The Switch era has seen the rise of a bunch of different physical video game distributors. One company, known as Physicality Games, entered the market around a year ago.
Unfortunately, the dream of offering "exclusive" pre-order physical releases for Nintendo Switch and PlayStation 4 is already over. Anyone who ordered one of these titles will receive a full refund.
Here's the company's full statement, which was posted on Twitter and on the company site:
An Open Letter from Physicality Games
We started Physicality Games with the idea of differently providing pre-order exclusive physical video games. We didn’t want the artificial scarcity of limited-print runs to prevent fans from getting the game they wanted. We wanted Deluxe Editions that any fan, gamer, or collector would be proud to display on their shelves, packaged in beautiful, metal, display boxes and containing items meaningful to the game. We wanted a site that would facilitate communities by allowing gamers to easily share their gamer IDs and favorite games across the internet. We wanted something true to our key values of kindness, community, quality, and charity.
In many ways we succeeded. We are proud of the site we created. We are proud of the Deluxe Editions we put together and the high-level of detail that went into every aspect of them. And we are proud to announce that we, from our own pockets, have already made all charitable donations earned through pre-orders.
However, after eight months of sustained effort we failed to achieve sufficient pre-orders for any of our exclusive pre-order titles. We have therefore decided to cancel our exclusive pre-order titles and will begin processing full refunds to our customers per our guarantee. This was a painful decision to make but we can no longer, in good consciousness, ask our customers to continue waiting.
We offer a sincere apology that we are unable to ship and would like to thank each and every one of our fans from the bottom of our hearts for the patience and understanding they’ve shown.
The Physicality Games website will remain open. Non pre-order games and apparel will remain available for purchase with quick shipment. Community functions will remain active and new accounts and profiles can still be created and shared online. However, exclusive pre-order titles will no longer be available.
Thank you for your continued support and understanding during this transition.
- The Physicality Games Team
The exclusives that will no longer see the light of day include the Guilty Gear 20th Anniversary Edition, Whispering Willows, Slayaway Camp and Rolling Gunner.
Did you ever show your support for Physicality Games? Have you ever pre-ordered or bought a physical game from a company like this before? Leave a comment down below.
They just had Fight Crab right? Too many of these companies to keep track of. Collecting a full physical set for Switch is a nightmare.
Not gonna lie, I've never even heard of them till now. Shame that it didn't work out for them though.
In general I don't give a rat [redacted] for physical copies of games, but I love good game collectibles, so I'm disappointed that my pre-order for the Guilty Gear edition fell through. Their business model seemed reasonable, but sometimes the market just doesn't respond. I wish them well.
I was wondering when we would hit the oversaturation point of boutique publishers. Looks like that day has arrived.
Now if only Dispatch Games would offer refunds.
Damn, I had 5 down on Rolling Ginner and was really hoping...guess I'll grab it digitally
It's sad to hear. I pre-ordered Rolling Gunner. I wish everyone involved good luck with their future endeavors.
I did want Rolling Gunner but their method of not guaranteeing a release and their lack of past success meant I didn’t want to take the risk. I learnt about the Fiver preorder later but never placed it.
Really poor article here Liam.
If we don't read that wall of text in the picture, your article doesn't explain the "why" or "how".
This is the equivalent or retweeting, rather than doing actual journalism.
@RazumikhinPG The statement provided by the company explains how and why, though? What difference does it make if you have to read Liam's words or the statement? If we had any additional information then yes, we'd include it, but the statement - reproduced here in full - tells you everything you need to know.
The shmup community already hate these guys.
@Damo so if I RT that statement I'm suddenly a journalist? You'd think that's how it works, but it's not.
Needless to say, that image with the statement is very hard to read on mobile, because the letters are smaller than the article.
I hope Rolling Gunner gets picked up by another publisher. I am sure LRG or SLG could sell plenty of copies of it.
@RazumikhinPG So you're saying Liam should have typed out the entire statement just so you could read it on your mobile? I can read it just fine.
Shame to see this but I hadn't heard of them and the games they were gonna go for were, less that than notable Guilty Gear aside. As with any limited run distributor the games are key. Plenty of other companies doing similar do well but they pick up the the right games so to speak.
@Damo I'll add my vote. Not everyone has good eyes. The tiny slightly blurred print hurts my eyes. Typing it out wouldn't be necessary if the statement could be copy and pasted. One way or another it would be a kindness to the reader to have the statement in Nintendo Life's usual beautiful font that is a pleasure to read. 🙏
@Damo You're protesting too much about NL writers being journalists again. If I needed evidence that @RazumikhinPG had a point (I didn't) that would be it.
To be honest in the LRG game you have to create scarcity... that’s why people “collect” them, especially if you want to hit a certain number like 1000 units. You have to have a window.... create a demand from that. It’s Noble what they tried to do but they failed to see why so many fall for the grubby tactics of these Linited Run, Strictly limited type models.
I salute and admire them for trying to be pro-consumer but consumers are stupid and want scarce shinny things.... especially in this area.
@JimmySpades Defending my staff when there's nothing to grumble about isn't "protesting too much" in my book.
It's frustrating because they could've just focused on selling games instead of pre orders but they insisted on hitting a moq for really niche games
I knew it. They had very poor communication on Twitter and their distribution model was not really good because all the hype for a game is gone when preorders are ready and FOMO is not given here.
This is super disheartening to hear. I was really looking forward to Guilty Gear since i don’t usually import games. I feel like they shouldn’t have opened pre orders like that. They really should have been more strict and say “sorry for all the one who didn’t get one.” That way they could’ve released a product.
@Damo cuz on mobile it's super hard to read. I usually hate when sites post the tweet, then transcribe it, but in this case it would have helped.
@Damo are you seriously defending an "article" that consists of copy paste and no actual writing of a story? You can't possibly be saying that with a straight face.
Here's an idea, try to read a press release or a statement, parse it and identify the key ideas then write an article using your words, applying a few quotes here and there and then indicating the source.
A few websites that I know of have been doing that for a while now, to some success. I believe they call it "journalism".
Could also be useful to apply this thing called "listening to your readers" rather than telling them "you can read it just fine".
This is a shame as I was all in for Rolling Gunner. I honestly couldn't understand why a game of this caliber was being published by an upstart. Hopefully, someone else picks it up.
Yeah, considering so many of your readers are on mobile, it would have been much better to retype the statement or somehow make it more readable. Lots of news outlets make this a practice. I can’t imagine that it would take much more than an extra five minutes or so?
That said, the reaction by multiple commenters had a tone that was unnecessarily harsh IMO. Is it too much to hope for high-quality articles and constructive comments?
@westmeadow I'm not sure if the full statement was present on the company's site when Liam posted this, but I've added it to the post now. Hope this helps.
@Damo Very helpful! Thank you!
@Creature Thanks for the words of support - it's appreciated.
@westmeadow You asked nicely, so it's a pleasure
@Aurumonado Yeah in this age of games only getting a physical release from some small company that releases their physical copies months after the game is released, it's just impossible for me to really keep up with. I have moved on to digital for a lot of games, I still get the occasional physical game but only when it's a game that takes up a lot of space, like I gotta have a good reason to want a physical copy because it usually costs more. The limited edition physical releases are just ridiculous, usually way more expensive than buying the games digitally and only worthwhile if it's a game that I really wanted. Most of the time I already got the games digitally on sale by the time they announce the limited physical release.
@Creature I see that you have joined the NL staff in being unable to distinguish between fan sites/material and news sites/journalism. They wish to have all the rights and respect accorded to journalists but none of the responsibility.
Sometimes they highlight game releases not to inform a readership they know will be interested, but just to mock them. They publish hot takes they know will generate clicks. They maintain a confrontational tone in comment threads when it suits them, as apparently it suited @Damo today. This isn't a one-off criticism; it's a reaction to consistent and persistent behavior.
@JimmySpades I was starting to think I was the only one who noticed that.
There's always going to be people who react negatively to negative comments, readers and staff alike, instead of understanding where the criticism is coming from.
One can't excuse everything with "if you know better go ahead and do it yourself". Everyone knows it's not that simple. No one is going to start a news page and become successful right off the bat. It takes time and work, which NintendoSegaLife have put towards making a generally great site here. Sad to see they need to be reminded not to drop the quality with these lazy copy paste jobs, and also sad to see staff antagonising the very readers they write for.
Was hoping to get those collectors version but now what will those of us do.
I am sorry in some ways, but happy one of these companies is gone. They are nothing more than a marketing scam
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