At Nintendo's 79th Annual General Meeting of Shareholders recently, president Shuntaro Furukawa was asked what Nintendo thought about new competitors entering the video game market and how exactly it went about collaborating with other companies on projects.
This was his reply:
We consider it to be a very good thing that so many companies are entering the games business and that the industry is thriving. In this environment, we believe that the most important factor in overcoming stiff competition is to create value in our products that is unique to Nintendo. Regarding collaborations, our basic stance is that we do not intend to actively pursue large-scale collaborations. We will, however, actively consider partnerships that would increase the value of Nintendo IP, such as our game characters and worlds.
Furukawa cited Nintendo’s mobile games as an example:
Many of our existing collaborations with other companies are related to smart-device applications. In the near future, we plan to work together with LINE Corporation to release the Dr. Mario World application on July 10. We are also working with DeNA Co., Ltd. on the development of Mario Kart Tour, to be released this summer.
Would you like to see Nintendo team up with other companies more often? Tell us down in the comments.
[source nintendo.co.jp]
Comments 28
wow nintendo is comming in fast
@legendcoworker what do you mean?
@Kalmaro aw as in no big collab.
Hey even small stuff like the Square-made Mario Hoops 3-on-3 and Mario Sports Mix, the Ubisoft-made Mario+Rabbids, the Atlus-made Tokyo Mirage Sessions #FE which contained Fire Emblem characters, the indie collab Cadence of Hyrule, and third party Smash characters go a long way.
Yea i your right
Nintendo should do more collaboration with non-game companies like Microsoft. Who wouldn't want to smell like Nintendo?
"You smells like Mario today, not Odyssey but 64 bit Mario."
"Are you wearing that Zelda deodorant?"
This isn't only a good answer, its a great direction. No, handing out Nintendo IP licenses isn't a good idea- despite how well Rabbids Kingdom Battle did. Nintendo IP is best handled by Nintendo. However, movie cameos, cereal and breakfast isle partnerships, Happy Meal Toys, funko pops, and other memorabilia offers nearly zero risk and huge gains.
Glad to see Nintendo is in rational hands
There are tone of Nintendo IPs developed by 3rd parties, how can they say that they don’t collaborate?!
Anyway, I do hope to see them team up more with indie studios like in candence of hyrule
@nintendolie
I was so sure that this was a mocked up joke. Then I googled it. Is it April again? It is a joke? Right?
I feel like in every interview, Furukawa is always talking about their mobile division, and I find that a bit frightening for how this new president perceives the future of the company.
I like how they've been handling colabs by getting 3rd parties to make a unique game in their own style, rather than simply copy Nintendo's. They don't need 3rd parties to make their mainline games for them (mind you there were some good ones, like Capcom's Zelda games). The more colabs, like Hyrule/FE Warriors, Cadence of Hyrule, TMS#fe, Star Fox in Starlink and Mario+Rabbids the better I say.
Now if they could get someone to make a good FPS with one of their IPs (Metroid is an obvious choice, but they could use another IP) for Switch, that'd be great. There's definitely not enough good games of that genre on Switch.
I keep saying it but quick phone call to Sega, followed by Super Donkey Kong Ball. Easiest crossover ever.
Working with other Companies isnt a bad thing.
There are some very good games!
As long as you collaborate with MS on a new Banjo Kazooie... I’m fine
Or with Sega and Namco for a new F-Zero or a remaster of GX. Please! I need F-Zero in my blood!
Have Miyazaki direct a Zelda game.
Anyone else see the xenoblade 2 collaborations in Zelda BotW?
Might be old news but I spotted the side quest last night - very weird and broke the suspension of belief (mildly) for me.
@KIRO that one isn't exactly a collaboration as Nintendo owns Monolith Soft (the studio that made Xenoblade 1, 2 & X)
@KIRO
It was a free update. Not in the main game.
This isn’t really much of a change as far as seeking game collaboration goes. N rarely seeks this out, although they have been sought out and been receptive in the past. I for one wish they would farm out major IPs more (particularly to major jap devs like Sega, Altus, Bamco, Square, Capcom). My reasoning is we NEVER get games in certain IPs. Why not have Sega do a new, modern, online Fzero. Or have Square do a new MarioRPG. I just feel some of these long dormant franchises could be competently handled by other devs and financed and published by N. I want new WaveRace, Excitebike3D, Mario Sports, PaperM, Fzero, KidIc, Mother, DK3D and so many more that N will never get to without outside help.
@nintendolie
that is funny xD
good joke
'I'm not looking for anything serious right now, just a one night stand'
What does this probably mean in regards to Banjo games on Switch?
I would love a collaboration between Nintendo and Microsoft.
Maybe Samus aran make an appearance in Halo? Or vice versa.
Or killer instinct appear on Nintendo Console again and add one Nintendo character who fits in the game, in it.
This seems to be more a comment about them not handing out their IPs like candy or licensing; think Star Wars. It does not close the door for stuff like Cadence of Hyrule or something else.
I am still waiting for Super Mario RPG 2 and Super Mario Tactics!
I was thinking about something like this a few hours ago lol.
I was thinking that if the Switch version of Rebel Galaxy Outlaw turns out to be good - and I really hope it does - then maybe Double Damage Games could try to partner up with Nintendo for a mainline Star Fox game. They've already tried to pitch a new Star Wars game to EA, which got shot down.
@leo13 Thanks! It’s still feels weird having two universes come together though.
Nintendo didn't mind sharing the secret sauce recipe with Brace Yourself Games when collaborating on Cadence of Hyrule but this is a special case. If they partner too much with their competitors, they would have to teach them the secrets that give Nintendo the edge.
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