So, LEGO Dimensions, this is a game that know what it's got and isn't afraid to flaunt it. Aiming to sell LEGO toys and a new game to adults with disposable income? Simple, get Christopher Lloyd to revive his legendary Doc Brown role - and we mean legendary - for a commercial. Check and mate.
The latest commercial is celebrating the inclusion of Back to the Future as a franchise, and is the very definition of fan service.
Beyond that it's been confirmed that at any one time you "can bring up to seven characters, vehicles and weapons" into the game, with no limits on combinations. So Batman could drive the DeLorean; just process that for a moment.
More level packs, team packs and fun packs have also been announced that will no doubt cost a huge amount to collect.
Level Packs (also includes a themed gameplay level)
Back to the Future: Marty McFly, Hoverboard, DeLorean
Doctor Who: Twelfth Doctor, TARDIS, K9
The Simpsons: Homer, Sedan Car, TV Set
Portal: Chell, Companion Cube, Turret
Lego Ninjago: Kai, Cole, Blade Bike, Boulder Bomber
Jurassic World: Owen Grady, Blue, ACU, Gyropshere
Scooby Doo: Scooby, Shaggy, Mystery Machine, Super Shaggy Sandwich
Ninjago: Zane Fun Pack (Zane, Ninjacopter), Nya Fun Pack (Nya, Samurai Mech), Jay Fun Pack (Jay, Stormfighter)
The Lego Movie: Emmet Fun Pack (Emmet, Emmet's Excavator), Unikitty Fun Pack (Unikitty, Cloud Cuckoo Car), Benny Fun Pack (Benny, Benny's Spaceship), Bad Cop Fun Pack (Bad Cop, Police Car)
Lord of the Rings: Legolas Fun Pack (Legolas, Arrow Launcher), Gollum Fun Pack (Gollum, Shelob the Great), Gimli Fun Pack (Gimli, Axe Chariot)
DC Comics: Wonder Woman Fun Pack (Wonder Woman, Invisible Jet), Cyborg Fun Pack (Cyborg, Cyber-Guard)
The Wizard of Oz: Wicked Witch Fun Pack (Wicked Witch, Winged Monkey)
Lego Chima: Laval Fun Pack (Laval, Laval's Speedor), Cragger Fun Pack (Cragger, Cragger's Speedor), Eris Fun Pack (Eris, Eris' Speedor)
The Simpsons: Bart Simpson Fun Pack (Bart, Bart's Soapbox Racer), Krusty the Clown Fun Pack (Krusty the Clown, Krusty's Bike)
Are you excited about LEGO Dimensions, coming to Wii U later this year. Will you resist its charms in the interest of avoiding bankruptcy? Let us know.