SI Mario30 Th Anniversary

Whether it's through covering songs or acting like lunatic plumbers in public, the Super Mario series has inspired people to express their love in all kinds of ways. Nintendo's Digital Event wrapped up with an occasionally awkward but overall charming video compilation showcasing some silly examples, but it wasn't all just for fun. The company's final announcement introduced us to a new campaign; in aid of the non-profit Operation Smile organization.

The "Let's Super Mario" campaign invites fans to celebrate Mario's birthday by submitting videos to a new website, where songs, sketches, cosplay and creative artwork is all encouraged. It doesn't matter if you're swinging your hips from side to side or taking one step and then again, just DO THE MARIO and Nintendo will donate to Operation Smile in honour of the moustachioed man himself.

We're sure to see plenty of further details in the days and weeks to come, but check out the compilation video below and start thinking up some ideas of your own! It's all for a very good cause.