Ubisoft is comfortably the most supportive third-party developer in Wii U's launch window, releasing a mixture of ports and exclusive titles that cover genres suitable for less experienced players, through to blockbusters for those who'd call themselves hardcore. It seems the publisher's support is set to step up a notch further, with a Uplay app seemingly on the way to the Wii U eShop.
Uplay is a little like a Ubisoft equivalent to Club Nintendo, though it's directly tied into games and tracks your progress and achievements. You receive points as you go, and these can be used for rewards such as wallpapers or in-game items and content, a bespoke achievements system, in effect. While we already knew that Uplay would be supported on Wii U, it's transpired that the user manual for ZombiU confirms the arrival — seemingly not far away — of a dedicated app on the Wii U eShop.
While Uplay has apps for PC and iPhone, most of its integration with games on Xbox 360 and PS3 is through the games themselves. Perhaps it's because the "U" brand is such an ideal fit, but Ubisoft seems keen to offer a more substantial service on Wii U.
Have you used Uplay before on another system? Does this sound like something that you'll be interesting in trying, or are you indifferent to services like this? Let us know in the comments below.