No wonder it's blue.

We knew 3DS was off to a slow start, but the bigger picture is becoming clearer thanks to Nintendo's latest financial report.

The company reveals that in the three months before June 2011 the console shifted just 710,000 units around the world, with 4.53 million software units sold. By way of comparison, the legacy DS system — that's DS Lite, DSi and DSi XL — sold 1.4m units around the world in the same period.

No wonder we've got 3DS price drops happening around the world.