Business News

News: Nintendo and American Heart Association Team Up to Promote Healthy Living

Nintendo and American Heart Association Team Up to Promote Healthy Living

Collaboration intends to get more people active through physical play

Nintendo and the American Heart Association have announced a new partnership to help people become more physically active through play. The collaboration aims to get people "motivated, empowered and active." What this means on a surface level is that Nintendo's "active" games, including Wii Fit Plus and Wii..

News: Former Nintendo Executive Lands Marketing Role at 38 Studios

Former Nintendo Executive Lands Marketing Role at 38 Studios

Could she be a Red Sox fan?

Denise Kaigler, former vice president of corporate affairs at Nintendo of America, has reintegrated herself into the video game industry after giving up her position last November due to the strain commuting had put on her family life. Prior to her two years of service at Nintendo, Kaigler held a marketing executive position at Reebok for 16 years. With all of this..

News: Nintendo Relicenses SC Texture Technology

Nintendo Relicenses SC Texture Technology

Unwilling to let GameCube compression tech go

Nintendo recently renewed their license with S3 Graphics to continue using their S3 Texture Compression technology. They explain the tech as follows: S3TC texture compression uses an advanced compression algorithm that achieves up to six-fold compression of complex textures and images that are used in today's hardware accelerated gaming titles. This..

News: It's Official: Nintendo is the Best

It's Official: Nintendo is the Best

Are you going to argue with the experts at A.T. Kearney, punk?

As hardcore Nintendo fans we're all aware that the company is pretty freakin' special. However, it's always nice to have this kind of thing confirmed semi-officially, so the fact that highly respected consulting firm A.T. Kearney has decided that Nintendo is the number one firm in the world when it comes to 2008 sales and international..