It's taken just several months for Nintendo to issue the 3DS's first price-cut since the console's launch; a move which Nintendo is hoping will play a part in giving the console a much-needed boost after sales have been less than expected. According to investors, there's another move that Nintendo should make which they believe will help the company's stock rise back up.
Tokyo-based Stats Investment Management fund manager Masamitsu Ohki posited that Nintendo should start developing games for its competitors' hardware to avoid further alienating investors and to drive the company's stock back up ― which has dropped to the lowest it's been in six years. One course of action that Ohki suggested was for Nintendo to make more acquisitions.
Smartphones are the new battlefield for the gaming industry... Nintendo should try to either buy its way into this platform or develop something totally new.
Tokyo-based equities firm MF Global FXA Securities also feels Nintendo needs to switch things up and has even described the company as "behind the times" after Nintendo denied claims that it would develop software for other hardware-makers last month:
They just don’t get it... Sell the stock, because a management once feted for creative out-of-box thinking have just shown how behind the times they are.
If Nintendo were to develop software for smartphones and other portable devices, it could prove to be a lucrative decision. Will the video games giant do so? Unlikely.