the world forming new friendships around common interests. I've seen a number of these groups in action, and their importance to those involved shouldn't be underestimated.
As a concept it's been a success, bringing gamers together and also keeping some engaged with their 3DS when, without it, they may drift away or use their portable less. As highlighted earlier in this article, a continuation and expansion of concepts like this can be a huge part of Nintendo's future. Part of the company's battle is strengthening its brand identity, making it desirable and - by extension - popular. Through apps and hardware it's about getting that Nintendo logo and its games / apps in front of our eyeballs not just when we want to play a fun game, but as part of a daily habit. Icons that become as familiar as the Twitter bird or the Facebook F.
Last year we published an article about a day in the future life of a Nintendo gamer, and the ideas found there can certainly become part of a future reality. Even if the NX doesn't have a portable aspect as the likes of me have come to expect, it should have the online connectivity and flexibility to interact with and utilise apps on our phones, for example. I want to see a future where Nintendo, through games, social apps and well-designed online stores, is one of my go-to daily engagements. A time where StreetPass-style ideas are daily ever-presents, more engrossing and dynamic than they have been in the 3DS era.
Nintendo's brand power is still strong, and you can play the Super Mario Bros. theme to people of almost any age and get a response. Products like amiibo have helped increase awareness, and those that have the current hardware seem to typically enjoy it. Yet it's also become, it seems to me, a bit of a quaint brand, old-school and little disconnected from modern life. Nintendo doesn't need to get into a technological arms race to change that perception. It just needs its next system and its smart device apps to be clever, intuitive and tough to resist. A smart approach for smart devices - phones, tablets and its own hardware.
When Nintendo becomes indispensable in our daily connected lives, it'll be on the march again.
all i can say is this: i don't have a smartphone and probably won't for some time. Yeah, i am that crazy.
@Legromancer don't worry. you're not alone.
Honestly, if this is the direction things are going, then it looks like the Wii U will probably be my last dedicated home console ever.
Essentially people want a device that already does what your PC and smartphone do.
Why should my device save to a cloud when it can save to a memory card or HDD, and I don't have to be online to get my save game, or simply play in the first place?
I'm not too sure about what is going to happen next, I mean this nx the media seems to think it will launch later this year but nobody knows what it looks like it's specs what it can do in terms of interctivity or weather it is even a home console.
I would like to see Ntinedo add email and texting apps to the NX, on the home and portable versions if it's 2 different pieces of hardware.
18 months ago when damo was wondering if the Gamepad was a tablet my main belief was it couldn't be b/c it was tethered to the console w/ an invisible 8' cable, making it useless in my 2 floor family home. We would probably own fewer tablets in our home if I could have taken the tablet into another room to browse the internet. I know they wanted to avoid gaming lag, but wifi works just fine, the console already has wifi, the Gamepad just needs a wifi chip for non-gaming activities like browsing, watching, posting and shopping.
Maybe a home console doesn't need texting and email, but if a portable had it I could probably put off my kid getting a smartphone for a few more years.
What the article suggests, and I fully agree, is that going with the times means product awareness. Nintendo games are incredible, but to be able to appreciate them, you need to play them first. I have a beefy PC and been a gamer for almost 30 years, but Nintendo holds a special place in my heart. They need to excite people's imagination, make their products desirable.
As for smartphone integration, it is optional, but I can see that making Nintendo part of our daily digital routine is smart business.
I wouldn't mind being able to streetpass someone with my phone (preferably with no 10 person limit) and then transfer that data to my 3DS later, even if I have to meet and greet them at the gate in 10 person chunks on the 3DS. Anything else, I'm not really interested in. I don't do Miiverse, so why should I use Miitomo? Pokemon Go is a hell no. I don't care about cloud saves as I never play my Steam and PS4 games anywhere but the same machines I have at home. I have trouble connecting my 3DS to free WiFi on the road and I'm not wasting my data for a hotspot.
If Nintendo does better with all these social apps, mobile games, and cloud saving, good for them, but I want the quality games I've been playing since 1989.
All I want is good, GOOD games. And a lot of them. It's ok to play catchup with what the other companies have been doing for years, but as long as the games keep coming, I will always be one grateful costumer.
All we need is a Nintendo equivalent to the PlayStation app. It's that simple.
That is a very clever and easily implemented use of a smart device. Almost everyone caries their phone with them, but not their 3DS. They need to use today's technology to their advantage. Marry their undeniable strengths with the already established, massively popular devices to engage people around Nintendo, even when they are not gaming.
The Nintendo brand is as well known as it will ever be among gamers, the people who spend the money.
If Nintendo want to sell more copies of say, Mario Kart they either need to sell more console or release the game on PlayStation. An obvious remark but true. Nintendo had a good sales run with the Wii but that won't happen again, unless they produce a low cost console that would become a second home console to Xbox and PS owners.
The Nintendo brand is looking more like a children's brand and the Amiibo toys are helping this no end.
Would be nice to find out more about My Nintendo and Nintendo Account, it is coming out in around 2 months after all.
Just give me a good account-based system, with a decent reward program, Zelda U, Star Fox and FE Fates, and I'm set for the year.
@Grumblevolcano FEARLESS PREDICTION: the superbowl is coming up in north america. that's their equivalent to the monaco grand prix or the champion's league final in tv terms. with bayonetta's impending re-release into the wild, the upcoming fire emblem games, and the pokemon superbowl commercial - along with the superbowl - all coming up in feb for north america, i predict there will be a north-american nintendo direct the week before the superbowl. it will cover all of the above, MyNintendoAccount, and a few other things as well. wish i could make that 'fearless prediction' in bold.
@technotreegrass agree. if nintendo is to be part of the daily tech ecosystem, then nintendo devices should be able to communicate instead of merely coexist with the other members of that ecosystem.
That cloud save is very useful in many ways when you think about it. Just think, your NX is stolen and when you buy another one, your data is transferred from Mobile to NX saving the pain playing the whole thing over again.
You know, its funny how Nintendo despite not doing much still makes money time and time. Its simply obvious that Nintendo products are more reliable and less expensive which makes consumers motivated to get their products.
@Legromancer ive only had one for about half a year. used to be rockin a pantech impact
Nintendo doesn't need to do anything too much except keep releasing quality and a variety of games. My problem is nintendo have been getting arrogant and relying on nostalgia and fan service to sell games rather than making big improvements for current gen or creating something which relates to gamers in 2016. The last thing nintendo needs to do is move over to mobile gamers , It would be a step backwards , They need to keep moving forward with the tech and produce new and amazing things , if nintendo copies everyone else they lose their value big time . Also the problem with popularity is it only lasts so long , Look at companies like Gameloft and zynga , Once were huge but now popularity has been on downfall and they are starting to lose interest and virtually have nothing in their library of any longstanding value .
I'd much prefer Nintendo to focus on making great games instead of trying to be a part of every second of my life. Streetpass is cool, but it could work just as well if every day the console downloaded Streetpass data from the internet for your friends and some random users.
As for increasing engagement, they need to get the Nintendo Account right and possibly integrate it with Miiverse and create a website and app that lets you view your profile and stats, as well as how your friends are doing. Also, a way to message friends and see arrange multiplayer sessions would be nice. An optional achievements system (and a way to opt out of notifications if someone doesn't want to worry about achievements) and being able to view these in the account would be great.
Reading all these comments and people think that Nintendo is different today then they where nes days. Well they are no different. Nintendo makes great games for their great in their own way, reliable consoles/handhelds. There games are fun for everyone. They make money in every possible way when it comes to selling products. They got lucky in the wii and ds era with cool new tech that they sold cheap to everyone. But that's really not them, selling 100 million consoles. They are always a step behind in some ways, but 2 steps ahead in others.
I've always been a pc/ Nintendo gamer. Yea, I had to get a PS3 since the wii did miss games and I couldn't say that before. But my wii/u have over 300 games today and how can anyone say it's not a great gaming console. I could play 8 person smash day 1 without buying extra accessories. My ps4 has been played only for rocket league and bloodborne. I hate paying a fee but my 14 year old wants to be cool and Nintendo and pcs are not cool. Block ops 3 and minecraft ps4 are cooler then Nintendo according to kids today. Well hate to break it to you, but the reality is x1s and ps4s are the kids consoles today while Nintendo is still everyone's consoles. The adults I know who have x1s and ps4s play 2 games a year. But I'm not hardcore of a gamer cause I bought 8 games the the last month for my wii u/3ds and 1 for my ps4(battlefront which is terrible) . This is why I don't bother with system wars and I just play good games. And Nintendo has plenty of good games too. And I don't pay fees.
I still like the NES through Gamecube. I don't find much interest in the Wii or Wii U. I just want to "game". I don't need all the extra crap.
@Legromancer I do have one, and I use it to (gasp) MAKE PHONE CALLS!
Okay, I do use some apps such as Whatsapp on a daily basis, and I also use it to access websites such as this one when I'm not home, even if I think the web surfing experience suffers a lot on such a small device. But I don't play games on there, and Nintendo joining in won't change that, as much as a Nintendo fan as I am.
Well said, Tom. In the coming generation, we will hopefully see Nintendo continue to better conform to contemporary lifestyles, in a way that doesn't sacrifice their distinct (and successful) charms. The company can again become a household name, but it certainly could do with some improvement in making itself more relevant to its mainstream audiences. More experiences similar to the "Check Me Out/Mii Contest" and "Everybody Votes" Channels and the News and Weather Channels of the Wii (which were useful in social or functional aspects, yet still entertaining, due to the inclusion of uniquely Wii-like features (ie, spinning the world around as a globe to see news/weather in different parts of the world, etc.)) would greatly contribute to this reality, as they did for the Wii. The pedometer and StreetPass features of the 3DS are also a great incentive to stay hooked to your console. Wii U has almost nothing like these features, save for some video-streaming services (which are so common on multimedia devices that they don't provide much of a draw), and has rid of some its few unique, practical features, like "TVii" (regardless of its possible irrelevance in the wake of Internet sites or cable/satellite services that provide much of the same things). Miiverse is fun for Nintendo fans, but its unfocused nature doesn't keep the average player attracted to their console very well. Miitomo, etc. should look to replicate and expand upon the types of focused and useful interactivities which Nintendo incorporated with their past successes.
Or you know...
Make more Amiibo stuff
Like the Yoshi-Dolly Amiibo;
Is it hard to do that at a smallar scale?
And let's say.
Mario-ActionFigure with an idk "Amiibo sticker/ funtionality "
Make so we need to use this things.
and when ever.
"our lives are busier, noisier and more crowded than ever before. Many of us own multiple gaming systems, each with their own unique spin or range of games, and our daily lives get swallowed up by work or school and then an entertainment overload in spare time"
"This is the age of box set binging through streaming services, cheap games easily found and downloaded and the constant buzz of the internet, with social media and the broader web rarely quietening down. For many of us our lives are stacked, and time becomes a precious commodity as we figure out how to best spend hours left aside for fun and relaxation"
This author's descriptions are making me want to invest in pharmaceutical companies that specialize in ADHD medications. I don't need or want ANY of the shite mentioned in this editorial any more than I wanted Nintendo to put a VHS player in the SNES to compete with Sega Genesis back in the day.
I have a wife, two sons (5 & 3), full time career, two homes (one residential & one rental), two cars, and a mountain of responsibilities (including my running coach duties). The LAST thing I care about is a Nintendo logo on my smartphone. The FIRST thing that I care about is quality software. I truly hope Nintendo doesn't allocate their resources to intrusive apps when they should be making great games.
And don't tell me about current market place realities. I've been a Nintendo fan wan since Donkey Kong came packed in with my Coleco Vision (see 1982). Nintendo has done, and will continue to do their own thing long after you lose interest or begin drinking the marketing kool-aid of a competing company.
Bonus Tip: Invest in a charging cradle for your 3DS.
The subject of this article is so... corporate, using the percentage of a consumer's daily decisions that are influenced by a brand as a metric of success. We need to find a way to give weight to a counterbalancing influence, for humanity's sake.
Not in terms of Nintendo, they've gotta do what they've gotta do. Just society in general.
Agree with Fath,
Much of this talk destroys my faith in humanity and its ability to get outside and/or have actual social interactions (see: actual face to face contact with eye contact.) Pull your face out of your device for three seconds.
If I hear "Nintendo" in the same sentence as "daily tech ecosystem" again, I'm going to puke (yeah I know, I'm going to need a lot of puke bags).
I've had great experiences over the years with my Game & Watches, Gameboys, Gameboy Lights (yep, lived in Japan), Gameboy Pockets, Gameboy Colors, Gameboy Advances, Gameboy Advance SPs, Gameboy Micros, Nintendo DSs, DS lites, DSis, 3DS, and NEW 3DSXL. Not once would I need the possibility of a puzzle piece from some random stranger to entice me/remind me to enjoy my device (or even charge it!)
@Shiryu I always want what Shiryu wants (Am I a Shiryu Sheep? lol). But - yes! Great games and community! oh - ad no region lock - oh, and multilingual games please! crying right now because I can't play Monster hunter X with my japanese friends. . . lol
I can agree somewhat with this, namely the desire for Nintendo to step up their online to be better in areas such as user friendliness, more unified infrastructure with accounts, and more practical uses. Anyone that claims Nintendo isn't behind the times in terms of technology compared to other top brands and companies today is either in denial, or simply ignoring the technological progress made by other companies.
@Gauchorino Agreed that Nintendo should head in this direction without losing their distinct charm. We should still see the same unique and quirky approach to gaming, but they do need to modernize and branch out to become more of a brand.
@Donutman hell yeah, you sound hardcore to me man. Game on!
This is a very strong point, though it needs to be reiterated.
Nintendo tries very hard to create games with a universal appeal.
The problem with losing 3rd party support is that the Wii U tried wearing so many hats that resources were stretched too thin.
HD development involves alot of time and money and it's all too easy for someone to look at graphics or name brand.
It's easier for a customer off the street to judge a game by its cover.
And Nintendo has become (maybe they've always been) very obvious as to what they offer.
In order to draw a larger audience, they just need more options.
Nintendo has done a wonderful job selling their games. But they focus on consoles because the Wii was a hit.
Trying to do a Wii 2 was a mistake. Especially after downturns with both the N64 and GC. It just wasn't realistic.
The thing that upsets me is always the fact that Nintendo's fundamental gaming, a solid point near every time, is often overshadowed by extraneous factors.
Whether by experimental controls, art style, censorship, it seems Nintendo gets in their own way all too often.
Keeping to the basics made the GC's Wind Waker, Metroid Prime, Smash Melee and F-Zero franchises some of the most beloved games in the company's 30+ year history.
Fire Emblem Awakening was a game that used the second well, even if only for statistics. Then again, it worked to simplify the onscreen display. Which is what Nintendo needs to touch on with this next run: practicality and basics.
I hate clouds.
I absolutely understand the need for an updated business model that reflects the rapidly changing nature of technology/markets and consumers' use of that technology in the market. I do wonder, however, about the archival prospects for mainly online games/services and their longevity. If everything is in the cloud, then retro gaming of this era will not be possible once the servers are shut down, at least in the conventional way. I don't like the idea of losing savedata.
I also hope that opening up to online will not mean that's the route most Nintendo games will take henceforth. Embrace online multiplayer if you must, but leave me alone with the single player experience on my console that doesn't depend on online.
Reading the comments above, I have to say that we are Nintendo gamers with great taste in games. What the article suggests applies mainly to the masses, which every company needs to appeal for their product to be sustainable in its lifespan. There are many things though I wish Nintendo would do, like account based purchases. And more horsepower would attract third parties, like it or not. Games like GTA, Dark Souls, The Witcher, Metal Gear Solid etc, are all masterpieces and a shame to be missing from Nintendo platforms.
The facecrook... I mean facebook "f" is lowercase.
I'd like a next gen Wii Fit as built in software into the system that allows for far greater tracking of health stuff.
Thus leaving the balance board as an optional accessory for those who don't already have one.
I'd also like some more life style stuff too.
I love Streetpass, or the concept of it. But its too freakishly low range, to the extent that i rarely ever get hits. Why doesn't Nintendo get that many of us don't live in Japan (or NYC for that matter)?
Some of it is Nintendo changing (you can't go through through the changes in leadership they had without some changes.) Some of it is the consumers changing. When Nintendo was the market player arcade quality games in your house was amazing. And Nintendo was clearly the best developer early on making their products really desirable. But now there are many great developers and now there is so much great value in the market place that Nintendo isn't always no. 1 on a consumers mind.
The fallacy is that Nintendo didn't care about power. That was rewritten after the Gamecube because they were trying to respond to their sliding sales. SNES was more powerful than Genesis. N64 was more powerful than PS1. Gamecube was way more powerful than PS2. PS1 was made because Nintendo was looking into a disc attachment for the SNES. There was a Famicom Modem. Nintendo used to push the bounds of technology. Then they saw what Microsoft/Sony were including and subsidizing in their boxes and decided they couldn't compete on the technological front anymore. So now it's like they loathe to add technology to their consoles like that was the reason the Wii was successful.
And you can say Nintendo got "lucky" with the Wii, but they clearly are chasing that dream. How many times did Iwata say "Nintendo type profits" in his last few years. I don't think he was referring to the N64 or Gamecube eras. Plus, didn't Nintendo themselves throw out 20 million NX boxes in the first year? Seems their expectations are NX will be a Wii 2 from a sales perspective and make them a bunch of money.
So it's an in-between. Nintendo still makes great games, there is just usually compromises with hardware that take away from the overall experience nowadays and that is unfortunate. It's also Sony and Microsoft that have taken the technological leaps and shown us gamers what could be done making us want their technology. So it's somewhat both have changed. And I don't feel I should apologize for wanting the best gaming experience I can get. I'm nostalgic for Nintendo so I hope they get their act together. But I have this feeling that NX may be their last console because I don't think they get today's market and they need to change some.
More ways to be involved with Nintendo is always a plus in my book. Here's hoping they can pull it off!
That's partially true but all of Nintendo's systems have lagged behind the competition that is undisputed truth based on specs. Though competition made very little money on gaming in the end.
To be fair no two Nintendo controllers are a like and each refused to conform to industry standards.
Microsoft entered in a massive arms race in hopes of bankrupting Sony and Nintendo. Microsoft can literally afford to spend whatever it takes to knock everyone out of gaming.
Microsoft literally lost ~$6 billion on Xbox 360. Sony lost over $10 billion on PS3 and have been on the verge of bankruptcy since 2010. Sony still hasn't returned to profitability, causing them to sell of two divisions and loads of prime real estate to get cash.
Microsoft's Board massively shrunk the budget of the Xbox One in all eras in order to please shareholders. You cannot justify losing billions on products to shareholders.
Sony went cheap on PS4 in order to turn a quick profit on PS4. PS4 isn't making enough money to save the company.
This generation is known for being horribly under powered and abandoning cutting edge technology.
Lots of gamers are unhappy that the companies took the "greedy" route instead of taking billions in losses.
PCs and other devices are putting PS4 to shame in graphics.
The day of cutting edge consoles are gone for good due to costs of selling them at mass market prices!
Thus NX console should be able to match PS4 and be cheaper when it launches due to both consoles using common CPUs that are modified.
In other news; the next nintendo life editorial should avoid redundant management speak.
Re :Editorial: Nintendo's Next Generation of Experiences Needs to Engage With Our Day-to-Day Lives
I don't need my console connected to my fit bit and smart fridge. Don't care about cloud saves. Care about great games with minimal patching and no draconian drm.
Couldn't have said it better. Pharmaceutical shares or a better bs filter? This generation has the least on its plate but chases butterflies and complains about tired legs:)
There's a lesson to learn in this current generation from Xbox and PS4: don't dump backwards-compatibility if there's nothing compelling about your new kit. I can't imagine this will be lost on Nintendo and their use of the Virtual Console over two console generations. I'm not excited about NX, however, if my eShop purchases are linked to my Nintendo Account and can be easily switched to the new system and it has a Wii media-compatible add-on or is able to play Wii optical discs and has a couple of games of interest then I'm more likely to take the plunge and upgrade.
Being able to buy games on the go and have them download to my home console would be nice, but given how much easier and faster the process is on my Wii U than my PS3, I'm not feeling this is a must-have feature. Maybe Nintendo will show us a must-have feature we didn't know we needed to have, like off-screen play?
I do hope Nintendo keeps Streetpass going. I understand the need for the company to "keep with the times" but really, I hope Nintendo just stick to what they do best; making good games.
The Japanese love mobiles with free-to-play nonsense, so that is what Nintendo will offer: A Smartphone/tablet
Everything will be download and/or streaming
Cheaply made games, free-to-play nonsense, micro-transactions, lots of Amiibo
Yes I am VERY pessimistic, but I fear this will happen!
No more big, very good games for the real gamers!
Oh, and of course they wil fail. Because the Japanese will just stick to their phones (with the games that are cheaper then on the NX). And the real gamers will stick to Sony/Microsoft/PC,s.
Touch screens are being made with the ability to provide virtual buttons - i.e. they look flat on the screen but when you touch them they produce a similar sensation to using 3d buttons. These will appear in mobile phones very soon, I suspect (if they haven't already), which, if it works as well as has been suggested, will greatly increase the control options/performance for gaming on a smartphone.
There's plenty of people on this site saying 'just give me great games blah blah' but if Nintendo wants to maintain a presence in the gaming hardware scene I really think it should embrace smartphones more - produce a Nintendo device with inbuilt telephony (I've said this many times over the past 2 years), and get in there before being left behind.
Sony. Apple. Microsoft. They all have smartphone hardware.
Nintendo has a niche fan base that could probably sustain it for several years to come, but if it wants to become a mainstream player again it needs to provide the public with a Nintendo smartphone.
This editorial talks about making Nintendo indispensable to daily lives, but notice how there's nothing about how to really achieve that. Unless Nintendo buys the rights to the next Instagram/Twitter/Facebook type app, how can it possibly hope to become popular again unless people have Nintendo hardware with them all the time? And the only way to do that is through mobile phones or some brilliant new wearable technology.
That's not really true. While there were some consoles (TG16, Neo-Geo) that were more powerful than Nintendo's those consoles never were mass market consoles. Nintendo had strived to be very technical and push boundaries prior to the Wii. The Gamecube and Xbox are very similar from a power perspective. And even if I gave you the Xbox was more powerful, it wasn't really a known what Microsoft would do and most people thought it would fail and not be a player in the market. The Gamecube competed very well with the Xbox and made money. Where Nintendo got creamed was in the marketing department as they really sucked there.
Controllers have been technically different, but really all the last major changes to the way people play are at least a decade old (dual analog PS1 1997, Analog Triggers Gamecube 2001, Gyro Controls Wii 2006, Touch Screen Controls DS 2006). Of which the most important evolution dual Analog has been the standard for 4 generations. I mean look at the PS1 controller then the PS4. Sure their are differences, but they look very similar and that is your market leader.
Microsoft did appear to want to go after Sony in their quest for control of the living but Nintendo was always collateral damage. If they had wanted to go after Nintendo, they would have entered the portable arena and they wanted no piece of that pie. Microsoft has also entertained the idea of buying Nintendo a couple of times so it's not like they have a deep hatred for Nintendo.
PS4 is cheaply made? By most accounts it outspecs the Xbox One by a fair margin. Yes, the dynamics in the console market have changed and the competitors are willing to lose money on hardware. That's the world Nintendo is living in and they are failing. Nintendo lost money the last two years of the Wii run and the first two years of the Wii U run. They have regained profitability mainly on the back of a 3DS sales recovery and their refusal to lower the Wii U price. You can't be the same for 30 years and expect to lead the market. Nintendo definitely needs to change if they want to have a place in the console market future. They are changing some, but they still lag in too many critical areas.
Plus, let's call it like it is. Nintendo is kind of a bully in the market. They are very strict and use an it's our way or the highway approach. This worked when they were the market leader because developers wanted a piece of the pie. Now there are rosier alternatives so there is no need to deal with Nintendo. Nintendo needs to change because while their games are great, they risk irrelevancy as the entire industry is moving on from them.
@Donutman : Your comment is all sorts of great! The Wii U is a terrific system. If the gamepad was not tethered, it would be even better.
I agree with those here that, for my part, games need to be the focus, and not just re-hashes of existing franchises. Splatoon hit the mark, Big N needs more fresh ideas to complement its frachises.
I suppose there is a divide in gamers, with some camps wanting mobility and connectivity 24-7. I am not in that camp. I like my gaming time to be gaming time, and other times to be free of recreational distractions.
Games should be the focus. The NX will definately have Wifi and those items are easily put in place. If you want to ignore them they should not be setup in a way to impede that. But the competitors have gone there so Nintendo must as well.
I dont have a smartphone, so i actually dont care if the NX interfaces with phones. In fact, i kind of dont want Nintendo to do that--i dont want to have my gaming mixed in with computing. If i did, i'd simply by a PC gaming computer. I like my Nintendo to be a Nintendo...not a telephone or a website.
Tap here to load 54 comments
Leave A Comment
Hold on there, you need to login to post a comment...