The Oxford Street branch of the GAME store will be opening their doors at midnight on Thursday 7th December.

GAME Stores Group Ltd, Europe's leading video games retailer, have confirmed that they will be opening their flagship Oxford Street store at midnight on Thursday 7th December 2006 to sell the very first units of the highly anticipated Nintendo Wii, the incredible new console that could well rewrite the videogame rulebook.

To stop you from getting bored while you queue their will be entertainment on hand. That is if you can stop staring at your watch to notice the festivities.

The launch extravaganza will include music, crowd entertainment, competitions, pizza delivery and demonstration Wii pods to play on. The grand finale will be a countdown to midnight when the first Nintendo Wii will be purchased by the lucky gamer at the front of the queue.

We have seen from the US launch that Nintendo fans will get their ridiculously early to secure their Wii, so if you have pre-ordered your Wii at Oxford Street; you will want to get yourself down there well before midnight to be first in line.

It has not been revealed if the other 399 branches are taking part in anything similar or if it just their “flagship” store which receives the royal treatment.