I just remember an accessory for the GameCube called Game Boy Player which enables Game Boy, Game Boy Color, or Game Boy Advance cartridges to be played on a television. Since Nintendo is not planing on releasing GBA games on the 3DS Virtual Console to anyone except for Ambassadors, maybe that's because their planing on releasing GBA games on the Wii U Virtual Console.
Nintendo mention several times that the Wii U is both a console and a handheld system and I can safely say that we are expect to be playing GameCube and GBA, both console and handheld gaming experiences on the Wii U.
Do you think GBA games will be available on the Wii U Virtual Console?