News Article

Nintendo States There Are "No Plans" to Bring Mini-Games to Smart Devices

Posted by Thomas Whitehead

Satoru Iwata's Corporate Management Policy Briefing will reveal more

The Nikkei, a prominent business newspaper and website in Japan, recently published an article outlining its understanding of Nintendo's upcoming smart device strategies, highlighting its expectations of what will be announced later this week when Satoru Iwata provides an investor briefing for the company's Q3 results.

As we suggested in that article, these ideas weren't off-the-wall, especially in light of Nintendo's repeated comments in recent months that it'd look to utilise smartphones and tablets to promote its hardware and software products. Nikkei's suggestion that free content would include video, for example, seems entirely feasible, but Nintendo has moved to dismiss the suggestion that mini-games will become available on these external devices. Nikkei suggested that these would be small experiences or demos to point consumers towards the full products, but Nintendo has now issued a statement to rule mini-games out of the equation.

We can confirm that we have not made any new announcements or disclosed the contents of the Corporate Management Policy Briefing which will be held in Japan on 30th January 2014.

Nikkei's article contains information previously stated by Mr Iwata during past press conferences, including statements which relate to Nintendo's willingness to make use of smart devices to promote our products.

However during such past announcements Mr Iwata has also stated that Nintendo's intention is not to make Nintendo software available on smart devices and as such, we can confirm that there are no plans to offer mini-games on smartphone devices.

We will share the materials from Mr Iwata's Corporate Management Policy Briefing in English when his presentation is finished.

That's a fairly comprehensive denial of that aspect, though we will learn soon just what Nintendo is planning for smart devices — a free app with video content seems likely, while Nintendo has previously announced plans for a dedicated Miiverse app.

We will find out soon.

Thanks to Azooooz for the tip.


From the web

User Comments (81)



vattodev said:

Now can I call the last article as clickbait and spreading false rumours?




Good! While I must admit I had the thought they could possibly release NES Remix on iOS and Android devices, this is a relief. I don't really want to see anything other than Miiverse on mobiles.

Maybe Nintendo could release an eShop portal or get a dedicated Miiverse app perhaps opening it up to more people where to put videos of new games for people to see?



Peach64 said:

Expect a major stock price drop Friday. An app with trailers and ads will help in no way at all. Nobody will use that unless they're a hardcore Nintendo fan, and those people already have a Wii U, and it won't being in revenue



rjejr said:

How many times did Iwata claim there would be no Wii U price drop last year before there was?

How many times did they have a chance to change that 9m Wii U projection to 2.8m before they finally did?

How often has he claimed a $100b profit this fiscal year before changing it to a $25b loss?

So basically, Iwata needs to claim 47 more times there will be no smartphones games, and then on the day of his 48th claim 1 will be released.



vattodev said:

I want better miiverse mobile (with messaging and friend requests) and eshop mobile. Hopefully Nintendo can also use miiverse mobile to advertise new releases and hype up new games. These would certainly help a lot. Another thing that would GREATLY help is a full integration of Wii U Chat on mobiles. That way we could use Wii U chat while playing other games, instead of relying on Skype. And then the problem of voice chat would be solved. And it would work both for the Wii U and 3DS. I wish they were planning on that.



gatorboi352 said:

I wish my GamePad always looked that good. Rather, I'm constantly wiping it down with a micro fiber cloth after every play session. Damn smudges!



AlexSora89 said:

Poor Iwata, not even a laconic "Shut the [EXPLETIVE VERY DELETED] up" could do the trick for him - people will still expect Nintendo franchises coming to smartphones.



NintyMan said:

There could be better advertising on smartphones and tablets at least. There doesn't have to be demos or minigames. I think any effort would help.



eaglebob345 said:

I think mini games, like those little Pokemon games on the pokemon website, would be nice. Those with ads about console games, the possibility of earning download codes for smaller games in a similar fashion to club Nintendo points, and Miiverse integration would be nice. I also heard someone say to get, Gungho I believe, to make a Puzzles X Pokemon game, and I thought maybe you could unlock event Pokemon with those too. All of these are just ideas off the top of my head, but I think they could help.

I don't think console game or demos would work well, but I do think targeting that casual crowd with quality games, even if they are apps ands ads, could help boost sales, if only just a little.

I know Nintendo doesn't want to expand actual games to mobile, and they should not, and many people don't think they should either. What they need is brand awareness. Doctor Luigi could be perfect for smartphones, so could the Pokedex, those Pokemon website mini games (yes even dream world games/ integration), and many other unconventional games that they have. Nintendo has the brand power, the willpower, and the mind for innovating and creating that many game companies wish they had, all the need to do is stop being stubborn and do what they best, draw in the players (not gamers) an show them what video games are all about.



MoonKnight7 said:

A miiverse app would actually be pretty nice to have.

I'm fine without the mini games, I really can't see that making much of a difference. No one is going to say, "You know what?? After playing this mini game, I'm gonna drop $300 and buy a Wii U."



rjejr said:

@eaglebob345 - Well said from the first word to the last.

@PrincessEevee9 - Well I don't know about "we", but I get the impression Nintendo investors want it, and since they technically own the company...

@luke88 - Yen, dollars, pounds, euros, rupies, whatever. A loss is a loss. And the only 1 seemingly surprised by this was Iwata, everybody else could see it coming for months.

But my main point stands, Iwata won't admit to releasing a smartphone app until the day they do.

So when's the next Nintendo Direct so I can listen to Iwata apologize for more game delays? Seems to be a segment in every ND where he asks for patience or forgiveness. Or both.



Fazermint said:

Take home message: Don't believe anything unless it's announced by Nintendo itself.



BinaryFragger said:

Remember when Nintendo said they had no plans on releasing a redesigned 3DS mere days before the 3DS XL was unveiled? They also denied rumours that a new "Lite" DS was being worked on (which turned out being the DS Lite).
Nintendo also had "no plans" on releasing Xenoblade Chronicles in North America.

Nintendo rarely announces new products/services in advance; they usually wait until they're ready to launch.



AdanVC said:

Phew... Good! Now I'm genuinely excited to know what plans has Nintendo for mobile.



whodatninja said:

Well, it was definitely more feasible than a new freaking console! Still incredibly nervous about what i will hear on thursday... It might be good (improve what's there) or bad (take the money and run!).



Matts14 said:

@Spoony I'm afraid she's right, wether or not the app works as nintendo wants is up for debate but stock holders want nintendo to move in to mobile gaming and make money from it. Every single time nintendo has addressed the fact that Mario's not moving to mobile stocks have dropped, and yesterday they went up in the middle of the day after the article was published.



mercurio2054 said:


que bueno !!!!!!!!!!!!!!!



eaglebob345 said:

@BinaryFragger @rjejr I think they should stop with the "no plans" and "please understand", they know what their investors want and what their fans want. Instead of staying so secretive, they need to open up more. Instead of keeping everyone in the dark about projects, they should be advertising what they have, what they will be making, and what games they will have as third party exclusives. There is NO reason for why we don't have release dates for Smash Bros., Mario Kart, or X. NO reason why we, their fans, know nothing about Metroid U/3DS, Zelda U, Starfox U/3DS, Pokemon U, Kid Icarus U, Pokemon Bank, or even if Monster Hunter 4 Ultimate is coming to Wii U. Also, why don't we know the status of Conduit U, No More Heroes U, The Last Story sequel, or even a new Clash of Ninja U? They should be bankrolling these games, the game that people want other than just Mario, the should show that Nintendo has games like the best of them. They should have been buying up these studios that were putting their hopes into the Wii owners, to get their game out an to expand on Nintendo's ip's. They should also be advertising like crazy, and holding awesome games like those as exclusives.

Another thing, they need to think about which system gets what games. Luigi's Mansion: Dark Moon should be a Wii U game, so should Fire Emblem: Awakening, and the realistic Zelda game remakes (I think the cartoony ones and the top down ones should be on handhelds). There is no reason, in my opinion why Kid Icarus should have been a 3DS game. It could be an awesome home console co-op game.

However, the biggest problem they have is treating the shareholders like they don't exist. The projcted sales were WAY to high for the Wii U, especially for what they had to offer in 2013, and their 3DS numbers were too high, why expect the 3DS to pick up the Wii U's slack (A slack it would not have if the games were allocated better)?



SquirrelNuts said:

As a stock holder, I do not want Nintendo to move into mobile gaming. I would also say a majority of stock holders do not want the company to move into mobile gaming. There is a loud minority, coupled with internet doom-and-gloomers who go on and on about Nintendo's need to move into mobile. That is not the answer. There are other problems that need to be dealt with that will have a much greater effect on pulling up Wii U sales. So, you and Peach64 are wrong.



Faustek said:

I'll say it again. It'll be a glorified Nintendo Direct app for phones only. And once again it'll hurt to see one of my best friends of 25 years stumble around.



Tritonus said:


They needed to come out and deny this in order to not lose potential customers who are "holding out" for games to appear on their smartphones in light if nikkei's announcement.



Mattiator said:

As a big supporter of mobile games, I can say with certainty I don't want Nintendo moving into the market. The big issue is insane market saturation. For every Angry Birds or Infinity Blade that sell gangbusters there are many other quality games that rot in obscurity, like Caligo Chaser or BAROQUE. Even the big publishers putting out console level games for low prices can't topple the free to play juggernauts and casual physics puzzlers. Very few "hardcore" titles make waves on the platform. I just don't see Nintendo's games, which are cloned and ripped off constantly, making the splash some expect.



hosokawasamurai said:

@Peach64 Good thing to know you're an expert on the stock market. So, in which company are we going to invest this month? Should I put all of my savings on Apple or Google stock?



WiiLovePeace said:

They are still going to make use of mobile devices to advertise their products. Nintendo just won't call them "mini-games" but "demos" instead probably.



MrGawain said:

Nintendo should continue torefuse to make mobile and 3rd party games for the Xbone and PS4, if only because it will continue to annoy all the CVG, Kotaku, Game Trailers, Polygon, Gamefaqs, and IGN Journalists, analysts, and forum posters.

That's a dream worth fighting for.



Kmno said:

I don't think Nikkei would risk stating rumors if they did not have a credible source, and as it has been said in the past Nintendo denied things like the DS Lite and the 3DS XL only to confirm the later. I still think this is a good step, marketing is what Nintendo needs right now, as an enhanced focus on its online capabilities.



t1redmonkey said:

As others here have pointed out (from Wikipedia):

Rumors of a larger model of the Nintendo 3DS being in production appeared during June 2012, when Japanese publication Nikkei wrote an article stating that the system was initially scheduled to be unveiled at E3 2012. However, Nintendo responded that these rumors were false and that the article was "entire speculation", but refrained from further commenting on the subject.Finally, on June 21, 2012, the system was announced during a Nintendo Direct presentation, and was set to launch on all major regions during the middle of the year.

Therefore I wouldn't put any weight to these denials Nintendo are coming out with regarding their games not being on smart devices in the future!



rmeyer said:

That's a good idea, just videos and clips. If they release timed games a lot of people will hack it. I released a few iOS games one with app purchases and so many users hacked it



SCAR said:

Haha. If people want Nintendo to become a company that they aren't, and shouldn't be, screw them.

They're are making the right decision, and that matters more tham money.



kereke12 said:

Ohh thank god ! Thats a relief ! I almost had a heart attack. Nintendo had us there.



Matts14 said:

@Spoony your saying that we are definitively wrong but we are speaking of future events. I'm not saying this is a smart business plan moving to mobile, it makes a lot of sense short term but it would lead to nintendo ending up like sega. if nintendo did move to mobile there would be a large group of stock holders that would sell but for every one that sold two or three would buy some are already anticipating this and buying now. so if nintendo announces on Friday they are not moving to mobile games stocks will most likely fall.



Doma said:

I think we can safely say that nobody bought the 3DS/WiiU for eShop games. Stuff like Pushmo, NES remix, Dr luigi etc. are all better suited as time-waster mobile games.



Heiki said:

Just keep making good games to your own platforms, Nintendo.
I sure don't want any Nintendo games (even if they are mini-games) on my phone or tablet. I think that would only lead to the Big N's demise.
I can't understand this whole obsession with mobile gaming. They may be good if you just want to kill some time but they can never compare to REAL games you find on consoles (and on PC, of course).
IMO mobile gaming and computing overall are really worrisome because they are killing the industry. People are letting go of their computers in favor of toys they call tablets. I just hope this is just fad and they will soon realize that there are real computers and real gaming consoles out there.
Anyway, if PCs can compete with consoles, I hope dedicated gaming systems like the 3DS and the Vita can keep doing just fine and compete with other mobile devices.

That being said, a Nintendo app for my phone with Miiverse/eShop integration would be appreciated.



rjejr said:

@eaglebob345 - Amen. Nintendo is much too secretive for it's own good. Though I do think all those games you named don't have dates yet b/c Nintendo has no idea when they'll be done. They delayed SSBB on the Wii TWICE, their own game on their own SD hardware after the other 2 had moved to HD, so I can only imagine how long an HD version will take on the Wii U while simultaneously making one on the 3DS. I do think MK8 will be out before the fall, but thats not saying much.

It's almost like not even Nintendo knows why the Wii U exists when the 3DS gets Mario Kart, Super Mario 3D Land, Paper Mario, Luigi's Mansion, and now Super Smash Bros. It already gets its share of Zelda. And Kirby. And Yoshi.



eaglebob345 said:

@rjejr The funniest part about is that I posted the same two articles that I posted here on Playeressence, but they had the exact opposite reaction. They think secrets are perfectly ok and Nintendo does not need to change. I don't think the realize that Nintendo's actual fanbase is about the size of the GameCube install base. The Wii (motion controls) and PS1-3( CD, DVD, BluRay, respectively) sold the most to casuals through non-video means. I think that after the hype dies down, then the real battle will begin. Those who believe Nintendo's current strategy is working are in for a rude wake up call.



BinaryFragger said:


Precisely, Nintendo is always denying things. When rumours of a smaller DS surfaced in 2006, they denied it (which of course was the DS Lite). They then denied rumours of a second DS revision, which later became the DSi.
More recently, they denied a revised 3DS was on the way, saying they were "satisfied" with the system. A mere 10 days later, the 3DS XL was unveiled.

I'm sure they have their reasons for being secretive, and for that I take Iwata's words with a grain of salt.



ecco6t9 said:

If I remember correctly Nintendo of Europe denied the DS Lite hours before Nintendo of Japan announced it.



Skyfox2000 said:

@SCAR392 Your Gonna Have to Accept Mobile Gaming is Here. Pretty Soon it's going to take over. So Again What's Your Problem With Having a Mini-Game Like Mario Chase Being Free and Advertising a Nintendo Product There is Nothing Wrong With That!



SCAR said:

Putting games on iPhone and Android would probably actually backfire. People won't want 3DS as much, if they can play those games on something they already have.

I realize they're popular, but that doesn't mean that Nintendo should go out on a limb to make Google and Apple customers happy. You don't buy a Chevy with a Ford engine, at the Chevy dealership, that sells new cars.

Be happy with what you have on your smartphone. If Nintendo games are worth your time, you'll buy a Nintendo system, It's that simple. Smartphone games are making their way to 3DS and Wii U, anyway. If people want games, they'll go to Nintendo. Angry Birds and Cut the Rope are already on Nintendo systems. Candy Crush will probably be on there too eventually.

The market is actually moving to Nintendo, if software is anything to go by.



SCAR said:

BTW, I never said advertising games on Android and iOS is a bad thing. I'm encouraging it, actually. Nintendo games should not, and will not show up on smart devices.

If people really want smartphones to be successful game machines, they'll buy that, instead of Nintendo. 3DS games won't be on PS Vita, either.

Asking for Nintendo games to be on anything other than Nintendo, is ludicrous. You don't see PS or Xbox exclusives on Nintendo, so why expect the opposite?



SCAR said:

No, because then people will want the whole thing. You either give them everything, or nothing at all. You can't give people demos, and expect them to not want the whole thing on the device they played it on.

3rd parties still have the freedom to publish on anything. Anything exclusive, needs to stay that way. Maybe asking iOS/Android devs to put their games on 3DS, would be more fitting?



SCAR said:

eShop buying has been confirmed(buy on smartphone anywhere, Wii U downloads it at you home). Miiverse will basically become Nintendo's social network, and will be available on smart devices. A subscription magazine is possible. Streetpass and Nintendo Zone will probably be there. Nintendo Video.

If Nintendo absolutely needs to, they will allow your NNID to be relevant on more than their own devices, but that does not include games.



SCAR said:

If anything, Nintendo would allow 3rd party cross buy on multiple platforms, but not with their exclusives.

i.e. Buy EDGE on Wii U, you then have it on 3DS, and your smartphone. This still does not include the exclusive on any system.

Even asking for CoD to be free on whatever console you own, once you bought it on one is probably impossible. Say if I bought CoD on Wii U, I would have it on Xbox One, that's just as unlikely, because then console manufacturers would basically be selling 3rd party games for themselves, and everyone else.



SCAR said:

So basically, the entire eShop will be on smartphones/tablets, and PC. Then you will presumably link your NNID, and everything will download to your Nintendo system at home, or whatever.

If your smart device has 3G/4G wifi sharing, you could download 3DS games onto your 3DS, via your smart phone, on the go, or for your Wii U(at home).



Kolzig said:

The truth will be more in the lines of Nintendo releasing an app for Android and also iOS that will have Nintendo Zone/Nintendo Video/Nintendo eShop/Nintendo Miiverse in it. Or several apps with one of those features per app. And the eShop will be to buy remotely games to your 3DS and Wii U.

At least that sounds more realistic than doing demos for mobile phones, which will never happen.

If my dreamy speculation is correct I will be very happy since I would love to have such app/apps on my Nexus 4. Remote purchasing would be great as would a proper Miiverse app.



DiSTANToblivion said:

After looking up Mario related games on Android Mobile (not to buy, I really dislike mobile 'gaming') I've come to the assumption that people playing mobile games really are clueless.

Review after review of Nintendo games 'Tips and Tricks', 'Walkthroughs' etc. resulted in the same 1 star complaints...

"Not a game!" / "Where is game?" / "Terrible app, it doesn't even have the game!"




Mecha_Boo said:

Thank God, I don't care what anyone says or thinks but nintendo putting any game or mini game type of anything is pretty much suicide for them. Don't try to tell me any different.



Peach64 said:

@hosokawasamurai You don't have to be a stock expert to know this, you just have to pay attention to the news. Every time Nintendo deny going in to mobile, stock takes a hit. When they released the profit warning, the price took a hit, but then people saw the low price so bought in anticipation of mobile games being announced. If they come out on Friday and say no games at all on mobile, then most investors just lost their reason for holding into those stocks, and buying them cheap doesn't look anywhere near as appealing anymore.

The stock already dropped yesterday after this press release, and GS has recommended their members sell Nintendo stocks in anticipation of a huge crash.

Investors are not gamers. They won't care if Nintendo announce Metroid and F-Zero this week, it won't help share prices.



Emblem said:

@Peach64 I agree with stocks dropping and investors being unhappy but Investors are a tool and nothing more, only a fool would let them direct business and call the shots. All good businesses know this.

If all Nintendo wanted was profits there are a ton of things they could do but won't as it goes against their (current) vision. I think westerners in paticular don't understand Japanese business, integrity and honor are paramount. Two qualitys that are not valued in the west. No offense intend.



Gamer71 said:

While I understand both sides of this debate I think nintendo should enter the smartphone marketplace. Look what happened with sega. They stopped making consoles and dedicated themselves to software AND they are still in business. If push comes to shove (and I think we are pretty much there) then that is the way for Nintendo to go. In business, as in boxing, there is always a winner and a loser. I love nintendo and their products but they can't always be number one. It might be time to throw in the towel in the console wars.

Leave A Comment

Hold on there, you need to login to post a comment...