EA is Rewarded For Embracing The Wii
Posted by Damien McFerran
Sales nearly doubled on last year's total
When the Wii was released super-publisher EA caught a bit of flak for not giving the format the respect it deserved. Thankfully the company has changed its attitude and has been duly rewarded with a massive jump in sales.
According to EA's financial results for the fourth quarter and fiscal year 2009, 14% of its overall revenue was generated by titles on the Nintendo Wii. The previous year, it was just 8%.
While this obviously represents a big jump, some perspective is probably in order; the Wii is still the console on which EA makes the least amount of money - both the PS3 (16%) and 360 (24%) bag EA more moolah.
Still, it's good to see that the Wii is getting some love, anyway.