Nintendo may have endured a difficult 2015 with delayed titles and underperforming hardware, but on the Japanese stock market the company has been dominant, outpacing Sony and other traditional game publishers.
This robust performance is largely down to Nintendo's deal with DeNA, which will see it release games on smart devices like phones and tablets. This announcement caused a massive surge in stock value, which only declined when Nintendo confirmed that its first smartphone release - Miitomo - would be delayed until next year.
The graph below - created by Gamesindustry.biz - shows how Nintendo compared to Japanese rival Sony, which arguably enjoyed a better year in terms of sales. The spike at the start of the year can be attributed to the release of Splatoon, which scored bumper sales and received critical acclaim, reassuring investors that Nintendo still has what it takes to create appealing new IP. March's DeNA announcement caused the biggest leap, and it was November's delay news which caused the drop at the end of the graph.
Sony, on the other hand, fared slightly less well because of concerns with the company's wider business. It's important to remember that Sony isn't just involved with video games, but many other sectors - some of which it is struggling in, such as the smartphone business.
Nintendo's stock managed to outclass that of traditional Japanese publishers, too - as the graph below indicates.
Clearly, investors are hopeful that Nintendo's shift to smart devices will lead to bumper profits in 2016 - if that doesn't prove to be the case then stock value is likely to drop sharply. Next year's stock performance will also be influenced by the release of Nintendo's next console, codenamed NX.
[source gamesindustry.biz]
Comments 20
Yes Nintendo. Conquer the gaming universe and become the king of it so we never see third parties in greed of money and will copy you which is actually the best way to make the industry healthier. Quality games, No cheap tricks and best of all, no complaints whatsoever.
I'm looking forward to seeing how Nintendo turns 2016 around. Of course, releasing Xenoblade Chronicles X recently has been a good start for many fans (the ones who bought it, at least) but there needs to be more of a focus on the 3DS to continue that momentum and the NX to hopefully manage the hype. Though Nintendo is usually pretty good at that anyway~
At this point, I'll take any somewhat good news.
Poor Sega
Alright, glad to see Nintendo doing good.
@WireWare Even though they DID kind of bring this on themselves, it is rather sad to see this happening.
Sad to see Konami do reasonably well. F*ck Konami.
That explains why SEGA cut their profit projection.
Also it's kinda of weird how at some points Capcom and Nintendo are running parallel together.
My only question is...why the heck wouldn't you keep Nintendo the same color in the second graph as it was in the first graph!?
Good news but Japan has been on a downward trajectory as a world market for a long time now.
There really aren't that many Japanese companies with dominance in the west, sadly.
Nintendo need to be a viable force for power in the United States, Europe and China. They need to create awareness and attraction towards their IP.
@Yorumi it certainly seems like they are going to stop making a dedicated handheld doesn't it. I can't see them releasing a successor to the 3ds personally.
If they don't have that DeNA deal, seems like their stock will be hovering at the same level as other Japanese publisher. Not that it's bad though... at least Nintendo intention is pretty clear with Miitomo, which means no main game or virtual console on mobile. Even with Miitomo release, I doubt Nintendo will please investor and if it fails, the stock will took a hit.
We still have no evidence of the Nx releasing next year.
That means Nintendo going Rock N Roll helping some japanese market's that's good... "there is always a chance too a success" "but there are others a half of bad way"
good luck nintendo in smartphone marketing
i'd like to see an article discussing the serious month long decline that has nearly devastated early gains made. 2015's total gains are looking to be marginal by the end of the year if the current trend isn't reversed...
@Yorumi Give me some evidence than.
@Yorumi You played Starfox Zero?! Well I'm terribly sorry. Clearly you are close enough to Nintendo to have Starfox Zero, have an Nx development kit, and have seen factories produce the Nx. Please forgive me, your majesty.
@Yorumi 2016 will have many great releases. Zelda Wii U, Starfox Zero (which isn't phoney), Pokken Tournament, SMTxFE, Twilight Princess HD, and more surprises along the whay.
@Yorumi The Nx being in production and the dev kits being out are rumors.
@Yorumi My dog just died. Thanks for asking.
@Yorumi Evidence: the available body of facts or information indicating whether a belief or proposition is true or valid.
No, we have no evidence. Just rumors
So if Nintendo is d00med, as so many people claim, then the rest of the Japanese gaming giants are far more d00med. XD
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