Nintendo Is Unique, Different And Does Its Own Thing, Says Xbox Marketing Boss

That's both good and bad. I like that they are different but most people that play video games don't like that at all or couldn't care less.

Banjo in Smash confirmed.

It's the reason why I stick around, both the good and the bad times.

High risk,High Reward, or High Fall.

People don't know a good thing when they've got it.

If Nintendo were to suddenly close up shop tomorrow, you can bet that most of their previous critics would suddenly jump to their defence and start lamenting their demise and wishing they'd bought a Wii U earlier. Look at all the people who praise the Saturn and Dreamcast now, where were they when Sega needed them?

Microsoft never ever said 'Apple is unique, different and does its own thing.' Why?

I guess Nintendo is not a threat to them, so they can praise Nintendo without a care. Now about Apple...

Beyond Nintendo's perspective about Hardware being very different to Microsoft's, the sorts of games you find on both machines are radically different. The 'gimmicks' that Nintendo have developed like the Wiimote and Touchscreen have been to shake up their games and give them a different slant. I doubt most XB1 owners care about different ways to play their FPS's beyond a traditional controller, they certainly didn't care about the Kinnect. And I doubt Microsoft will be entering the handheld market any time soon either.

@Nintendian Xbox is more open than Microsoft as a whole, so you can't really compare the two. Phil Spencer has also praised Playstation, even though Playstation is in direct competition with Xbox.
Microsoft themselves have never really praised anyone, as far as I know.

Since the developer kits were distributed, does anyone know if any rumor has said anything about whether it's harder or easier to develop for it than the Wii U? Because, to me, that will have a direct influence on what kind of 3rd party support the NX will have.

I wonder if Sony and Microsoft would copy Splatoon, given the popularity of the game... They already copied the Revolution Controller...

Either way, I fear that Nintendo- is just trying to follow the 'dudebro' gamer, Michael Patcher, and numerous third-parties. Nintendo- did do its own thing in very much all of its consoles: the NES introduced the D-Pad alongside gaming in general to a landscape that preferred computers over consoles; the N64 was Nintendo- obsessing over 3D, the GameCube was self-fanservice, the Revolution not only reintroduced gaming to former gamers and never-gamers but also introduced a feasible motion controller. The Cafe went back with the self-fanservice. The GameBoy brought affordable (not just up-front) portable gaming to others. The 1DS was Nintendo- playing with technology while the 3DS was more 3D self-fanservice. Even so, did anyone notice that the GameCube switched to discs after criticism that the N64 failed due to its dependence on consoles, or again, that the Cafe switched to HD after criticism that the Revolution 'needed' HD?

@Nintendian Microsoft has piled heaps of praise on Apple over the decades. Haven't you heard imitation is the sincerest form of flattery?

Joking aside, I'm not sure what your point is. Bill Gates had tremendous respect for Steve Jobs and frustrations as well. Microsoft started developing the office suite for Macs first (there was no Windows) and when the Mac didn't sell enough they decided to push Windows for "IBM compatibles". Certainly they've been competitors and the iPod and iPhone and iPad combination (and then Android) set off a storm that Microsoft is just now recovering from as their key asset, Windows, lost relevance for awhile.

Steve Ballmer was never above trying to be vocally dismissive of Apple and maybe that's what you are comparing here. You'd have a point there. He doesn't work at Microsoft anymore though and the direction Microsoft is taking has included mobile versions of Office being finished for iPad before its own mobile hardware.

Heat will rise now that Microsoft introduced the Microsoft Book, though. I expect the competition to be more civil this time around though.

@Nintendian Apple... unique... lol

Maybe in the past, not so much now.

"react" meaning "We'll have to copy their ideas a year after they release their new console".

They will make a "react" video of Microsoft employees watching the reveal, oooooh

That's one thing Nintendo's always done well. They are MASTERS at limiting information. Except for the 3DS near-leak (of which I have no doubt punishments were meted and assassins were deployed) nobody's ever known anything they didn't want us to know.

I have difficulty taking what the Xbox Marketing Boss says seriously when the X-Box One was designed to appeal to the same casual gaming demographic the Wii U was when the market had already completely transitioned to smartphone games. The Xbox One lost to the PS4 for the same reason as the Wii U and trying some similar strong arm anti piracy tactics.

The Xbox One came out around the same time as Windows 8 when Microsoft was giving the middle finger to everyone not incompetent with PCs and trying to phase out traditional PC operating systems for one that resembled a smartphone OS, it was clear they had no idea what people wanted.

This is news? It's like people need to hear another company praise Nintendo every so often just to keep them going.

@MarkyVigoroth Well, Gamecube goes to disc because it's cheaper to produce and could hold higher capacity. They have been experimenting with CD since SNES era (that SNES CD add-on). Wii U goes to HD is a natural thing, with technology advancing. Both are meant to happen, it's a natural evolution of console, not because Nintendo listen to criticism and change because of that.

@ToxieDogg On the topic of the Dreamcast, I was there since day one. I distinctly remember weeping and using Soul Calibur manuals to wipe the tears away.

@Nintendian Apple is neither innovative nor does things differently....aside from marketing.

I want the draw to be a new pro-controller with clickable scroll-wheel bumpers so bad. It could be revolutionary for what we think of in standard controllers. The more I think about , the more I want it.

Also the NX jumping in as the only 4K console for half a decade would be bold.

"I guess we'll react to that when we know more"

I guess the translation of that is "we'll copy any ideas we deem worth stealing once we know exactly what NX is"

Nintendo does things differently than Xbox One. That is why my xbox one is collecting dust as there aren't many good games there.

@DarkKirby except that Xbox One is selling better than the 360 during the same timeline so i guess they are not that worried that PS4 is selling at almost 2:1 ration since they are still on track to sell more than 80+ Million units if the trend continues.

@Tubalcain

Not worried about being out sold by the PS4? More like they can't do anything about it.

The Xbox One lost the console war a long time ago. It's just not in the gutter like the Wii U.