It's the moment we've all been waiting for - Super Mario Run is now available to download in the iOS App Store. Just in case you forgot to turn on that notification, we can tell you that it popped up at about 17:35 here in the UK, and it seems to have already rolled out in the US; it's worth checking in your territory, though not all will necessarily launch at the same time.
While the game is free to start, this only grants access to the first world. To play more you'll need to unlock the full game with an in-app purchase for £7.99 in the UK and $9.99 in the US. That means no family sharing, so everyone in your house will need to stump up the cash if they want to play the full thing on their own device. The game weighs in at 205 MB, so you might need to delete a few photos to make space for it.
If you want to know a bit more our Super Mario Run review is now live, but if you've downloaded the game already we'd love to hear your thoughts on it in the comments below. Sorry Android friends, your time will come!