Prepare for a DSi and XL Price Crash Stateside

May hint at 3DS pricing

With the official unveiling of the 3DS's price and release date just under one month away, Nintendo of America has started doing some of the preparatory work by dropping the suggested retail price of the DSi and DSi XL to $149.99 and $169.99 respectively.

Shaving around $20 off both consoles' prices on September 12th, the savings pave the way for the announcement of the 3DS pricing in late September. Although the press release contains no information on the 3DS, the machine will undoubtedly sit atop the pricing pyramid, information we'll find out on September 29th.

Nintendo Dropping Prices of Nintendo DSi and Nintendo DSi XL Systems on Sept. 12

Latest Versions of Best-Selling Portable Video Game System in History to Be Priced at $149.99 and $169.99

REDMOND, Wash.--(BUSINESS WIRE)-- Nintendo is dropping the suggested retail price of its Nintendo DSi™ and Nintendo DSi XL™ video game systems. Effective Sept. 12, the new suggested retail price of the Nintendo DSi system will be $149.99, while the new suggested retail price for the Nintendo DSi XL system will be $169.99. The Nintendo DS™ Lite model will remain at a suggested retail price of $129.99. The Nintendo DS family of video game systems is the best-selling in the history of the U.S. and worldwide. The new prices offer consumers tremendous value for their money while providing access to the best portable video game experiences possible.

“We know shoppers want to get the maximum value out of every dollar they spend,” said Cammie Dunaway, Nintendo of America’s executive vice president of Sales & Marketing. “Our new Nintendo DSi prices make it easier than ever for consumers to access the tremendous variety of games, applications and social tools on the Nintendo DSi and Nintendo DSi XL systems.”

The Nintendo DSi and Nintendo DSi XL systems offer consumers access to more than 1,300 packaged games and more than 200 downloadable games. Both systems feature two built-in cameras and photo- and sound-manipulation software that provide for a more social experience. Users can wirelessly upload photos to Facebook with the touch of a button (wireless broadband Internet access required). The Nintendo DSi XL system, which features a screen that is 93 percent larger than that of the Nintendo DS Lite, comes pre-loaded with software like Brain Age™ Express: Math, Brain Age Express: Arts & Letters, Flipnote Studio™, Photo Clock and the Nintendo DSi Browser.

Through the end of July, total Nintendo DS family hardware sales are more than 42.3 million in the United States alone, according to the NPD Group. Recent and upcoming software releases for the Nintendo DS family of systems include DRAGON QUEST® IX: Sentinels of the Starry Skies™ (now available), Professor Layton and the Unwound Future™ (Sept. 12), Pokémon™ Ranger: Guardian Signs (Oct. 4), Art Academy™ (Oct. 25), Mario vs. Donkey Kong™: Mini-Land Mayhem! (Nov. 14) and Golden Sun™: Dark Dawn (Nov. 29).

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