Tag: Business
News Nintendo To Acquire Bandai Namco Studios Singapore As A Subsidiary
'Nintendo Studios Singapore' will become an internal team
Nintendo has announced that it will acquire a majority stake in Bandai Namco Studios Singapore after reaching an agreement with Bandai Namco for the transfer of shares next year. Described in the press release as being "for the purpose of strengthening its development structure," BNSS will...
News "Consumers Generally Do Not Care" About AI In Games, Says Former Square Enix Exec
"Gen Z loves AI slop"
Genvid CEO Jacob Navok, the former Director of Business at Square Enix, has shared his two cents' worth on the ongoing debate surrounding the use of AI in game development. While it's far from a glowing endorsement of the practice, Navok argues that most players "generally do not care" about it (thanks for the heads up,...
News Reggie Is "Surprised" We Haven't Seen More Xbox Titles On Switch 2
"I thought there would be much more"
In the last year or two, Microsoft has been very vocal about its desire to support Switch and Switch 2. We've seen a couple of examples of this on the new hardware with Tony Hawk's Pro Skater 3 + 4 and the soon-to-come Indiana Jones and the Great Circle, but where's the Gears? Where's the Call o
News Square Enix Hit By Mass Layoffs As Part Of Global Restructuring
Over 100 jobs in the UK are potentially affected
Reports have emerged that Square Enix is the latest video game company to be hit with layoffs today, with job cuts across "nearly all areas" outside of Japan including roles in sales, marketing, and publishing. VGC broke the news earlier today and reports that Square Enix president Takashi Kiryu held...
News "Go Tell Nintendo" - Ex-Blizzard President Responds After Xbox Calls Exclusives "Antiquated"
"Nintendo has continually dominated with outstanding games"
Xbox has been making headlines recently with the news that Halo: Campaign Evolved would be making its way to the PS5 in addition to Xbox Series X|S. Halo had always seemed like the last bastion of exclusivity for Microsoft's platform, and now that it's going multi-platform in 2026, it...
News EA Is Diving Headfirst Into Generative AI With New Partnership
"Together, we’re opening new creative frontiers"
Electronic Arts (EA) has already caused some controversy in recent weeks when it announced it had been acquired by the PIF (Saudi Arabia's Public Investment Fund), Silver Lake, and Affinity Partners for a cool $55 billion. Now, the company is back at it again. In a new announcement,
News Football Manager Signs With FIFA In New "Multi-Year Partnership"
"Elevating authenticity to truly global heights"
The Football Manager series has signed a "multi-year partnership" with the global football governing body FIFA. This deal will bring official licenses from FIFA's competitions to the long-running football management series by Sports Interactive. This will include the upcoming FIFA World Cup 26, which...
News Nintendo's Out To Get $4,500,000 In Damages From Ongoing Switch Piracy Case
Update: The 'Archbox' case continues
Back in July, Nintendo dished out a handful of lawsuits in its continued clampdown on Switch piracy. Four months on, one of these legal claims has come back as another win for Nintendo after the defendant failed to plead or otherwise respond within the court's given time. The case in question was against James...
News Nintendo Announces Establishment Of New Local Entity In Singapore
Nintendo Singapore aims to accelerate business
Nintendo is continually growing its business in all sorts of ways, and today it's announced the establishment of a new local entity located in the Republic of Singapore. According to the official press release, Nintendo Singapore was established last week on 26th September 2025. It aims to accelerate...
"We will continue to push the boundaries of entertainment, sports, and technology"
Electronic Arts has announced that it has entered an agreement to be purchased by the PIF (Saudi Arabia's Public Investment Fund), Silver Lake, and Affinity Partners for a staggering USD $55 billion. The deal, which is expected to close in Q1 FY 2027, was confirmed...
News Nintendo Of America President Doug Bowser Announces Retirement
Devon Pritchard will be taking over
Nintendo has announced that the President and Chief Operating Officer of Nintendo of America Doug Bowser will be retiring at the end of the year, on 31st December 2025. His replacement has already been named — Devon Pritchard, who has been at NoA for 19 years and is currently the Executive Vice President of...
News Pokémon's Former Chief Legal Officer Believes Nintendo's Latest Patent Will Be Ignored
"decades of prior art" may give developers the upper hand
Nintendo's recent legal activity has caused quite the commotion online. One patent application relating to the summoning of a so-called 'sub character' has proven particularly controversial following its swift approval, with the broad nature of its contents having potentially wide...
News "Everyone Is A Director" At Nintendo, Says Former Dev, But Don't Make Excuses
Or you're outta here, pal
Motoi Okamoto, a former developer at Nintendo and now steward for the Silent Hill franchise at Konami, has taken to social media to comment on whether game directors might be considered "incompetent" if they're unable to judge new ideas without first implementing them. As covered by Automaton, Okamoto – who worked on...
News Atari Acquires IP Rights To Five Ubisoft Games, Including 2011's 'Child Of Eden'
All will be made available on "new platforms"
Atari and Ubisoft have announced that Atari has acquired the IP rights to five Ubisoft-published games with a view to make them available on new platforms. The games in question are Cold Fear, I Am Alive,
News Nintendo Subsidiary 'Warpstar Inc.' Has Been Renamed To 'Nintendo Stars Inc.'
Will focus on expanding Nintendo movie adaptations into other mediums
Nintendo has announced that it is renaming its subsidiary company 'Warpstar Inc.' to 'Nintendo Stars Inc.' following its consolidation earlier this year. Warpstar Inc. – founded on 31st July 2001 – had previously been a joint venture between Nintendo and Hal Laboratory to...
News Hideaki Itsuno Hires 'Devil May Cry' And 'Street Fighter' Legends For New Studio
A huge blow for Capcom
From left: Bingo Morihashi, Hideaki Itsuno, and Daigo Ikeno Lightspeed Japan Studio, a subsidiary of the Tencent-owned company Lightspeed Studios, has announced a key expansion with the opening of a new office in Osaka. Under the leadership of Hideaki Itsuno – who perhaps most famously spearheaded the development of the...
News Nintendo's Share Price Is Now Double The Height Of The Wii Era
Huge gainz
Nintendo's share price is continuing to skyrocket following the early success of the Switch 2. According to the latest data from Google Finance, the company's share price currently sits at a staggering ¥14,355. For context, this is now double Nintendo's value at the height of the Wii era. On 31st October 2007, the markets closed with...
News Switch 2 Has Sold "More Than 6 Million" Units, And Almost As Many Copies Of Mario Kart World
Crazy attach rates
Nintendo's latest financial results are live, and the platform holder has confirmed Switch 2 hardware sales "exceeding 6 million units globally in the seven weeks after launch." Switch 2 launched on 5th June and today's Q1 financial report includes figures up to the end of that month. The stated figure of "more than 6 million"...
News Atari To Acquire 'SteamWorld' Dev Thunderful
Amid studio struggles
Today, gaming giant Atari has announced that it is entering into an agreement to invest in Thunderful Group, the studio responsible for developing the SteamWorld series of games. Confirmed in a press release, Atari will become the majority owner of the company, which was founded in 2017 and was essentially a merger between...
News Around 1 In 3 Switch 2 Owners Bought New Pro Controller Despite High Price Point (US)
Pro sales
We know the Switch 2 has sold incredibly well worldwide, with the console shifting 1.6 million units in June 2025 in the US alone. Now we have an idea of just how well the pricey, but excellent, new Pro Controller has done, too. Game File's Stephen Totilo has shared Circana's estimated Switch 2 Pro Controller sales, and it's around...
News Switch 2 Launch Helps Boost US Video Game Spending To Record June High
The new console sold 1.6 million units in June
We already know the Switch 2 has broken sales records in the US — just last month, Nintendo's upgraded hybrid console reportedly hit an "all-time launch week unit sales record for video game hardware". And now, Circana's Mat Piscatella has more data to back up that info. Sharing the stats on Bluesky,...
News "It Will Have A Chilling Effect On Game Design" - EU Group Responds To 'Stop Killing Games'
Lobbying group includes Nintendo, Sega, and more in its membership
Over the last couple of weeks or so, an online consumer movement has been doing the rounds that challenges the legality of publishers "destroying" video games sold to customers by revoking access following the cessation of online support. Dubbed 'Stop Killing Games', it consists of...
News Miyamoto Shares Why Doll Company Exec Was Chosen For Outside Director
His appointment "could lead to an interesting future"
Shigeru Miyamoto has spoken about the appointment of Nintendo's newest outside director Kazuhiko Hachiya, director of the Japanese doll company PetWORKS. Speaking at the 85th Annual General Meeting of Shareholders Q&A, Miyamoto addressed a question on the increased number of outside...
News Shuhei Yoshida Says Sony Doesn't Really Consider Nintendo As Competition
But in Japan, "it’s all about Nintendo versus Sony"
Former PlayStation exec Shuhei Yoshida is at it again, sharing thoughts and feelings about the gaming industry at large, including Nintendo. And this time, he's opened up on Sony's thoughts on Nintendo on the Kit & Krysta podcast. Speaking to the duo (thanks,
News Embracer Group Renames Its Lord Of The Rings-Themed Gaming Division
No, it's not 'Sneaky Little Hobbitses'
Embracer Group has seemingly been scrambling to right the ship after a turbulent few years, and its latest announcement reveals yet another significant move for the company. As reported by Game Developer, Embracer posted an
News Xenoblade Dev Monolith Soft Is On The Hunt For New 2D And 3D Designers
Recruitment sessions start next month
There's no doubt that the Nintendo-owned studio Monolith Soft is cooking up something for Switch 2, but what it's working on remains to be seen. Whatever it has planned for the future, it looks like the studio needs a couple more hands on deck as it has announced that it's on the hunt for new 2D and 3D...
News Switch 2's Price May Pose "Challenges" For First-Year Sales, Says Furukawa
Hence the lower-than-expected sales forecast
Nintendo has shared the official English translation for its recent end-of-year financial Q&A, in which the board of directors was asked to clarify a couple of details regarding the Switch 2 sales forecast. In case you missed it, Nintendo last week shared that it is expecting to shift 15 million...
News Nintendo Says Switch 2 Price Changes May Still Occur Depending On Tariffs
Console price remains unchanged for now
Nintendo's president, Shuntaro Furukawa, has stated that price changes for the Switch 2 may occur in the future depending on how the current tariff situation shakes out. Speaking to investors (via Yahoo News, translated by Genki), Furukawa said that the focus for now is to "quickly popularise" the Switch 2 in...
News Palworld Dev Announces "Disappointing" Game Changes Resulting From Nintendo's Lawsuit
"We have had to make certain compromises"
Late last year, Palworld developer Pocketpair announced that it was scrapping the Poké Ball-like summoning mechanic from its game as a result of its ongoing Nintendo lawsuit. Well, it looks like the changes aren't stopping there, as the dev has today announced that more "disappointing" changes are yet to...
News Nintendo Appoints Doll Company Executive As A New Outside Director
Pending shareholder approval
Nintendo has announced that it is appointing a new outside director to the company who will also take a seat as a member of the board. Subject to approval on 27th June 2025 as part of the annual shareholder meeting, Kazuhiko Hachiya will join Nintendo as a director, effective immediately upon approval. You might not...
News Nintendo Expects To Sell 15 Million Switch 2 Consoles This Financial Year
As Switch 1, predictably, grinds to a halt
Nintendo forecasts Switch 2 sales of 15 million units by the end of the 2025/26 financial year. The company also expects triple that number of software sales (45 million), excluding bundled software such as the Mario Kart World bundle launching alongside the base model on 5th June. This forecast comes from...
News With Switch 2 Looming, Nintendo Has Surpassed Another Monster Financial Milestone
Now Japan's 7th largest business
Regardless of the drop-off in Switch sales in recent years, we knew that this generation had been a good one for Nintendo's financials. It has been so good, in fact, that the House of Mario has just surpassed another massive milestone in its latest Japanese market valuation (thanks, NintendoWire). According to the...
News Xbox Is Raising The Price Of Consoles, Accessories, And Games Worldwide
Say hello to more $80 games
Xbox is raising the price of its consoles, accessories, and games globally, with some titles reaching that lofty $80 price tag from this Holiday season. As detailed by The Game Business, the US is being impacted the most, with the Xbox Series X rising by $100 to $599.99 and the Xbox Series S rising by $80 to $429.99. In...
News EA And Respawn Hit By Hundreds Of Layoffs As New Project Cancelled
Between 300 to 400 people have lost their job
Electronic Arts is reportedly laying off between 300-400 staff, with 100 of those coming from Apex Legends and Star Wars: Jedi developer Respawn,
News What's Palworld Dev's Defence Against Nintendo's Lawsuit? Pikmin 3, Apparently
Amongst other games, of course
Palworld dev Pocketpair is currently locked in a legal battle with Nintendo and The Pokémon Company over alleged patent infringement. Now, as detailed by Games Fray (thanks, VGC), we have a vague idea of how Pocketpair might be looking to
News Nintendo Is Reportedly Stockpiling Switch 2 Units For US Launch
Most units from Vietnam are apparently being shipped to America
A new report from Bloomberg states that Nintendo has the potential to build up "a stockpile of millions of consoles"
News Nintendo Of America President Says Tariffs "Not Factored" Into Switch 2 Price
But new tariffs is "something we're going to have to address."
The Nintendo Switch 2 is a little pricier than many were expecting. The console will cost USD $449.99 / GBP £395.99 for the console itself, or USD $499.99 / GBP £429.99 bundled with Mario Kart World. For many, that's a lot, and when initially revealed last week, it brought to mind the...
News Nintendo Is (Kinda) Returning To Region-Locking With A Cheaper Japanese Switch 2
Priced 49,980 yen, which is around $333 USD
After the Switch 2 Direct wrapped up, Nintendo put out a press release announcing its pricing in different regions, including Japan. However, it appears that Japanese gamers will have an extra, cheaper option if they're happy to have a Japanese-language-only Switch 2. "The Japanese-Language System" is...
News Ubisoft Opens New Subsidiary Backed By Tencent For Assassin's Creed And Other IP
"A new chapter in its history"
Nintendo has shared all sorts of new and exciting reveals for the Switch this week, but it's not the only company that's been busy. Third-party developer and publisher Ubisoft has announced it will be "accelerating its transformation" with a new dedicated subsidiary for Assassin's Creed, Far Cry, and the Tom Clancy's...
News Game Informer Revived By Blockchain Firm Gunzilla Games
The "entire team" is back less than a year after the closure
As you might recall, last week the US publication Game Informer was spotted teasing a possible return less than a year after its closure and today it's been made official with the "entire team" back. The outlet is now backed by the blockchain developer Gunzilla Games after GameStop ended...
News Nintendo Switch 2 Logo Will Adorn The Seattle Mariners Jersey This MLB Season
Play ball!
Nintendo and professional MLB team Seattle Mariners have had a longstanding connection for a while now, with ex-CEO Hiroshi Yamauchi owning nearly 50% of shares when Nintendo of America bought the team back in 1992. Though ownership hasn't sat with Nintendo since 2016 (with the firm retaining a 10% share following the sale), the pair...
News Eight Months After GameStop Shut It Down, Game Informer Is Teasing A Comeback
Continue?
After 33 years in the biz, the iconic publication Game Informer closed its doors last August with all of its staff laid off in the process. But now, eight months on, it seems that a comeback may be on the cards. At least, that's what is being teased by a recent video from the outlet. The short clip slowly zooms in on the site's final...
News Nintendo San Francisco Is Getting A "Grand Opening" In May
Grab your scissors, Mario
First announced back in May 2024, the second Nintendo Store in the US is scheduled to open on 15th May 2025. Nintendo San Francisco (sorry, Nintendo SAN FRANCISCO) will join the firm's flagship store in New York and give West Coast fans somewhere to pick up Ninty-related swag, clothes, and other merch. Plus, you know,...
News "I Couldn’t Allow Myself To Kill My Soul" - Kamiya Dives Deeper On Why He Left PlatinumGames
Says Clovers offers a "fresh start"
Hideki Kamiya has spoken pretty openly about his decision to leave PlatinumGames in late 2023, but in a new interview with Japanese outlet Game*Spark, he dived even deeper into what prompted his departure from the Bayonetta studio. Kamiya cut his teeth in the games industry at Capcom's Studio 4, where he worked...
News Inside Dev Threatens Legal Action Against Studio Co-Founder As "Bullying" Allegations Arise
"I will not stop being who I am"
Playdead, the studio behind indie hits Limbo and Inside, has demanded compensation and reimbursement from studio co-founder Dino Patti on claims of copyright infringement — an act that Patti describes as "bullying" from fellow co-founder Arnt Jensen (thanks for the heads up, Game Developer). The pair split shortly...
News LEGO Is Apparently "Building Up" To In-House Game Development
Spilling the TT
For years, LEGO has found great success in teaming up with third-party studios to develop its tie-in game titles. However, it seems that collaborations with the likes of TT Games, 2K and Epic may soon come to an end, as a LEGO executive has suggested that the company wants to take things in-house in the future. In a recent interview...
News Analyst Fears U.S. Tariffs Could Spell Disaster For Physical Games
"What a mess"
Since taking office in January, the Trump administration has implemented a range of tariffs on goods being imported into the country. The introductions, which came into effect yesterday, include a 25% tariff on products from Mexico and a 20% tariff on goods from China (an additional 10% on what was initially implemented on 4th...
News SEGA Wants To "Reinforce" Its Core Studios, But Don't Expect New Games Soon
Sonic, ATLUS and Like A Dragon all name dropped
SEGA has just released its latest financial report for Q3 of the current fiscal year, and the accompanying Q&A with company vice president Makoto Takahashi and director Nobuaki Yoshii gives a neat little insight about what the team has planned for the future (thanks,
News Analyst Expects Switch 2 To Sell Like Hot Cakes In Its First Quarter
Pre-empting a battle with the PS6
As it enters its ninth year, it's fair to say that the Nintendo Switch has been quite the sales hit. Like, 150 million units, third best-selling console of all time, kind of a hit. We've previously heard analysts make the low-hanging fruit prediction that Switch 2's sales numbers might not live up to that of its...
News 20 Years After Its Demise, Publisher 'Acclaim' Is Being Resurrected
Will look to "support indie developers and reignite classic franchises"
Back in the day, Acclaim Entertainment was a pretty formidable force in the games industry. It has dozens upon dozens of games under its belt, including the first two Burnout titles, the Turok series, NBA Jam, and of course, Mary-Kate and Ashley: Sweet 16 - License to Drive...
