Month after month in 2018, we heard how Pokémon GO continued raking in piles of cash and often outperforming its earnings in the previous year. Sensor Tower Store Intelligence data has now confirmed the game's revenue has grown by 35 percent over the past year, bringing in an estimated total of $795 million worldwide.
Niantic's mobile hit went out with a bang in 2018, which saw global player spending across the App Store and Google Play surpass $75 million. In total, this is an increase of 32 percent when compared to the $57.2 million spent in the same month in 2017. According to Sensor Tower, the "consistent rollout" of new features kept trainers engaged, with GO revenue reaching an average of nearly $2.2 million per day in 2018. In 2017, the money made per day averaged around $1.6 million.
The United States was the biggest spender on GO in 2018, equating to around 33 percent of all gross revenue ($262 million, to be exact). This is the same percentage as the previous year. In Japan, players spent around $239 million, adding up to about 30 percent of the game's revenue in 2018. This was a five percent increase from the spending in 2017. Since launching in July 2016, players have now dropped $2.2 billion on the free-to-play augmented reality title. If Niantic manages to hold player interest throughout 2019, the game is expected to surpass the $3 billion mark by the end of the year.
Are you one of the trainers spending money on GO? Do you still play this game on a regular basis? Tell us below.
[source sensortower.com]
Comments 14
This game won't die
"It prints money!"
This Cash Miltank isn’t dry yet?
That’s pretty impressive when you consider that 2.5 years since release and the game still hasn’t developed into what Niantic originally promised. I guess branding means more than substance, what a shame.
Pokemon Go revenue:
2016: $815 million
2017: $590 million
2018: $795 million
"Pokemon Go is a fad" continues to become a meme.
It will be interesting to see how Detective Pikachu and Pokemon Gen 8 bolsters these numbers, especially the former.
Pikachu must have at least half a dozen mansions and his own private island by now with all the $$$ the Pokemon franchise rakes in! XD
Those sweet, sweet micro-transactions we ALL love.
They won't get a penny from me. You can see how much people are going with the "flow" and playing same thing. While I play other stuff buhahahaha
Where’s the ‘do people still play this game’ guy? Maybe I blocked him. 😄
Not bad for a "free" game, my only fear is that these models become the future of gaming as investors influence over developers increases
@Racthet916 Now that Go has trading and battling, what more are we waiting for them to add? It’s a pretty feature-packed game these days.
I am still playing the game. The update keeps the game fresh.
I still play this game for a bit every day. But only allow myself to pay a microtransaction for it after every significant content update, and those updates are released in a faster pace nowadays. Niantic is doing a fine job!
It’s a game you can totally play for free. Even the in-game currency of Pokécoins can be obtained through gameplay (50 a day), something few mobile games do. So I don’t get the hate surrounding microtransactions.
Also, I’ve probably spent way more hours conciously playing Pokémon GO over the past 2 years than any other game I would’ve otherwise spent money on.
Let's be friends in Pokémon GO! My Trainer Code is 4065 1155 0858!
Show Comments
Leave A Comment
Hold on there, you need to login to post a comment...