Look through the history of game companies. Those who are in the best posistion, Nintendo included, tend to get cocky and screw things up. Nintendo may not STAY in the best position much longer if they don't take action now. They've outsold other consoles for a long time largely because of the huge price gap between them. With that mostly out of the way, it would be wise to expect sales to decline. No matter what Nintendo says, this IS a competitive market, after all.