Wii U Purchasing Intent Increases By Half In The Wake Of Strong E3 Showing
Posted by Damien McFerran
Another spin on the "Nintendo wins E3" debate
A recent survey commissioned by IHS in partnership with Gamer Network has revealed that Nintendo's strong showing at E3 caused a massive spike in purchasing intent for the Wii U.
Around a thousand core gamers were quizzed on various purchase intentions before and after the event. The Wii U began E3 as the machine that was least of interest to prospective buyers, but by the conclusion of the show — where Nintendo showed off titles like Splatoon, Hyrule Warriors and the Wii U version of The Legend of Zelda — 20 percent of those surveyed said that they would invest in the console in the future.
20 percent of those asked also said that they would be picking up an Xbox One following Microsoft's performance at E3 — a seven percent jump based on figures supplied before E3 commenced — but the PS4 lost some ground to its rivals, dropping slightly to a purchasing intent of 30 percent post-E3.